General Manager | ArabCrete | New Business Development & CRM ExpertAs the General Manager of ArabCrete, a leading supplier and applicator of flooring, wall, construction chemicals, and coating materials in the GCC, I bring over 17 years of extensive experience in the building materials industry. My expertise spans across general management, business development, and construction materials, enabling me to create substantial value for our customers and partners.Throughout my career, I have honed my skills in marketing, business development, operations, and sales management. In my previous role as the Director of Business Development at ArabCrete, I successfully launched and established a new trading and contracting division focused on decorative concrete and cementitious products. This initiative significantly expanded our market presence, secured multiple projects, and increased both market share and revenue.I collaborate closely with R&D, marketing, and logistics teams to ensure the highest quality and timely delivery of our products and services. My core competencies include new business development, customer relationship management, general management, and marketing. I am deeply committed to delivering innovative and sustainable solutions for the flooring and walls industry.