Ifthi Idris Email & Phone Number

Wellington, Wellington, Nz

As the Business Development Manager, I introduced a unique concept along with the product and developed both local and international markets.Smart Business Consultancy was set up to implement an online marketing tool to promote the products and services of businesses in a unique manner that differentiates the Smart Business solution from other web development companies. My duties in this role are as follows:• Meeting business owners ( SME) and presenting online presence advantage by using CMS and E-Commerce solution and advising the benefit of marketing their product through PPC and Social Media.• Successfully managed developing and marketing of a training product, introduced to the local and international market• Developing training materials for customer support staff• Training staff on marketing and negotiation skills• Market competitive analysis• Setting up management information channels• Development of communication plans• Thinking differently and finding new ways of approaching new business challenges• Promoting the business modules by utilising both online and offline methods• Maintaining account profiles and tracking all sales activity to measure the effectiveness of sales engagement• Conducting online marketing awareness seminars and qualifying sales..Achievements• Introducing Power of 5 online marketing training package which includes five services, five products and five professionals for business owners• Adding social media packages (Basic, Express and Professional) for small business owners.• Sign up clients for the training programme from real estate industries• Conducting workshop and seminars for council members, business owners, government staff and real estate agents• Sign up international clients for Power of 5

Wellington, Nz

In this role, I developed the web marketing strategy to increase international student participation within the four campuses in New Zealand located in Auckland, Wellington, Christchurch and Katikati. My duties included:• Trained students and staff on the fundamental use of internet and web audit• Introduced workshop templates and marketing strategies• Trained staff on how to qualify international students for enrolment• Project team member for the implementation of online student software• Optimisation of internet marketing campaigns to improve Return on Investment (ROI)• Increase international student enrolment• Promote and increase domestic workshop registration• Manage relationships with third-party agencies to ensure that all online systems are developed, deployed and maintained on-schedule, on-budget and to the highest standards of excellence• Manage media planning and the development of online creative content.• Manage the online marketing budget and monitor expenditures. (Google Adword, viral Marketing strategies etc.)• Manage the execution of the organisation's social media strategy; Track, monitor, respond and engage in social networking communications• Measure, analyse and report on the effectiveness of marketing activities• Analyse behavioural data and conduct online research regarding competition, product demand, student demographics, etc.• Partner with Agents and with Admissions to implement marketing plansAchievements• Generated over 10,000 visitors in less than ten months, resulting in 4 to 5 daily enquiries.• When I joined NZSGB the institute had less than 100 students and 15 agents in both Auckland and Wellington campuses. Within a year, I increased the student enrolment to over 400 and appointed over 50 agents. • Increased registration for public sector workshop via the website.

Business Development Manager New Zealand and the South East Asian Region, Wellington In this position, I conducted sales presentations and Web Project Management. My duties included:• Prospect for potential new clients and turn this into increased business• Part of the team for developing Web Genius training material• Developing the Web Genius product in both Local and International Markets• Negotiating agencies to represent Web Genius in Asian Countries and qualified franchisee agreement in Sri Lanka, Maldives and Dubai. • Trained Franchisee staff members on product implementation and sales process. • Attending conferences, meetings, and industry events to develop business networking• Preparing PowerPoint presentations and sales presentation• Organising and conducting workshops and seminars for business owners about online marketing and benefits.• Maintaining fruitful relationships with potential customers • Contacting clients to inform them about new developments and upselling • Training all international franchise staff on sales and marketing, technical support and management reportingAchievements• Trained Web Genius training staff, they were successful in training a significant number of clients• Introduced franchisees in Sri Lanka, Maldives Dubai and Bahrain• Successfully conducted over ten public seminars and workshops with an average attendance of over 300 participants• Signed up government agencies, banks and corporate organisations• Introduced Web Genius to the Chamber of Commerce of Sri Lanka and Sri Lanka Forex• Increased revenue for Web Genius by bringing overseas sales

Company was Established year 2002 to Introduce Web Genius on-line marketing solution to promote in Sri Lanka and Asian countries. In this period I conducted internet training and study programme for general public and developed company branding and internet awareness. Worked closely with government agencies, small and medium business, chambers of commerce and develop internet marketing strategies to achieve their goals. Conducted web marketing and social media marketing campaign. Year 2006 handed over the business to a franchisee (Direct Marketing International) and worked as a director upto April 2010.

Lanka Internet Services, the pioneer internet service provider in Sri Lanka. I was responsible of promoting with the marketing team for the following services.- Internet service - Web Design & Development- E-Commerce- Web Hosting

• Responsible for the overall sales and marketing aspect of the company and ensuring that the required targets were being achieved.• Managed a team of 15 staff to achieve company targets.• Provided clients with the Hardware and Software solutions to optimize their performance.• Involved in the tender process, RFI/ RFQ and provided detailed quotes for the sale of hardware and software supported by the company.• Negotiated with manufacturers of software and hardware to obtain agency status.

• Responsible for the overall sales and marketing personal computers, printers, accessories it was my responsibility to ensure that the required targets were being achieved.• Managed a team of seven staff who assisted me to achieve company targets.• Management reporting on sales and technical activities.

• Part of a team involved in the development of software programmes for the requirement of the organization

Diploma In Computer Science And Analysis, Computer And Information Sciences And Support Services

High School, Accounting And Business/Management