Ignacio Alen Email & Phone Number

France

- Write editorial articles and marketing pieces to promote them on social media accounts, directing organic traffic to the digital magazine.- Prepare and conduct interviews with relevant figures in fashion, lifestyle and culture.- Design the look and feel of the website, as well as the pieces used to promote the content on social media platforms.- Manage the Wordpress CMS to ensure the proper functioning of the platform.- Customize the Wordpress theme to fit the aesthetics and functionality of the news website, applying Elementor, CSS, HTML, HTML5 and the built-in customizer.https://sinequamode.com/author/ignacioalen/https://sinequamode.com/

Caracas, Distrito Federal, Venezuela

Pitched and wrote editorial features on fashion and lifestyle topics, written mainly in Spanish and also English, applying SEO strategies. / Followed the style guide and tone of voice of the publication in all written pieces. / Interacted with a team of writers led by an editor to ensure a relevant and updated agenda for the publication. /Quickly transitioned between two different in-house CMS (Content Management Systems). https://us.hola.com/es/autor/ignacio-alen/https://us.hola.com/authors/ignacio-alen/

Valencia, Venezuela.

Conceive a fashion centric startup that goes from designing and producing ready to wear and made to measure garments, to consult private clients –mainly in the events and advertising fields- about fashion, styling and communications matters. Tasks included:- Design and produce made to measure garments for both women and men - Design and develop creative pieces for fashion related events and other productions- Conceive concepts, stories and styling for fashion editorials.- Creative direction and production for fashion centric campaigns- Supply chain management- Event management- Plan and execute social media strategy

Av. Rio Orinoco, Reda Building, Torre B, Piso 3, Ofic 9. Valencia. Venezuela.

- Write reviews and interviews related to fashion, design, arts, food and entertainment.- Produce photo shoots for interviews and locations- Conceive concepts, stories and styling for fashion editorials.

- Write descriptions and comments reviews about hotels fulfilling specific requirements- Stick to the tone of voice indicated in style guides of the company- Provide constant feedback with Project Manager and editors.

Av. Universidad, Urb La Granja, Edf. "El Carabobeño". Valencia, Venezuela.

In the midst of a threatening political environment, promoted to lead the transformation of El Carabobeño´s sunday magazine, Paréntesis, one of the most profitable products of the publishing company, into a more relevant and attractive varieties publication. Tasks included:- Plan and supervised the execution of the annual, monthly and weekly editorial content for regular and special issues- Lead editorial team of seven- Produce photo shoots for interviews and locations- Conceive concepts, stories and styling for fashion editorials.- Meet weekly deadlines- Collaborate with Production, Marketing and Advertising teams- Establish, supervised and measure social media strategy - Manage monthly budget- Conceive promotional and sales strategies: billboards, commercials, PR, sales sheets, identify potential clients, etc.- Represent the brand in social settings

Av. Universidad, Urb La Granja, Edf. "El Carabobeño". Valencia, Venezuela.

In charge of every editorial aspect of the publication, issued in El Carabobeño, after conceiving its concept and getting the approval from the president of the company. Tasks included:- Introduce a disruptive new title into the product wallet of a conservative editorial company- Edit +100 issues of the weekly Style (Estilo) of El Carabobeño, one of Venezuela´s oldest newspaper.- Write news, reviews and interviews related to fashion, lifestyle, arts, royalty y social gatherings.- Lead editorial team of three.- Meet weekly deadlines.- Collaborate with Production, Marketing and Advertising teams.- Manage events.- Propose and execute fashion centric promotional strategies.- Produce photo shoots for fashion editorials, interviews and locations- Conceive promotional and sales strategies: banners, commercials, PR, sales sheets, identify potential clients, etc.- Represent the brand in social settings.

Av. Universidad, Urb La Granja, Edf. "El Carabobeño". Valencia, Venezuela.

In charge of the press coordination position to promote the cultural institution´s activities through PR strategies applied to different media channels. Tasks included:- Develop and strengthen relationships with journalists and editors of TV, radio, print and digital media focused on arts, culture and entertainment.- Compose press releases about the events managed by the institution- Assist the production and informative needs of reporters covering CCEAS events- Identify different content approaches to promote the cultural programs of the institution- Edit a weekly cultural section at El Carabobeño, mainly dedicated to the CCEAS programming- Propose and execute social media strategy - Write content for art exhibit catalogs - Write speeches for the director of the institution- Collaborate with Event coordination and Curatorial teams

Valencia, Venezuela.

Encargado de gestar el concepto de la publicación mensual, además de desarrollar, delegar y editar una agenda de pautas relacionadas a música, cine, moda, gastronomía, farándula, y entretenimiento en general.