Ian Ferguson's Location
San Jose, California, United States, United States
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About Ian Ferguson
Representative Accomplishments Include;* Generated >$200M licensing revenue for Arm through the definition, articulation and execution of value proposition for technology in Cloud server market* Defined and led >10 new product initiatives for proprietary SoCs from product definition, through development and eventual market rollout* Met revenue and profitability targets as interim owner of $30-$50M P&L* Led teams up to 120 in size with some of the highest employee engagement scores across companiesSpecialties: * Disrupting Markets!* Targeting and engaging tier one systems' companies with proprietary hardware and software technology* Artificial Intelligence, Machine Learning, Cryptography and System Anomaly Detection* IoT sensors, gateways and embedded software* System Certifications across Aerospace and Defense, Automotive and Industrial Markets* Blogging, Public Speaking, Social Media, Meta Tagging* Fund raising and acquisition activities from both the acquirer and acquiree perspectives
Ian Ferguson's Current Company Details
Ian Ferguson Work Experience Details
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Vp, Vertical MarketsSifiveSan Jose, Ca, Us
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Snr DirectorSifive Mar 2024 - PresentSanta Clara, California, UsHelping the industry realize the cost, differentiation and performance benefits of RISC-V technology across a diverse set of markets and use cases. More details in due course....
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Volunteer MentorTorch Jul 2014 - PresentSan Francisco, California, UsHave supported mentorees on their personal and career development paths, including individuals from Adobe, Biogen, Genentech, HP, Realtor.com, and Verizon -
Vp Of Marketing (+Acting Head Of Sales Until October 2022)Lynx Software Technologies Dec 2019 - Feb 2024San Jose, California, Us1) Defining, articulating and making "the number" 2) Ensuring our core market of avionics and defense understands the value proposition Lynx offers for their platforms 3) Supporting our journey into adjacent markets and applications including automotive, critical IT infrastructure and industrial IoT 4) Nurturing a vibrant ecosystem of partners that provide compelling, complementary and relevant technologies for the verticals we are pursuing. -
Business OwnerVidere Llc Jul 2018 - Dec 2019Ran a consulting business which touched a number of aspects of Artificial Intelligence/Machine learning including- Defining the go-to-market strategy for a company focused on deploying drones inside warehouses to improve accuracy and time taken to coulnt inventory - Creating Recurrent Neural Network (RNN) solutions focused on data center workloads such as text to speech - Deploying cost effective edge computing to improve navigation around smart cities- Supporting fund raising activities for a software company in the autonomous vehicle space
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Member Of Advisory BoardIntellisense.Io Jun 2014 - Jul 2018Cambridge, Cambridgeshire, GbToday many associate the term IoT with consumer based peripherals. however, this company delivers connects up Enterprises with solutions, gathering critical data that helps decision makers with manufacturing, utilities, construction and building management businesses make better CapEx and OpEx decisions.Very exciting to see what people are doing with this rich stream of information at their fingertips, harvested by intelligent, energy-efficient ARM based technology. -
Vp, Ecosystem Development, Iot Services GroupArm Sep 2017 - Jun 2018Cambridge, Cambs, GbFormed a new group focused on broadening and deepening the ecosystem around Arm's Mbed product portfolio (IoT-focused cloud software business). This set of engaged partners that includes semiconductor companies, Original Equipment Manufacturers (OEMs), System Integrators (SI) and Independent Software Vendors (ISVs) are critical to personalizing Mbed-based solutions that deliver specific benefits for specific end applications. This included emerging opportunities for technology including healthcare, precision agriculture and clothing -
Vp Of Worldwide Marketing And Strategic AlliancesArm Aug 2015 - Aug 2017Cambridge, Cambs, GbI led the great teams that ARM has driving our Vertical Market Initiatives, Strategic Alliances, Competitive Strategy and Corporate Marketing functions. Fun times!
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Vp Segment MarketingArm Jan 2013 - Jul 2015Cambridge, Cambs, GbI led the team driving a broad set of worldwide vertical marketing initiatives from sensors to infrastructure equipment.....and everywhere in between!Working to establish how technology will positively (and invisibly) impact new industries such as city infrastructure, healthcare and agriculture
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Director Of Server Systems And EcosystemArm Jul 2010 - Dec 2012Cambridge, Cambs, GbI led ARM's push into Energy Efficient Data Centers from creation to program handoff in early 2013. Highlights during this time included* Demand creation at end users, with Baidu announcing the first commercial deployment of ARM servers in early 2013* Drove engagement with Facebook, leading to ARM's invitation to participate in the incubation committee for the OpenCompute Project (OCP)* Cut commercials for development and release of first commercial grade server Linux distribution for the ARM architecture* Worked with Oracle to support the release of the first performance optimized Java compiler for the ARM architecture
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Director, Enterprise And Embedded SolutionsArm Nov 2007 - Oct 2010Cambridge, Cambs, Gb* Led a group chartered with driving ARM's technology into a number of embedded applications including Automotive, SmartGrid, portable/tele-medical and networking applications. * Initiated Carrier and OEM marketing activities in networking area to generate Cortex-A licensing deals at multiple tier 1 accounts* Initiated software programs to enable tier 1 OEM's proprietary OS and industry standard RTOSs to run on Cortex processors* Initiated and drove ARM's positioning of our technology in addressing the needs of next generation energy-efficient data centers.
