An organised marketing professional with over 20 years of experience across various industries, from Financial Services and General Insurance Broking and Farm and Agribusiness.I provide digital and traditional marketing support to several clients including those in the agricultural and food sectors. I work across multiple channels including Website, social media, email, print and SEO.• Creating SEO strategy including blog posts. • Google My Business set-up and… Show more An organised marketing professional with over 20 years of experience across various industries, from Financial Services and General Insurance Broking and Farm and Agribusiness.I provide digital and traditional marketing support to several clients including those in the agricultural and food sectors. I work across multiple channels including Website, social media, email, print and SEO.• Creating SEO strategy including blog posts. • Google My Business set-up and maintenance.• Social media content creation.• Marketing strategy planning.• Production of reports and analysis for key campaigns to effectively track objectives.I am looking for a permanent role seeking a fresh challenge and can start immediately regardless of location. My preferences are either Hybrid or remote, but I am flexible for the right role.Ian ChapmanIan.chapman1977@outlook.com07729 970636 Show less

Delivering a £2m premier Swiss product in to the UK agricultural sector. This is achieved by actively working with a host of trade partners and larger agricultural stores to ensure that sales continue to grow year on year. In addition to the usual regular marketing routes I am also well versed in dealing with my clients and pride myself on my ability to build relationships as I have done all through my career regardless of which ever sector I have worked inIn addition to this I… Show more Delivering a £2m premier Swiss product in to the UK agricultural sector. This is achieved by actively working with a host of trade partners and larger agricultural stores to ensure that sales continue to grow year on year. In addition to the usual regular marketing routes I am also well versed in dealing with my clients and pride myself on my ability to build relationships as I have done all through my career regardless of which ever sector I have worked inIn addition to this I also work very hard to smooth over difficult customers who may have experienced historical problems. I do this by not over promising but by being realistic about what we can achieve when we work together. Many of my clients are tough negotiators but I ensure that I am always honest and never over promise, this has always yielded results. In addition to working with my Swiss clients I am also responsible for developing trade promotions from our extensive livestock consumable ranges and work across multiple sectors within agriculture including beef, dairy, sheep, equine and small animals. I host regular workshops, attend key trade shows and travel to visit new and existing clients face-to face, from Scotland down to Devon and everywhere in between. In summary my time with Allflex I knew little about the agricultural sector prior to joining them, but I am a very quick learner and enjoy the mix of responsibilities which the role demands. This includes forecasting, commercial business acumen and developing new initiatives within the organisation. Show less

Few independent financial advisers (IFAs) can match the pedigree of Lowes Financial Management. Established in Newcastle upon Tyne in 1971, Lowes has an unrivalled history of giving independent financial advice to a wide range of people throughout the United Kingdom.Over the years our personal approach to financial planning has helped both our clients and company to prosper. We have achieved the accreditation "Chartered Financial Planners", something which Lowes share with only a select… Show more Few independent financial advisers (IFAs) can match the pedigree of Lowes Financial Management. Established in Newcastle upon Tyne in 1971, Lowes has an unrivalled history of giving independent financial advice to a wide range of people throughout the United Kingdom.Over the years our personal approach to financial planning has helped both our clients and company to prosper. We have achieved the accreditation "Chartered Financial Planners", something which Lowes share with only a select group of other firms in the United Kingdom and is considered to be the “Gold Standard” of excellence and integrity. This is in addition to winning a number of recognised industry awards over recent years for our investment advice, tax and estate planning, consumer educations programmes and website. Show less

Jan 2005 – Feb 2014MARKETING MANAGER: 2005 -2015 - Smart & Cook Insurance Brokers / AXA / BluefinSmart & Cook Insurance Brokers 2005 - 2007Over a two year period I helped create a cohesive marketing strategy with client briefing materials for over 32 account executives across the organisation for prospects and thousands of existing clients. Critical elements included case studies on specific sectors, like haulage, medical, food, manufacturing, legal etc. The business… Show more Jan 2005 – Feb 2014MARKETING MANAGER: 2005 -2015 - Smart & Cook Insurance Brokers / AXA / BluefinSmart & Cook Insurance Brokers 2005 - 2007Over a two year period I helped create a cohesive marketing strategy with client briefing materials for over 32 account executives across the organisation for prospects and thousands of existing clients. Critical elements included case studies on specific sectors, like haulage, medical, food, manufacturing, legal etc. The business retained client renewals at stable levels and increased new business by 10%.The marketing strategy increased the company’s brand presence via local and regional press by 75%. This was achieved by working alongside them to identify news of interest. As stories were developed, they were optimised for online and press. AXA Re-Brand Team 2008Became brand representative utilising broker marketing experience to raise brand profile across all business facets, developing website and traditional marketing materials prior to the AXA takeover.Bluefin 2009/14Responsible for marketing of key affinity clients within our Private Clients Division including PACEY in England the SCMA and the RYA for Bishop Skinner Marine.Became key point of contact forming key relationships with clients, developing and designing ads for their magazine covering specialist issues. Helped win the re-tender for the PACEY contract in 2013 worth thousands to Bluefin.Bishop Skinner MarineAdvert design, copywriting SEO / PPC including raising gross profit up 20% between 2012 - 2013Developed winning corporate strap line for the ‘British Insurance Awards’ – ‘Customer Services Award’“We service all of our clients the same irrespective of premium, everyone is treated equally it doesn't matter to us whether you own a dinghy or a super yacht all clients receive the same levels of service”.Helped generate a separate sales team to prospect for new business by reducing operational time to process the business online. Show less