Ida Cheinman

Ida Cheinman Email and Phone Number

Brand Strategist + Designer | Speaker + Educator | Substance151 Principal and Creative Director @ Substance151, Benefit LLC
baltimore, maryland, united states
Ida Cheinman's Location
Baltimore, Maryland, United States, United States
Ida Cheinman's Contact Details
About Ida Cheinman

I am a brand strategist, designer, marketer, speaker and educator who uses 20+ years of experience to help business leaders and marketing professionals make sense of trends, tools, and next practices in order to position their companies to win in the 21st century’s fast-changing and extremely competitive marketplace.In 2005, I founded Substance151 with the goal of doing meaningful work that creates positive, lasting change – both in our world and in the worlds of our clients. I continue to forward this vision through my professional work, community involvement, and board-level participation and by sharing my knowledge and expertise through speaking, teaching, and mentoring.At Substance151, I lead a multidisciplined team of creative strategists and strategic creatives, helping companies evolve their brands to meet tomorrow’s challenges, cement their position and grow their strength in the marketplace, and attract ideal clients and top talent.Areas of expertise: Branding, rebrand, brand strategy, brand identity, design, digital marketing, web design, EX, CX, professional services and AEC marketing.Is your company or professional organization looking for an engaging and thought-provoking speaker? Visit my speaker page and get in touch: https://www.substance151.com/speaker-kit-ida-cheinman/.

Ida Cheinman's Current Company Details
Substance151, Benefit LLC

Substance151, Benefit Llc

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Brand Strategist + Designer | Speaker + Educator | Substance151 Principal and Creative Director
baltimore, maryland, united states
Website:
substance151.com
Employees:
2
Ida Cheinman Work Experience Details
  • Substance151, Benefit Llc
    Principal And Creative Director
    Substance151, Benefit Llc 2005 - Present
    In my role as principal and creative director, I oversee the strategic, conceptual and creative development of all projects. I am also responsible for the firm’s business development and client relationships.I lead a multidisciplined team of creative strategists and strategic creatives helping professional services and nonprofit brands in all steps of the branding process – from strategy through design, across print and digital, and covering all aspects of marketing communications. Substance151 helps brands evolve to meet today’s challenges, cement their position and grow their strength in the marketplace, and to deeply connect with their audiences.Brand Strategy: Research, Analysis and Insights | Audience Personas | Brand and Communications Audit | Brand Architecture | Brand Platform | Brand/Culture Alignment | Brand Activation and Management | Brand Rollout.Brand Experience Design: Creative Strategy, Naming and Tagline, Brand Voice and Message, Visual Identity and Design Systems, Brand Books and Guidelines, Print, Digital and Environmental Design.Digital: Digital Strategy | Website Design and Development | Social and Digital Marketing.Customer and Employee Experience: CX and EX Research and Insights | Brand, CX and EX Alignment | CX and EX Strategy, Design and Implementation | Training and Education.Marketing: Strategy and Planning, Integrated Marketing Campaigns, Sustainability/CSR Marketing, Content Marketing and PR | Ongoing Marketing Support.Industry Focus: Professional Services, A/E/C (Architecture, Engieering, Construction), Technology, Nonprofit and Mission-Driven Organizations.
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  • University Of Maryland Baltimore County
    Adjunct Faculty, Visual Arts/Graphic Design
    University Of Maryland Baltimore County 2017 - Dec 2020
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  • Smps Maryland
    Board Of Directors
    Smps Maryland 2009 - 2015
    Served as Director of Education, Programs Director and Board Member for the Maryland Chapter of the Society for Marketing Professional Services (SMPS) shaping the chapter's education and professional development offerings, leading committees of chapter volunteers and working to set overall strategies and programs for the chapter.
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  • Smps Maryland
    President
    Smps Maryland 2013 - 2014
    Served as President-Elect/President/Immediate President for the Society for Marketing Professional Services (SMPS) Maryland. Lead the SMPS Maryland board and volunteers in providing education, professional development and networking opportunities to the marketing and business development professionals in the Architecture, Engineering and Construction (AEC) industries.
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  • Gr8
    Creative Director
    Gr8 2000 - 2001
    Provided guidance, instruction and inspiration to a team of digital and print designers. Served as a liaison between clients and the creative team, directing the team’s interpretation of clients' business objectives. Managed budgets and schedules.
  • Shark Communications
    Art Director, Interactive Art Director
    Shark Communications 1996 - 2000
    Responsible for design and technical development of projects ranging from print, packaging and corporate identity, to TV and web design, including e-commerce sites. Founded and managed agency’s interactive division and managed a team of designers, copywriters and developers.
  • Computer Games Strategy Plus
    Multimedia Art Director
    Computer Games Strategy Plus 1995 - 1996
    Set overall vision/direction and designed and produced the monthly digital magazine from concept through publication. Coordinated a team of programmers, writers, video and sound designers and production managers.
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Ida Cheinman Skills

Creative Direction Graphic Design Marketing Marketing Communications Web Design Social Media Marketing Marketing Strategy Corporate Identity Corporate Branding Social Media Brand Development Integrated Marketing Online Marketing Branding And Identity B2b Marketing Creative Strategy Digital Marketing Nonprofits Content Marketing Green Information Architecture Internal Communications Corporate Communications Non Profits Content Development Brand Strategy Annual Reports Sustainability And Csr Reports Professional Services Marketing

Ida Cheinman Education Details

Frequently Asked Questions about Ida Cheinman

What company does Ida Cheinman work for?

Ida Cheinman works for Substance151, Benefit Llc

What is Ida Cheinman's role at the current company?

Ida Cheinman's current role is Brand Strategist + Designer | Speaker + Educator | Substance151 Principal and Creative Director.

What is Ida Cheinman's email address?

Ida Cheinman's email address is id****@****zon.net

What is Ida Cheinman's direct phone number?

Ida Cheinman's direct phone number is +141030*****

What schools did Ida Cheinman attend?

Ida Cheinman attended Towson University, State University Of New York At Plattsburgh.

What are some of Ida Cheinman's interests?

Ida Cheinman has interest in Electronics, Outdoors, Economic Empowerment, Environment, Education, Home Improvement, Reading, Arts And Culture, Music, Animal Welfare.

What skills is Ida Cheinman known for?

Ida Cheinman has skills like Creative Direction, Graphic Design, Marketing, Marketing Communications, Web Design, Social Media Marketing, Marketing Strategy, Corporate Identity, Corporate Branding, Social Media, Brand Development, Integrated Marketing.

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