The company I currently represent is one of the biggest producer of creative confectionery and snack products in Hungary, exporting about 98% of its local production to more than 50 countries. 2023 Sales revenue EUR 13 mil , Number of Employees 350, Headquarters: Debrecen, Hungary

Recruited to manage all marketing related activities at international level within all divisions (Banking, Government, Telecom, Commercial) and to use various MarCom tools to ensure FutureCard’s brand visibility, promote product and solutions, raise business opportunities and support FutureCard strategy. Responsible for the development and execution of integrated marketing communications strategies and programs across multiple channels including digital, social media, PR and events with a focus on GTM, brand awareness, positioning, demand and lead generation.

I was appointed by Qatar First Investment Bank to develop the spin-off’s brand strategy for ENPI Group to create a new company brand name and get it legally approved around the world; design a new corporate identity and visual look; implement the brand across all the company’s communications (websites, signage, marketing collateral, etc.), and prepare all the materials necessary for an initial public offering.I was able to manage the company successfully launch 12 subsidiary company’s new global brands within twelve months – fast enough for even today’s volatile marketplace and QFIB has successfully exited the ENPI Group by selling its majority stake in the UAE firm to Saudi Printing & Packaging Company (SPPC).

Recruited to implement and manage all marketing related activities at group level and penetrate the security market through strategic planning, competitive analysis, advertising, collateral, promotions, trade shows and communication. Led external agencies to develop promotions, manage trade shows, purchase media, provide creative services, and conduct PR.

Recruited to maintain a dynamic mix of projects , develop and execute targeted branding & marketing plans and to provide project support on all RedBull events