Irene Bonache Sánchez
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Irene Bonache Sánchez Email & Phone Number

Digital Business Consultant // Multimedia Comms Strategy // Business Development // Technology // Digital Marketing // Advertising // at The Trade Desk
Location: Greater Madrid Metropolitan Area, Spain, Spain 13 work roles 2 schools
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Current company
The Trade Desk
Role
Digital Business Consultant // Multimedia Comms Strategy // Business Development // Technology // Digital Marketing // Advertising //
Location
Greater Madrid Metropolitan Area, Spain, Spain
Company size
1535 employees

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Quick answer

Irene Bonache Sánchez is listed as Digital Business Consultant // Multimedia Comms Strategy // Business Development // Technology // Digital Marketing // Advertising // at The Trade Desk, a company with 1535 employees, based in Greater Madrid Metropolitan Area, Spain, Spain. AeroLeads shows a matched LinkedIn profile for Irene Bonache Sánchez.

Irene Bonache Sánchez previously worked as Business Development at The Trade Desk and Consultora de Marketing Digital // Estrategia y Campañas de Comunicacion Digital at Ibo Digital Consulting. Irene Bonache Sánchez holds Master Publicidad Y Comunicación Empresarial from Esic: Business & Marketing School.

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The Trade Desk

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Profile bio

About Irene Bonache Sánchez

Skills (+10 years): entrepreneurial, management, commitment, target-oriented, analytical, commercial, communication, presentations, team-building, creativity, innovation, persistence, empathy, conflict management, flexibility.Clients: IBERIA, Caser, Mapfre, Famosa, Samsonite, American Tourister, Johnson & Johnson, Amazon, Warner Bros, Bwin, Aldi, Tous, Emov, Continental, Best Drive, Letsbonus, Bankinter, Citi, Foxy, Pascual, Stork, Patek Philippe, Mitsubishi… Specialties: business, marketing on/off, strategy, advertising, media, digital, performance, SEM, SEO, ASO (Google & Apple stores) display, affiliation, X-CRM, email, mobile, social media, content, creativity, apps, data and programmatic, research.

Listed skills include Marketing Digital, Publicidad En Internet, Digital Marketing, Affiliate Marketing, and 21 others.

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The Trade Desk
The Trade Desk
Digital Business Consultant // Multimedia Comms Strategy // Business Development // Technology // Digital Marketing // Advertising //
ventura, california, united states
Website
thetradedesk.com
Employees
1535
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13 roles

Irene Bonache Sánchez work experience

A career timeline built from the work history available for this profile.

Business Development

Current
The Trade Desk

Comunidad De Madrid, España

May 2021 - Present

Consultora De Marketing Digital // Estrategia Y Campañas De Comunicacion Digital

Current
Ibo Digital Consulting
May 2020 - Present

Profesora Máster Brand Experience & Lifestyle I Máster En Comunicación Corporativa E Institucional

Current
Escuela Internacional De Comunicación

Madrid Y Alrededores, España

Jan 2018 - Present

Client Service Director & Digital Biz Development Manager

Peanuts&Monkeys

Madrid Y Alrededores, España

  • Integrated Services: Strategy, Creative, Digital, Social Media, Digital Media…
  • Develop a long-term client relationships through strategic planning and mutual trust.
  • Lead, support and advise Business Units (BUs) teams in the development and evaluation of omnichannel approaches for an optimal customer experience.
  • Elaborate, define and lead the digital activities within the brand's strategic plan in response to the strategic objectives.
  • Build relationships and agreements with internal and external stakeholders.
  • Prepare, evaluate and develop accounting team performances by tailoring customer-focused growth strategies with the aim to improve customer loyalty and ensure client satisfaction.
Feb 2018 - May 2020

Head Of Mobile, Social Media And Digital Production

Ipg Mediabrands

Madrid, Barcelona

  • Full development and management of the three business units: P&L, resources…
  • Local and international reporting (Ansible, Society).
  • Lead and design client strategies in all digital disciplines with focus on data: audience planning, data, Programmatic Buying, Performance (display DR, Affiliates, SEM, SEO, Paid social)
  • Integration in digital strategies projects focused on digitalization such as PMP / marketplace, OMG DMP, data solutions, etc
  • Responsible for digital integration within multimedia strategies: digital out of home,digital TV, multidevice sync, programmatic, geomarketing.
  • Business (billings, revenue and profit) and commercial (cross selling) target oriented.
Sep 2014 - Dec 2017

Online Marketing Manager

Ideup

Madrid Y Alrededores, España

  • Responsible of the digital marketing department.
  • Development and execution of multimedia and multidisciplinary strategies (Affiliates, Programmatic, Mobile, Search engines...)
  • Coordination: research, UI/UX, design, development, programming, systems.
  • 100% goals achievement: business development.
Jan 2013 - Aug 2014

Project Leader Performance

Iberia

Madrid

· Define the digital strategy building the year marketing plan for the brand.· Monitor and plan the portfolio: new launches, pillar products...· Implement new launches and digital marketing mix strategies, engaging consumer brand experiences.· Mobilize and collaborate with another departments and partner agencies to build broader business strategy· Make.

