Independent Commercial And Marketing Lead
Consultant
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Ifeoma Wulz Email & Phone Number
Independent Commercial and Marketing Lead
at
Consultant
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Ifeoma Wulz is listed as Independent Commercial and Marketing Lead at Consultant, based in Berlin, Germany. AeroLeads shows a matched LinkedIn profile for Ifeoma Wulz.
Ifeoma Wulz previously worked as Marketing and Commercial Strategy Consultant at Independent Consultant and Mentor | Brand and Marketing Expert at Westerwelle Foundation. Ifeoma Wulz holds Masters, International Business Management from Escp Europe.
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About Ifeoma Wulz
"A mind that opens to new ideas never returns to its original size". A. EinsteinWith 15 years of experience building, executing and driving growth for start-ups, scale-ups and established global companies in Tech, FMCG and B2B industries, I help companies increase ROI by developing and implementing data-driven marketing and growth strategies. I harness my experiences across industries, markets, and cultures to understand what makes customers "tick". In combination with a data-informed and solution-oriented approach, I focus on reducing CAC whilst increasing the ROMI.I am a people-focused leader who emphasises team members' strengths, creating an inspiring environment for improvement and driving success.
Listed skills include Management, Strategy, Marketing Strategy, Marketing, and 9 others.
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11 roles
Ifeoma Wulz work experience
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Marketing And Commercial Strategy Consultant
Independent Consultant
Mentor | Brand And Marketing Expert
Mentoring and empowering startup founders in the Young Founders Programme across Africa, Asia, and LATAM in brand and growth strategies and implementation.The Westerwelle Foundation, through its Westerwelle Young Founders Programme, aims to create opportunities for young people in emerging and developing countries.
Marketing And Commercial Strategy Consultant
Independent Consultant
Increasing ROIs in assisting diverse businesses in crafting and implementing Marketing and Growth strategies.
Chief Commercial Officer (Cco) / Cmo
1st European Digital Medical School.Responsible for the company's revenue growth; from day 1. Defined and led the Demand and Lead Gen, Sales & Growth strategies and their execution, establishing quarterly KPI monitoring and iterations. Built and led a distributed team of 12 with four direct reports to develop marketing, brand and sales strategies and their implementation, utilising digital, offline and print campaigns across multiple target segments; overseeing a 7-figure (€)… Show more 1st European Digital Medical School.Responsible for the company's revenue growth; from day 1. Defined and led the Demand and Lead Gen, Sales & Growth strategies and their execution, establishing quarterly KPI monitoring and iterations. Built and led a distributed team of 12 with four direct reports to develop marketing, brand and sales strategies and their implementation, utilising digital, offline and print campaigns across multiple target segments; overseeing a 7-figure (€) marketing budget.Steered the company's brand visibility and strengthening push across high-profile industry events. Show less
Oct 2018 - Jun 2021
Marketing And Brand Strategy Consultant
Independent Marketing And Brand Strategy Consultant
Trend analysis, market expansion report generation and recommendations for a mid-sized company with a yearly revenue of €90 million. Established the initial brand strategy and messaging to support the launch of a med-tech company specialising in medical diagnostics products.Developed and refined the European market expansion strategy for 5 independent coffee producers from a developing country.
