Ignacio Herrera Email & Phone Number

Guadalajara Y Alrededores, México

Responsible for the Pre-sales support for customers in the Industrial area, helping them to choose the right technology to solve their needs, showing them the key features for the automation, control and electrical products features and how them fit their challenges. Coordinate the efforts into the company to develop all the SBU's accordingly for the market in each region that ABSA serves. Develop new customers and increase the portfolio of products sold to existing customers. Look for new technologies and solutions to add to the ABSA portfolio offer accordingly to the customer voice.

Ciudad De México Y Alrededores, México

Responsible for the opening of a new company in a different kind of businesses and technology for the stock holders. This company is a distributor for structured cabling, CCTV systems, networking devices such as switching, routing, videoconference systems, and teleprescence, and storage, and systems security solutions.Increasing total sales for this office in more than 100% yearly in 4 consecutive years.

Responsible for sales, marketing and promotion of AC Drives, Medium Voltage Drives and LV and MV Motor Control Centers for Rockwell Automation in Mexico and Central America including Guatemala, Nicaragua, Honduras, Costa Rica and Panama.Supporting the Caribbean region on Low and Medium Voltage Motor Control Centers, including Puerto Rico, Jamaica, Trinidad & Tobago and Dominican Republic.Responsibilities include the leadership of 3 Area Managers, 2 Technical Consultants and 2 Technical Specialists.Responsible for the P&L for all related Business Areas for AC Drives, Low and Medium Voltage MCCs and Medium Voltage Drives for Mexico and Central America.Increasing sales volume year over year in the last 3 years at a rate of 16% yearly.Leadership role on complex and large projects for AC Drives, Medium Voltage drives and Motor Control Centers mainly for mining and food and beverages industries as well as WW/WWT plants.

Mexico

Responsible for sales and promotion of AC Drives, Low Voltage Motor Control Centers and Drives System Businesses in Mexico and in Central America.In charge for the coordination and administration of 10 Area Managers in Rockwell Automation de Mexico.Coordinate and playing key role on sales force training in AC Drives, Low Voltage Motor Control Centers and Medium Voltage Solutions.

Mexico

Responsible for sales and promotion of low voltage MCCs including C Drives and Soft Starters in Mexico and Central America.Up to January 2004, responsible for medium voltage MCCs and SMCs for Mexico and Central America.Currently in charge for the coordination and administration of 10 Area Managers in Rockwell Automation de Mexico.Increased Low Voltage Motor Control Center businesses 55% in 4 years and 100% in Medium Voltage Motor Control Centers businesses.Introduced in Mexico and Central America the Intelligent Motor Control technology reaching 45% in total Low Voltage MCCs business using this technology including in the solutions AC Drives and Soft Starters.During this period I was in charge to launch a Power Energy Management Solutions Businesses for Rockwell Automation in Mexico, finding opportunities for energy savings using different solutions as AC Drives and High Efficiency motors.

Guadalajara, Mexico

Responsible for sales in the northwest part of the country, which covered the states of Jalisco, Michoacan, Aguascalientes, Zacatecas, Nayarit, Colima, Sinaloa, Sonora, Chihuahua and Durango.Increased sales more than 100% in this geographic area to $10+ M usd.Managed and developed sales force including three outside sales engineers, an internal sales engineer, a technical services engineer, and support and administrative office staff.Due to record Sales Growth, received “Top-Performing Sales District” award for the Fiscal 2000 period.

Mexico

Responsible for start and developing low and medium voltage MCCs in Mexico.In charge for training A-B and distributor sales force as well as develop the first MCCs champions for distributors.In this first step, in charge to starting and developing MCCs in Mexico making the introduction as a new product in a price based market against a lot of competitors with local manufacturing facilities with a low profile and low price product.Increased low voltage MCCs sales practically from zero to $5 million in six years.

Mexico

The Allen-Bradley brand was introduced in Mexico trough two joint venture companies, each one with a Mexican investor. For the industrial control equipment, the responsibility was for Electrica Allen-Bradley, where a group of 18 people started to promote and sell the Allen-Bradley brand in a foreign country.

Diploma Of Education, Transforad: El Mainset De La Alta Dirección En La Era Digital

Posgrado En Comunicación Enfocada Al Cliente

Posgrado En Planeación Estratégica Comercial

Diplomado, Especialidad En Tecnología De Los Edificios Inteligentes Y Sustentables 2011

Ingeniero Electricista