David Idahoise Arpa, Mnimn personal email
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Dynamic, bold, savvy, highly creative and skilled experiential / events marketer with strong commercial mind with experience in brand and segment marketing and management.AREAS OF EXPERTISEBrand and Consumer Marketing Management Segment Marketing and ManagementExperiential marketing conceptsSocial and sponsorship marketingNew Product Development / launchesPresence field marketing and brands researchEvents managementSpecialties: Administrative support, Brand management, budgeting, Competitive analysis, Concept development, Leadership, Logistics, Market analysis, Idea generation, Research, Staff training & Motivation, Strategic, Team management & Building,
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Md And CeoRoute 712 GroupNigeria -
Md / CeoRoute 712 Group Jan 2012 - PresentLagos State, NigeriaCorporate governance, Networking and Opportunity Expansion -
Creative, Finance, Business Development And StrategyRoute 712 Experiential Agency Jan 2009 - Apr 2024Route 712 experiential branding agency; Direct responsibility for brand activation / management of PZ Joy Beauty Range / Robb Brands, Afcc Dabur Herbal toothpaste, ETISALAT sim activation drive, Dangote Noodles penetration and Jago MilkGeneration of creative proposals to clientsManage strategy development for top brands as well as drive the implementation of agreed integrated marketing programs including market analysis and consumer segmentation.Maximize all opportunities to activate demand for leading brand through innovative solution.Competitive analysis and strategy for top leading Nigeria brandsAccountable for flawless execution of clients events/promotions projectEnsure effective utilization of resources to achieve set client/project objectivesManage, direct, motivate and develop subordinates to attain high standards of performanceEffectively plan for long and short term strategic objectives for both client and companySet and achieve turn-over budget / target for the business development unitTactical PR management and media trackingMilestoneSuccessful Joy Lip Gloss campus activations which saw all products in the Joy range being show cased within the target segment.Robb relaunch 2009 and Dangote Noodles penetration drive PAN Nigeria -
Operations / Business Development ManagerOracle Experience Nigeria Limited Jul 2006 - Dec 2008Direct responsibility for the brand activation execution of Nestle Maggi / Nescafe and Golden Morn, Procter and Gamble Vicks/Ariel/Bonux/Pampers and Gillette brands, Generation of proposals to clientsAccountable for flawless execution of clients events/promotions projectEnsure effective utilization of resources to achieve set client/project objectivesPresentation to clientsCompilation of correspondence and reportsExtensive liaison with client and liaison with internal staff Organization, execution and monitoring of events/promotions activations MilestonesProject Team Leader Mega brands/projectsSuccessfully penetrated Nestle Maggi into the interior rural market and conducted a flawless experience driven activation along side market share research.Successful execution of Nescafe African Revelation talent hunt contest with the wholly marketing activities initiated, planned and executed.Successful launch of Vicks Apple into the market with an execution big and bold apple alien concept
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Operations ManagerOracle Experience Nigeria Mar 2006 - Nov 2008Flawless execution of creative ideas, budgeting and control, creative development, recruitment and training, operational logistics, client servicing.
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General Manager Operations / PartnerMabatpro Agency May 2006 - Jul 2006Management, planning and control of the flow of the project processAccountable for flawless execution of clients events/promotions projectManage, direct, motivate and develop subordinates to attain high standards of performanceGeneral administration Operations team managementFinance and Budget controlStaff training and ensuring quality outputs on projectLogistics
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Operations Manger (Activations)Resq Promotions Mar 2005 - Mar 2006Direct responsibility for the brand activation execution of ORION TECHNOLOGY Lagos Lottery, GLOBACOM Roadshows and Promasidor Mama Onga activations MilestonesSuccessful launch of Lagos lottery into Lagos state and erection of terminal stations and personnel recruitment to man terminals across the state.Globacom Roadshows 2005
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Events Pre Production Coordinator / Activation ManagerExp Momentum Nigeria Limited Dec 2003 - Feb 2005Identifying and Securing venues for activation purposes Accountable for flawless execution of clients events/promotionsManage, direct, motivate and develop subordinates to attain high standards of performanceOperations team managementContract staff training and ensuring quality outputs on projectBudget and resource handlingLogistic handling major events
David Idahoise Arpa, Mnimn Skills
David Idahoise Arpa, Mnimn Education Details
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Biochemistry
Frequently Asked Questions about David Idahoise Arpa, Mnimn
What company does David Idahoise Arpa, Mnimn work for?
David Idahoise Arpa, Mnimn works for Route 712 Group
What is David Idahoise Arpa, Mnimn's role at the current company?
David Idahoise Arpa, Mnimn's current role is MD and CEO.
What is David Idahoise Arpa, Mnimn's email address?
David Idahoise Arpa, Mnimn's email address is r7****@****ail.com
What schools did David Idahoise Arpa, Mnimn attend?
David Idahoise Arpa, Mnimn attended Ambrose Alli University.
What skills is David Idahoise Arpa, Mnimn known for?
David Idahoise Arpa, Mnimn has skills like Brand Management, Integrated Marketing, Strategy, Competitive Analysis, Marketing Strategy, Marketing, Crm, Management, Business Development, Business Strategy, Strategic Planning, Leadership.
Who are David Idahoise Arpa, Mnimn's colleagues?
David Idahoise Arpa, Mnimn's colleagues are Adeleke Abraham, Sanusi Adedayo, Abogum Olawale, Lisa Egbuagah, Anthonio Ferreira, Adijat Audu, Dahunsi Folasade.
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