Ignacio Navarro

Ignacio Navarro Email and Phone Number

Marketing Director | CMO | Member of Italy Executive Team @ Diageo Italia - Based in Madrid
Madrid, ES
Ignacio Navarro's Location
Greater Madrid Metropolitan Area, Spain, Spain
Ignacio Navarro's Contact Details

Ignacio Navarro work email

Ignacio Navarro personal email

n/a

Ignacio Navarro phone numbers

About Ignacio Navarro

I have a passion in building brands and businesses that have a positive impact in peoples lives. In the last 17 years I have worked in different global and local roles for global leading brands like Smirnoff, J&B and Camel. I have strong functional expertise in brand management, innovation, commercial, communications and global partnerships (Music and Sports).I have spent the last 5 years getting Smirnoff (the Number 1 Premium Spirit brand in the World) back into sustainable growth by leading the launch of multichannel global campaigns (TV, OOH, social, digital..) in more than 50 countries around the World.

Ignacio Navarro's Current Company Details
Diageo Italia - Based in Madrid

Diageo Italia - Based In Madrid

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Marketing Director | CMO | Member of Italy Executive Team
Madrid, ES
Ignacio Navarro Work Experience Details
  • Diageo Italia - Based In Madrid
    Marketing Director | Cmo | Member Of Italy Executive Team
    Diageo Italia - Based In Madrid
    Madrid, Es
  • Diageo
    Souther Europe Category Marketing Director Whisky, Rum And Luxury Brands
    Diageo Jul 2020 - Present
    London, Gb
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  • Diageo
    Head Of Primary Whisky, Europe
    Diageo Sep 2017 - Jul 2020
    London, Gb
    Head of marketing for Primary Whiskies in Europe, responsible for the P&L of a portfolio of whisky brands across multiple European countries. Responsible for developing annual strategic plans for every brand and overseeing execution by leading a multifunctional team, based across Europe. During role, already managed see the turn around in performance of J&B whisky (n1 whisky in Spain) from a series of years in steady decline to getting brand back into growth.
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  • Diageo
    Director, Global Marketing Smirnoff
    Diageo Dec 2013 - Sep 2017
    London, Gb
    Head of global communications, advertising and global brand partnerships for Smirnoff Brand (Number 1 Premium International Spirit in the World). Oversee a team of 5 direct reports and +15 indirect reports in market. During role Smirnoff has been back to sustainable growth globally winning several global industry awards including Gold Effie Award in 2016 and Tribeca Film Festival Award 2017 for best branded content.
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  • Diageo
    Global Senior Brand Manager Smirnoff
    Diageo Jan 2011 - Dec 2013
    London, Gb
    Global Head of Digital, PR and Experiential for Smirnoff globally. Leading new global Cannes Award winning campaigns like "Smirnoff Nightlife Exchange" in partnership with Madonna. During role Smirnoff managed to build the World's largest online audience of any spirit brand.
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  • Diageo
    Brand Manager J&B
    Diageo Jul 2008 - Dec 2010
    London, Gb
    Lead P&L for J&B whisky in Spanish market (leading spirit brand in Spain). Create and execute marketing business plan for Spanish market including ATL and BTL communication campaigns, innovation plans, trade and commercial programs.
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  • Diageo
    Assistant Marketing Manager Malt Whiskies
    Diageo Oct 2007 - Jul 2008
    London, Gb
    Lead portfolio brand management for Diageo Malt Whisky brands in Spanish (+80% market share). Lead the CRM and digital strategy for all the portfolio of Malt Whiskies in Diageo Spain. Awarded best e-RM program in Diageo Europe in 2008.
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  • Jti (Japan Tobacco International)
    Consumer & Customer Marketing Associate
    Jti (Japan Tobacco International) Sep 2005 - Oct 2007
    Geneva, Ch
    Lead BTL Activation in key commercial channels for whole brand Portfolio (Camel, Winston, Gold Coast). Lead Camel Yamaha Sponsorship activation with Valentino Rossi (Communication campaign, experiential and pr porogram).Launch new BTL program for portfolio brands after new adban, being the first tobacco company to do brand activation programs with new legislation.
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Ignacio Navarro Skills

Marketing Management Horeca Social Media Key Account Development Digital Strategy Ac Nielsen Market Planning Mobile Marketing Brand Equity Forecasting Market Research International Marketing Team Leadership Digital Marketing Global Marketing Fmcg Customer Insight Trade Marketing Event Management Market Analysis Social Media Marketing Shopper Marketing Public Relations Marketing Communications Brand Management Marketing Strategy Marketing Research Sponsorship

Ignacio Navarro Education Details

  • Universidad Pontificia Comillas
    Universidad Pontificia Comillas
    Empresariales Internacional
  • Dublin City University
    Dublin City University
    And Related Support Services

Frequently Asked Questions about Ignacio Navarro

What company does Ignacio Navarro work for?

Ignacio Navarro works for Diageo Italia - Based In Madrid

What is Ignacio Navarro's role at the current company?

Ignacio Navarro's current role is Marketing Director | CMO | Member of Italy Executive Team.

What is Ignacio Navarro's email address?

Ignacio Navarro's email address is ig****@****geo.com

What is Ignacio Navarro's direct phone number?

Ignacio Navarro's direct phone number is +191725*****

What schools did Ignacio Navarro attend?

Ignacio Navarro attended Universidad Pontificia Comillas, Dublin City University.

What skills is Ignacio Navarro known for?

Ignacio Navarro has skills like Marketing Management, Horeca, Social Media, Key Account Development, Digital Strategy, Ac Nielsen, Market Planning, Mobile Marketing, Brand Equity, Forecasting, Market Research, International Marketing.

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