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Non Executive DirectorArduino Sep 2017 - Jun 2018Worked with the fantastic Arduino management team on creating the business plan further to Arm's engagement with the company in mid 2017. Left board when I left Arm in June 2018. Very excited to view the progress from the sidelines. Tremendous times are ahead for the company and its developer community! -
Board MemberLinaro Sep 2015 - Jun 2018Cambridge, GbLinaro’s mission is to bring together industry and the open source community to work on key projects, deliver great tools, reduce industry wide fragmentation and redundant effort, and provide common software foundations for all.As Arm's representative in Linaro....and as Linaro's representative in Arm....my role was to ensure the defintion, articulation and execution of the right strategies and programs for the benefit of the diverse Arm ecosystem across the broadest range of end applications. Left the role when I moved on from Arm. -
Vp MarketingEnigma Semiconductor May 2006 - Nov 2007Dk* Defined top 10 target account/projects and managed customer engagement process at accounts including Cisco, Juniper, Alcatel-Lucent and Ericsson.* Defined APAC sales channel, drove channel training and customer engagements, which resulted in first two customer commitments worth $25M over project lifetime* Defined next generation product family to target $500M market* Defined, managed and measured effectiveness of multiple cost effective marcom programs * Supported Series C funding round with collateral and presentations to potential investors -
Vp/GmQuicklogic Jan 2003 - Apr 2006San Jose, California, Us* Redirected product line focus toward the delivery of application-specific solutions leading to the identification of $50M of attainable business in the digital signage segment* Product line became largest revenue generator for company 3 years after my arrival* Managed corporate marketing team (Brand development, SEO, web site traffic growth, direct mail, webinars and other initatives)* Established and developed business relationship between QuickLogic and Intel, Samsung and Qualcomm, leading to the rollout of several tightly integrated solutions targeting high volume consumer applications including Smartphones, PDAs, GPS handhelds and portable media players -
Strategic Marketing ManagerIdt Jun 1999 - Jan 2003San Jose, Ca, Us* Responsible for new product definition, customer design-in activity, strategic alliance partner program management and defined/executed marketing rollout plans for new processors.* Led the new product definition & marketing rollout at IDT for five embedded processors targeting datacom and telecom equipment which increased product line revenue by 50% ($35M revenue)* Targeted specific accounts with custom business propositions which led to multiple designs at tier 1 OEMs including Adtran, Cisco, Fujitsu, HP, Microsoft, NEC and Sony. -
European Marketing ManagerIdt Oct 1996 - May 1999San Jose, Ca, Us* Business Development for European region* Account engagement at target accounts for IDT's RISC processors
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Technical Marketing EngineerMotorola Jan 1992 - Sep 1996Chicago, Illinois, Us* Supported the European sales channel on PowerPC family of RISC Microprocessors, including customer visits, competitive analysis/positioning and rollout of new products.* Managed Motorola’s $1M budget for extensive tradeshow presence in conjunction Apple and IBM at CeBIT tradeshow* Supported Apple’s rollout of their PowerPC-based PowerMacs, with a series of technology presentations to an average audience of 300 end users.
Ian Ferguson Education Details
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Loughborough UniversityElectrical And Electronics Engineering
Frequently Asked Questions about Ian Ferguson
What company does Ian Ferguson work for?
Ian Ferguson works for Sifive
What is Ian Ferguson's role at the current company?
Ian Ferguson's current role is VP, Vertical Markets.
What is Ian Ferguson's email address?
Ian Ferguson's email address is ia****@****ail.com
What is Ian Ferguson's direct phone number?
Ian Ferguson's direct phone number is +197847*****
What schools did Ian Ferguson attend?
Ian Ferguson attended Loughborough University.
Who are Ian Ferguson's colleagues?
Ian Ferguson's colleagues are Martin Erhart, Naman Mehta, Sanjay Kumar, M I Aboothahir, Pi-You Chen, K S Raj, Cleatus Victor.
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