Igor Bitman Email & Phone Number

New York, NY, US

Ad-hoc reporting analysisTrouble shoot tracking & reporting issuesUAT Testing and quality assurance of websites, marketing pixels, analytics tagging and dataDocumentation of business processes and requirementsAnalyze, review, and provide solutions to business requirements using BI tools availableCreate reports and dashboards following requirement.

Bloomfield, CT, US

• Performed measurements and analyses of digital experiences for Cigna Healthcare websites and mobile apps. Implemented web analytics standards of code development for pages, eCommerce and third-party integrations.
• Developed Adobe Analytics implementation solution tracking codes, including eVars, props, events and testing for new and existing sites.
• Liaised with DEV and QA teams for successful analytics implementation.
• Performed business acceptance testing of analytics requirements.
• Dove deep on digital analytics data to support analytic requirements.
• Tested and implemented web analytics tagging for entire Cigna websites and mobile apps.

Framingham, MA, US

• Defined and supported the analytic needs of E-Commerce. Collected, analyzed and reported on data such as traffic, visitor behavior, page performance, demographic information and customer experience.
• Collaborated with business executives to present key findings and insights. Worked closely with cross-functional teams (Marketing, Site Management, Merchandising, IT, etc.) to provide reporting and analysis specific to.
• Managed current tags and worked closely with technical teams to ensure accurate tagging, data collecting to successfully QA and release new solutions.

Weston, MA, US

• Played a key role as Adobe Analytics Administrator for hundreds of Monster worldwide sites, partners and alliances; built, updated and delivered KPI site reports. Supported multiple user accounts.
• Collaborated with internal business partners to develop Adobe Analytics Implementation Solution tracking codes, such as eVars, props, events, A/B testing for new and existing sites; implemented web analytics standards.
• Audited and evaluated current SiteCatalyst application; identified gaps and implemented required improvements.
• Produced marketing processing rules, conversion classifications, segments and workspace reports.
• Developed and maintained processes for translating data into reporting that uncovered important market insights, online channel segmentation and innovation prospects.
• Managed implementations of Adobe Analytics on websites including developing business requirements validation, testing and maintaining overall data integrity.

Leverkusen, North Rhine-Westphalia, DE

• Modified and tested reports for a new version of Working Time Directory.
• Created reports by utilizing Crystal Reports 10.

o Created and designed web sites for special education using HTML, JavaScript, CSS and ASPo Troubleshoot and performed cross-browser, and standards compliance testingo Reports included: Cross-tab, Drill-down, OLAP, Sub-reports.o Designed and created reports for performance and student personal records using Crystal Reports. Utilized scripts, formulas.