Jul 2017 - Sep 2018
Founder & Cmo
Itopua
A B2B & B2C eCommerce platform to support independent businesses across the African region to scale their businesses beyond the continent. Founded and served as Growth Officer; Collaborated with the founding team to build the business plan and demonstrated a proof of concept and revenue growth from day 1. Defined and established GTM strategy, KPI and OKRs. Evaluated and defined product category and assortment strategies in collaboration with business partners and pivoted the… Show more A B2B & B2C eCommerce platform to support independent businesses across the African region to scale their businesses beyond the continent. Founded and served as Growth Officer; Collaborated with the founding team to build the business plan and demonstrated a proof of concept and revenue growth from day 1. Defined and established GTM strategy, KPI and OKRs. Evaluated and defined product category and assortment strategies in collaboration with business partners and pivoted the business model from B2C to B2B, ensuring stringent cost efficacy. Identified and evaluated new business opportunities in cooperation with businesses in Africa and Europe.Spearheaded all marketing, brand and sales strategies and execution, overseeing a 6-figure (€) marketing budget. Show less
Nov 2014 - Jun 2017
Regional Promotions Manager
Top global B2B2C, CPG company.Defined multi-segment promotions strategies and new product launches to drive yearly sales across the EMEA regions and steered the brand managers across 27 markets to execute the new launches. Advised senior management on the stock obsolescence strategy initiative and led the EMEA-wide project, achieving an 80% reduction in inventory.Developed, priced, and launched quarterly complimentary quick-win products across five brands… Show more Top global B2B2C, CPG company.Defined multi-segment promotions strategies and new product launches to drive yearly sales across the EMEA regions and steered the brand managers across 27 markets to execute the new launches. Advised senior management on the stock obsolescence strategy initiative and led the EMEA-wide project, achieving an 80% reduction in inventory.Developed, priced, and launched quarterly complimentary quick-win products across five brands focusing on market trends and customer insights. Show less
Dec 2012 - Apr 2014
Regional Brand Manager
Defined and managed brand and product strategies and led local brand managers across 27 markets in the EMEA region to execute initiatives to build the brand and raise brand awareness for a product category with two major brands. Steered a company-wide rebranding and repositioning strategy project and its execution for the EMEA region's highest revenue-generating category. Defined and established KPI and OKRs. Developed and managed Omnichannel strategy and rolled out BTL and ATL… Show more Defined and managed brand and product strategies and led local brand managers across 27 markets in the EMEA region to execute initiatives to build the brand and raise brand awareness for a product category with two major brands. Steered a company-wide rebranding and repositioning strategy project and its execution for the EMEA region's highest revenue-generating category. Defined and established KPI and OKRs. Developed and managed Omnichannel strategy and rolled out BTL and ATL marketing campaigns for 6 product lines.Spurred sales by spearheading brand promotion, strengthening, and new product launch events attended by 3000 business partners. Show less
Mar 2011 - Nov 2012
Business Development Manager Uk & Africa
Trendwerk 77 Gmbh
Defined the GTM strategies and grew Trendwerk77's business across the UK & Africa. Developed the commercialisation, product portfolio & assortment, GTM and pricing strategies to boost portfolio margin by 5%.
Aug 2009 - Oct 2010
International Marketing
Responsible for category sales analysis and reporting. Led the global (Americas, EMEA, APAC) SKU harmonisation project with 1000+ SKUs across a cross-functional and matrix team.
Sep 2008 - Apr 2009
2 education records
Ifeoma Wulz education
Masters, International Business Management
2:1 Hons, Computer And Multimedia Systems
FAQ
Frequently asked questions about Ifeoma Wulz
Quick answers generated from the profile data available on this page.
What company does Ifeoma Wulz work for?
Ifeoma Wulz works for Consultant.
What is Ifeoma Wulz's role at Consultant?
Ifeoma Wulz is listed as Independent Commercial and Marketing Lead at Consultant.
Where is Ifeoma Wulz based?
Ifeoma Wulz is based in Berlin, Germany while working with Consultant.
What companies has Ifeoma Wulz worked for?
Ifeoma Wulz has worked for Consultant, Independent Consultant, Westerwelle Foundation, Edu Medical College, and Independent Marketing And Brand Strategy Consultant.
How can I contact Ifeoma Wulz?
You can use AeroLeads to view verified contact signals for Ifeoma Wulz at Consultant, including work email, phone, and LinkedIn data when available.
What schools did Ifeoma Wulz attend?
Ifeoma Wulz holds Masters, International Business Management from Escp Europe.
What skills is Ifeoma Wulz known for?
Ifeoma Wulz is listed with skills including Management, Strategy, Marketing Strategy, Marketing, Sales, Project Planning, Leadership, and Finance.
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