My duties involve in-depth research and analysis of user and buyer behavior to uncover valuable insights, which I then translate into powerful advertising copy. I create and implement highly effective go-to-market (GTM) initiatives and product launches that generate significant buzz and excitement. I work closely with the Sales and Customer Development teams, to identify and curate engaging customer stories and testimonials that are strategically leveraged to drive sales and build brand loyalty. I collaborate closely with the Business team on marketing campaigns that are designed to optimize the customer journey and deliver exceptional experiences that exceed expectations.

Produced and supervised post-production of review shows for 2019; The Albums of 2019, Artists to watch out for in 2020, Diva Ranking, The Movies of 2019, just to mention a few...

I assisted social workers with developing, organizing, and conducting programs to create awareness, prevent and resolve problems relevant to substance abuse, human relationships, HIV, stress, mental problems, Student Health Insurance, Staff NHIS etc.