Ieva Povilauskaite Email & Phone Number

Helping eCommerce brands to grow via influencer marketing by:• Developing influencer marketing strategy;• Sharing knowledge on influencer discovery;• Optimising the workflow via great industry tools;• Crafting marketing campaign ideas and messages.

As mid-level influencer marketing manager:• Generated over 250K in revenue directly via influencer collaborations in 2022;• More than 760+ content pieces posted via the collaborations in 2022;• Formed relationships with 7 agencies across 3 target markets (Netherlands, Belgium, Lithuania);• Managed "YouTube", "TikTok" and "Instagram" campaigns in target markets;• Analysing the performance of the influencer marketing campaigns;• Generating ideas for influencer marketing campaigns & campaign messages;• Optimisation of the technical workflow of the team.Previously:• Managing the field of UGC for Facebook Ads: • discovering new influencers; • writing copies for emails & running email outreach campaigns; • negotiating rates; • providing guidelines and tracking the progress;• Supervising ambassador marketing platform "Brandbassador".

• Initiating discussion on social media channels to boost engagement for better marketing algorithms;• Communicating with customers & building strong relationships—creating trust between the brand & the audience;• Creating brand advocates who share their positive experiences with friends/followers;• Maintaining brand reputation online by monitoring social media and solving any issues that show up.

Kaunas, Lithuania

Started working as a patternmaker (Lithuanian: aprangos konstruktorė) straight after university, even before seeing my diploma! Continued to develop my communication, problem-solving and international project management skills there for 3,5 years. Built rapport with international clients that led to them working with me throughout all these years. It was the best experience to develop my mindset as a professional: "You may not know everything, but just do your research, learn and next time YOU WILL BE BETTER."• Apparel pattern creation & marker making with CAD software;• Direct communication with clients (direct, written) in Lithuanian, English languages;• Managing project deadlines;• Problem-solving/looking for solutions in production.

After returning from "ERASMUS+" exchange semester in France I decided to spend my free time by doing something interesting and joined "Njuspeipis" team.• Looked for sponsors and negotiated collaboration terms;• Created layouts with "Adobe Illustrator";• Wrote monthly articles.