BROWNS is a leading Australian education company with multiple campuses in Queensland, that focuses on English and Vocational courses for international students. I lead the Technology and Innovation team and, as a member of the Executive Team, I report directly to the CEO. I am accountable for the IT strategy and its execution.My team focuses on the regular delivery of new and innovative product features while also transforming our internal operations. We integrate different systems and build our own when we need to. Our agile team is geographically dispersed (Australia, Pakistan and Vietnam). We use modern technology and make extensive use of AWS and Azure. We believe in the value of people and the power of data.PROUD OF:- Development of the company's data analytics platform: This is a fully-automated and cloud-based platform that processes data from multiple sources and make it available to the staff in Power BI reports and dashboards. - Implementation of the Learning Management System and its integration with other first-party systems. - Implementation of milestones in the Service Cloud (Salesforce) for the Admissions team.- Implementation of the Technical Knowledge base using Communities in Salesforce (https://support.browns.edu.au/s/)

BROWNS English Language School is a leading Australian education company with multiple campuses in Queensland, that focuses on English courses for international students. I set up and led the Technology and Innovation department. My focus was on the design and execution of the digital transformation strategy of the organisation. I set up a multi-skill, diverse and geographically dispersed Scrum team to develop new systems and integrate them with existing ones. We made extensive use of AWS and serverless technology.PROUD OF:- Development of myBROWNS (my.browns.edu.au); a multi-stakeholder web platform and its a mobile app. myBROWNS provides access to the students to their most relevant information about their studies. It also automates multiple processes reducing operation costs dramatically. myBROWNS on the news: https://thepienews.com/news/aus-online-tool-to-cut-down-agency-admin-tasks-launched/- Migration of on-premises File Servers to the the cloud (Sharepoint online). - Roll-out and adoption of Microsoft Teams and Power BI across all the organisation. - Implementation of the Help Desk to provide technical support to internal and external stakeholders.- Implementation of automatic sentiment analysis with machine learning on the feedback submitted online by the students.

I was responsible for the company's digital marketing strategy that supported the recruitment team with the sales targets. I was also accountable for revenue generation via online and direct sales. I exceeded the targets by increasing online traffic (organic and paid) significantly.A large part of my role was also technical. I led the redesign and development of the website, the blog and multiple landing pages to support the online marketing campaigns. I was responsible for the implementation and maintenance of the website in seven different languages with the support of translators.I led the implementation and the adoption of the company's first CRM (Salesforce), its marketing automation tool (Pardot) and its integrations with the website. PROUD OF:- Increase of revenue through online channels by 40%.- Implementation of Salesforce as the CRM of the company.- Implementation of Pardot as the marketing automation tool and the integration with the CRM and website. - Design and development of the website (Joomla) and blog (Wordpress).

• Delivered projects by coordinating resources and timetables with user departments and vendors.• Verified application results by conducting system audits of technologies implemented.• Preserved assets by implementing disaster recovery and back-up procedures and information security and control structures.• Recommended information technology strategies, policies, and procedures by evaluating the organisation outcomes, identifying problems, analysing trends and anticipating requirements.• Managed the company website, intranet, social media and web presence.• Managed the internal network and on-premise servers to ensure desired uptime.• Provided technical support to staff for the systems used in the company.

Project: Autonomous Surveillance Robot• Designed the circuit boards for the robot.• Designed and implemented the remote-control module via Bluetooth and Wi-Fi.• Designed and implemented the positioning module using GPS.