Ignacio Roman Email & Phone Number

Málaga, Andalucía, España

Madrid, Malaga

Madrid, Spain

Panama

Leading B2C Market StrategyResponsability for Product and Market development, CVP, CBM, Digital offer, Market insights, Brand Strategy and positioning, Handset portfolio,Full B2C P&L responsability with Planning, Budgeting and Market execution.

Panama City, Panamá, Panama

Marketing and Commercial Development of Liberty South Central Operations. Costa Rica Movistar & Cabletica integration into Liberty Costa Rica. Cross Selling, Upselling, CVP and FMC projects while securing integration synergies.Budgeting, Planning and Commercial Support for Panama and Costa Rica operations.Part of the team supporting Claro Panama acquisition by CWPClaro operation Lead after acquisition and full integration into CWP.

Bogotá D.C., Colombia

4th Mobile Operator in Colombia sold to Novator Partner (Wom) in 2020Full Opco responsability as Company Executive President ruling finance, sales, Network, HHRR, IT , Operations and Marketing) with 700 employees.

El Salvador

My responsabilities includes Strategy and Planning setting, People management and motivation, Goverment and Regulator relationship, Lean execution and everything related to Company Performance and evolution.We are in a deep Company transformation based on 3 pillars, Lean Company, Customer Centricity and Employer of Choice.Managing a turn around to drive the company to a leadership position in a very challenged Market against the 3 biggest competitors in America...Tigo, Movistar and Claro.

Madrid Area, Spain

spanish MVNO sold to Orange in October 2018 with more than 150k customers.

Madrid Area, Spain

500 people in my team (Regional Sale Managers and Sale team)Sales Strategy Definition, Commercial Planning, Objectives setting & Go to Market implementation for direct & indirect channel (2.500 PoS), online & telesalesResponsible for commission budget,& Commercial OPEX.Retribution model design, negotiation & implementation for all direct & indirect channels Segmented model implemented for CPWNPS improvement through PoS Transformation: ceHandsets forecast planning & stock control at PoS.Exclusive postpaid channel resize (alternative & wholesaler channel development for prepaid & Mix definition ensuring channel sustainability and profitabilityRural Channel Development Strategy and Retribution model set upMarket Insight & Performance Management control for all CBU organization. Track & deliver of commercial results for direct & indirect channels

Responsible for end to end Devices and Terminals for Spain and Portugal and member of the Vodafone Group Terminal BoardManaging Portfolio Strategy and vendors relationship, purchasing negotiations, logistic and device after salesResponsible for Vendors and Platform Portfolio strategy, purchasing, logistic and after sales in Spain and Portugal. Group worldwide responsible for LG and Sharp

Managing the Vodafone-LG relationship worldwide

Responsible for all Consumer Marketing, Voice, Data, Services, Promotion, adquisition, loyalty, product Development, etc

Unicaja Marketing product Manager and Commercial Responsible for Credit cards, electronic payments and others at Subdirecciòn General Malaga Costa e Interior.Market Research for different companies and sectors such as banking, finantial services, travel services, etc, working for Sigma Dos during 2 year.Consultancy services during one Year at MB consultancy firm.Marketing and Sales Responsability for pymes, Credit Cards and and Retail at Unicaja during 3 yearsOthers.

Master In E-Business, Electronic Business And Internet

MBA and Master in E-business

Master, Marketing Y Ventas Gesco

Master in Marketing and Commercial Sales

Mba, Marketing And Business

E-Business

Law, Law