Ignacio Justiniano Email and Phone Number
Sales & Business Development Consultant:✔ Strategically enter international markets (focus in LATAM) with Global Performance brands through 3P partners that own their Run Specialty, Sporting Goods, and Outdoor Specialty store chains.✔ Expand businesses for Domestic & International partners and connect distributors with new Performance and Lifestyle brands. ✔ Introduce & implement Artificial Intelligence (AI) solutions that improve business processes and retail performance in USA, Canada & LATAM. Ignacio is a commercial and business leader with extensive experience in distributor, licensee, retail, and digital franchise management. He implements global strategy while adjusting quickly to local needs, including brand building, experiential events, local marketing content, product merchandising, and product / robust channel segmentation. He is adept at managing relationships with key distributors, ensuring the right capabilities, and executing growth initiatives. Ignacio has worked cross-functionally with distributor partners and brands to launch websites and elevate digital performance. He is a great leader who engages and motivates teams to embrace culture and celebrate wins. Ignacio is also known for consistently exceeding goals, empathy for mutual benefit, and unwavering motivation to deliver outstanding quality and performance outcomes.For over 25 years, Ignacio has been involved in consumer-focused roles in performance, fashion, sports, and outdoors. He has held senior positions in global companies, such as Wolverine Worldwide (Saucony, Sperry, Keds), Timberland, and Reebok (Argentina). During his career, Ignacio has worked across the globe and has lived in Buenos Aires, Argentina, and Boston, MA, where he currently resides. Strategic Planning | Partner Assessment | Direct-to-Consumer (DTC) & Wholesale | P&LContract Negotiation | Local Sourcing | Product Segmentation | Joint Venture & Distributor Management
Fractional Development Partners Llc
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Owner & Principal ConsultantFractional Development Partners Llc May 2024 - PresentNewburyport, Massachusetts, United States✔ Brand Development: Strategically enter international markets (focus in LATAM) with Global Performance brands through 3P partners that own their Run Specialty, Sporting Goods, and Outdoor Specialty store chains.✔ Distributor Expansion: Expand businesses for Domestic & International partners and connect distributors with new Performance and Lifestyle brands. ✔ AI Solutions: Introduce & implement Artificial Intelligence (AI) solutions that improve business processes and retail performance in the USA, Canada & LATAM. -
Director Of Sales - Latin AmericaWolverine Worldwide 2007 - Dec 2023Waltham, MaLed brand growth via product development / segmentation, merchandise planning, and retail openings✔ Introduced Keds and Sperry in Mexico, as joint venture (JV) with Grupo Piagui, utilizing digital platform and leveraging brand ambassador program.✔ Developed strategic long-range planning model for distributor / licensee businesses; partnered with brand team and finance, ensuring alignment on trends and assumptions.✔ Collaborated on product development, from early concepts / design briefs to market implementation, enabling suitable product franchises for key market needs (40% newness).✔ Identified, filtered, selected, and built partner relationships with 4 new partners, elevating win-win approach. -
Director Of Sales - Latin AmericaWolverine Worldwide 2020 - 2023Waltham, Massachusetts, United StatesManaged $25M, including Saucony development and growth in LATAM. Reported to VP of LATAM. (To December 2023)✔ Grew Saucony brand 5X in 3 years; developed and executed regional strategic planning process that delivered significant revenue growth.✔ Introduced brand in LATAM region, through new strategic partnerships with key local players, bringing new capabilities while opening 5 e-commerce sites.✔ Spearheaded brand building and experiential events that increased awareness in region, including global sponsorship of El Cruce, validating brand’s technical positioning in LATAM. -
Business Development ManagerTimberland Company 1999 - 2007Developed strategic plan for new business opportunities in Brazil. Focused on retail openings.✔ Hired regional architect, based in Brazil, to approve and source Timberland Flagship stores opened by distributors, reducing costs 30% while maintaining global retail standards.✔ Performed complete assessment of Timberland business in LATAM, with main focus on Brazil; worked with distributors in developing market research study and executed plan, achieving premium positioning, 15% annual revenue growth, and 20% income uplift.✔ Prepared and presented profitable, sustainable business model for Mexico; created solutions for systems, organization, importing product, distribution partners, marketing, and visual merchandisers.
Ignacio Justiniano Education Details
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Business Administration And Management, General -
Business Administration And Management, General -
Business Administration And Management, General
Frequently Asked Questions about Ignacio Justiniano
What company does Ignacio Justiniano work for?
Ignacio Justiniano works for Fractional Development Partners Llc
What is Ignacio Justiniano's role at the current company?
Ignacio Justiniano's current role is Owner of Fractional Development Partners, LLC - Sales & Business Development Consultant.
What schools did Ignacio Justiniano attend?
Ignacio Justiniano attended Boston University, Pontificia Universidad Católica Argentina 'santa María De Los Buenos Aires', Boston University.
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Ignacio Justiniano
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