• Responsible for Partner’s Sales support and enablement• Responsible for assigning quarterly targets for channel partners • Responsible for annual commercial channel sales strategy, business plan and execution to increase channel breadth and depth for Partners • Responsible for continuous commercial channel long-term planning • Responsible for market coverage model and segmentation by territory• Help in channel capacity planning to support budget• Help marketing team to design Channel incentive programs , Commercial channel co-marketing and channel partner programs

• Responsible for Partner’s Sales support and enablement• Responsible for assigning quarterly targets for channel partners • Responsible for annual commercial channel sales strategy, business plan and execution to increase channel breadth and depth for T2• Responsible for continuous commercial channel long-term planning • Responsible for market coverage model and segmentation by territory• Help in channel capacity planning to support budget• Help marketing team to design Channel incentive programs , Commercial channel co-marketing and channel partner programs

Responsible for managing the on-going NetApp &Symantec business in Saudi Arabia-Development of marketing and sales strategies, consistent with the overall goals and objectives-Launching product and services-Negotiation with resellers and system integrators-Creates, documents and executes channel marketing operations plan, manages the channel partners COOP funds& channel demand generation funds and ensure partners marketing teams compliance to the guidelines, leads the channel marketing extended team (Execution agencies)and monitoring of the production of advertisement material-Management of advertisement budget-Responsible for the country; performance and budget management-Follow-up of the main KPIs-Analyze profitability of campaigns and advertising channels-Evaluate country profitability

I start the Commercial distribution management to serve of a special segment of IT resellers that targeting SMB & enterprise customers in a professional way and give them more interest and my responsibilities was as follows: • •Responsible for managing the sales activities of a team of account executives, account managers, presales and administrators. •.Responsible for maintaining/building an efficient sales operation (including hiring and qualifying new staff) •Responsible for insuring a good level of quality control on the teams Proposals/Quotes. •To provide consultation on marketing and strategic planning projects Also I was handling IBM&Dell servers as a product manager as follows: •Achieving of the sales objectives of assigned area and the management of the assigned sales team • Analyzing and reporting on sales, completion market trends • Planning and implementing product launches • Managing logistic of stocks to maintain the ideal stock level • Reporting directly to the General Director • Implementing of the marketing and promotional plans

• Develops and implements strategic sales plans to accommodate corporate goals. • Directs sales forecasting activities and sets performance goals accordingly. • Reviews market analyses to determine customer needs, price schedules, and discount rates. • Directs staffing, training, and performance evaluations to develop and control sales program. • Directs channel development activity and coordinates sales distribution by establishing sales territories, quotas, and goals. • Advises dealers, distributors, and clients concerning sales and advertising techniques. • Assigns sales leads to sales representatives. • Analyzes sales statistics to formulate policy and assist dealers in promoting sales. • Directs product simplification and standardization to eliminate unprofitable items from sales line. • Represents company at trade association meetings to promote product. • Delivers sales presentations to key clients in coordination with sales representatives. • Meets with key clients, assisting sales representative with maintaining relationships and negotiating and closing deals. • Coordinates liaison between sales department and other sales related units. • Analyzes and controls expenditures of division to conform to budgetary requirements. • Assists other departments within organization to prepare manuals and technical publications. • Prepares periodic sales report showing sales volume, potential sales, and areas of proposed client base expansion. • Directs product research and development. • Monitors and evaluates the activities and products of the competition. • Recommends or approves budget, expenditures, and appropriations for research and development work.

- Developing and implementing strategies for my channels - working with Channel managers and Product managers to implement company-wide go-to-market plan, - Developing key accounts and new channels in varies sectors - Analyzing potential partner relationships for the products along with Business Development. - Development and follow-up of proposals and bids . - Identification of corporate clients and projects - Achieving sales and marketing results set forth by management

Sales-in target achievement •Manage & motivate your partner and staff to achieve accelerated sales growth •Develop and implement sales programmes within agreed budgets •Bring in deals for the team

•Sales-in target achievement •Manage & motivate your partner and staff to achieve accelerated sales growth •Develop and implement sales programmes within agreed budgets •Bring in deals for the team