About Refract Consulting: At Refract Consulting, we do what we are best at - crafting research-based solutions to critical business problems. We are a partner of choice for delivering value-driven and focused research solutions to meet diverse needs of an Organisation - be it strategy, sales or marketing. Our journey starts with gathering the right datasets required to stitch a powerful and connected view of your business and the environment it operates in. We work to the hilt and do not leave a stone unturned to discover both meaningful and actionable insights for the unconventional businesses of today. What truly defines our excellence is the ability to steer through the unique business opportunities on the radar through our 360-degree approach to gather and decipher intelligence. We proudly call ourselves the knowledge artisans - adept at deploying most appropriate information tools for building a strong solution architecture.

End to End cyber security solutions.

• Member of the executive management team. • Heading the company's planning department.• Managing inventory processes/levels for 30+ stores through sales analysis and budgeting.• Cooperating with the purchasing department on collections/quantities.• Overseeing plan-o-grams and store planning.

• Planning and implementing strategic national expansion.• Negotiating retail contracts with high-level chain executives. • Creating Apple-brand awarness in the consumer market.• Initating and launching "store-in-store" program in 23 retail stores.• Overseeing logistics/inventory/training for hundreds of retail points-of-sale.• Organizing marketing campaigns/promotions for retail accounts.• Developing and training retail store management. • Managing the company's sales team. • Designing sales incentives for retail sales representatives.

• Expanding and managing retail accounts.• Negotiating retail contracts with high-level chain executives.• Initating and launching "store-in-store" (successfully pilot program).• Implementing the retail marketing strategy of the company.• Designing marketing promotions.• Managing, developing and training the retail salesforce.• Overseeing merchandising operations.

1999-2003: Head of Category Management Department • Launching the department for the company.• Guiding relations with major retail chains regarding category management.• Overseeing quantitative analytical research including: promotion analysis and market-share analysis.• Establishing process for both quantitative and qualitative shopper/consumer research.1997-1999: Economist/Foreign Currency Manager under Finance Department• Managing the firm's foreign accounts including: credit lines, Imports, exports, balances, investments, and hedging, • Supervising the financial connections with the daughter companies abroad.

• Managing commercial accounts/credit portfolios. • Preparing documentation for credit committees.