Jan 2013 - Jan 2014

Digital Media Manager

Antevenio
  • Responsible for publishers´ alliances: prospecting, negotiation, reporting, optimization…
  • Definition and creation of commercial portfolio: by sectors, by category, by media formats, by business/marketing goals, by technology, by budget.
  • Knowledge of several digital strategies based on the publisher’s business model (display, media buyers, retargeters, searchers, social media players, loyalty publishers, benefits publishers...)
  • Responsible of performance development and identify new opportunities for the advertisers to maximize their performance on CPL, CPA bases by making different proposals.
  • Responsible for the day-to-day optimization of programs
  • Increase relationships by proposing new product lines and coordinating global initiatives (upselling).
Feb 2012 - Jan 2013

Alliance Manager

Come&Stay
  • Portals strategy and development by sector: travel, leisure, fashion, employment…
  • Planning and buying: email marketing, display, social media, mobile, SEM, SEO…
  • 100 % revenue oriented: database, affiliation, adsense, social media, mobile marketing.
Jan 2011 - Jan 2012

Project Manager

Antevenio

Madrid Y Alrededores, España

Jan 2010 - Jan 2011

Marketing Assistant

Antevenio
Apr 2009 - Jan 2010

Locutora

Onda Aranjuez

Creación de Magazine semanal sobre actualidad, ocio, entretenimiento, culturaElaboración de guiónIdentificación y selección de contenidosEntrevistas a invitados

Oct 2005 - May 2006

Operadora De Cámara

Teletoledo Tv

Operadora de cámara para informativo localEmisión en directoSección política, actualidad, ocio y culturaMontaje y edición de materialesLocución

Jul 2004 - Sep 2004
Team & coworkers

Colleagues at The Trade Desk

Other employees you can reach at thetradedesk.com. View company contacts for 1535 employees →

EG Eric Gronemeyer Eric Gronemeyer Colleague at The Trade Desk Malibu, California, United States, United States View → VE Vishal Egbert Vishal Egbert Colleague at The Trade Desk Greater Sydney Area, Australia, Australia View → CK Carly Kaplan Carly Kaplan Colleague at The Trade Desk Chicago, Illinois, United States, United States View → GY Ghaddafi Yusuf Ghaddafi Yusuf Colleague at The Trade Desk Lagos State, Nigeria, Nigeria View → VL Virginia Ling Virginia Ling Colleague at The Trade Desk Los Angeles, California, United States, United States View → DS Dwayne Stewart Dwayne Stewart Colleague at The Trade Desk Greater Chicago Area, United States View → ✨C ✨ Chuanxi W. ✨ Chuanxi W. Colleague at The Trade Desk Shanghai, China, China View → JB James Beltrani James Beltrani Colleague at The Trade Desk Staten Island, New York, United States, United States View → JS Jackie Slagle Jackie Slagle Colleague at The Trade Desk Denver, Colorado, United States, United States View → VL Vincent Lockwood Vincent Lockwood Colleague at The Trade Desk New York, New York, United States, United States View →
2 education records

Irene Bonache Sánchez education

Licenciatura En Comunicación Audiovisual, Audiovisuales

Universidad Complutense De Madrid

Activities and Societies: Teatro, rodaje spots y cortos cinematográficos, escritura de guiones, edición de video, edición audio.

FAQ

Frequently asked questions about Irene Bonache Sánchez

Quick answers generated from the profile data available on this page.

What company does Irene Bonache Sánchez work for?

Irene Bonache Sánchez works for The Trade Desk.

What is Irene Bonache Sánchez's role at The Trade Desk?

Irene Bonache Sánchez is listed as Digital Business Consultant // Multimedia Comms Strategy // Business Development // Technology // Digital Marketing // Advertising // at The Trade Desk.

Where is Irene Bonache Sánchez based?

Irene Bonache Sánchez is based in Greater Madrid Metropolitan Area, Spain, Spain while working with The Trade Desk.

What companies has Irene Bonache Sánchez worked for?

Irene Bonache Sánchez has worked for The Trade Desk, Ibo Digital Consulting, Escuela Internacional De Comunicación, Peanuts&Monkeys, and Ipg Mediabrands.

Who are Irene Bonache Sánchez's colleagues at The Trade Desk?

Irene Bonache Sánchez's colleagues at The Trade Desk include Eric Gronemeyer, Vishal Egbert, Carly Kaplan, Ghaddafi Yusuf, and Virginia Ling.

How can I contact Irene Bonache Sánchez?

You can use AeroLeads to view verified contact signals for Irene Bonache Sánchez at The Trade Desk, including work email, phone, and LinkedIn data when available.

What schools did Irene Bonache Sánchez attend?

Irene Bonache Sánchez holds Master Publicidad Y Comunicación Empresarial from Esic: Business & Marketing School.

What skills is Irene Bonache Sánchez known for?

Irene Bonache Sánchez is listed with skills including Marketing Digital, Publicidad En Internet, Digital Marketing, Affiliate Marketing, Marketing En Internet, Online Advertising, Sem, and Email Marketing.

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