Ignacio Tome Vilanova

Ignacio Tome Vilanova Email and Phone Number

Digital Sales Director (Programmatic - Direct) @ Hearst España
Madrid, ES
Ignacio Tome Vilanova's Location
Greater Madrid Metropolitan Area, Spain
Ignacio Tome Vilanova's Contact Details

Ignacio Tome Vilanova personal email

Ignacio Tome Vilanova phone numbers

About Ignacio Tome Vilanova

Management experience in multinational and multidisciplinary teams. Building bridges between product and clients, technical and marketing depts, conceptualizing products and leading their development and implementation.More than 15 years executive experience in Sales, Business and Product Development, Digital Marketing Content, Advertising and Mobile Services, Strategic Plan Definition, Business Analytic, Mobile Payments and Devices, gained at leading global companies.Sales and Marketing expertise, both B2B and B2C, in Value Added Services, Digital Advertising, E-commerce and Payment Mechanisms. Leading multiple cross-functional groups on a variety of high-visibility projectsInternational conference speaker explaining our success story.Complex problem solving, critical thinking and creativity. Revenue oriented management and achievement attitude. Self-motivated achiever committed to client services and to obtaining results. A people developer able to create and support team members through coaching and effective feedback.

Ignacio Tome Vilanova's Current Company Details
Hearst España

Hearst España

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Digital Sales Director (Programmatic - Direct)
Madrid, ES
Website:
hearst.es
Employees:
188
Ignacio Tome Vilanova Work Experience Details
  • Hearst España
    Digital Sales Director (Programmatic - Direct)
    Hearst España
    Madrid, Es
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  • Hearst España
    Digital Sales Director (Programmatic - Direct)
    Hearst España May 2016 - Present
    Madrid
    Lead programmatic and direct sales strategies. Developed direct contact with Agencies, Clients, Trading Desk and Networks.Expanded third party agreements on a revenue basis.
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  • Hearst Magazines
    Digital Business Development Director
    Hearst Magazines Aug 2008 - May 2016
    Madrid Area, Spain
    Leading a team in commercial, digital marketing, mobile product management and definition of Digital Media Services. Innovation Manager.Responsible for planning, development and execution of marketing and sales strategies.E-commerce services (pay per use/subscription models) based on contents, online gaming, dating, physical goods and ticketing.Definiton, UX / UI, development, management and launch plans for mobile apps and web sites: iOS, Android, Windows Mobile and HTML5. 9… Show more Leading a team in commercial, digital marketing, mobile product management and definition of Digital Media Services. Innovation Manager.Responsible for planning, development and execution of marketing and sales strategies.E-commerce services (pay per use/subscription models) based on contents, online gaming, dating, physical goods and ticketing.Definiton, UX / UI, development, management and launch plans for mobile apps and web sites: iOS, Android, Windows Mobile and HTML5. 9 mobile apps launched in Hearst. Integration of movie-time board of different content providers and their ticketing.Digital Marketing tools: SEO, SEM, Email and Inbound Marketing, Content Marketing, Affiliation. Advanced use of Analytic tools.Mobile and Digital Marketing campaigns definition and giving support to Hearst digital commercial team. Push notifications, RTB. In App advertising definition formats. Account Manager. Establishment and negotiation of middle-long term sales strategies and commercial agreements with TV Stations, Telecom Co - IPTV and Portals (B2B).Responsible for planning, development and execution of marketing and sales strategies of interactive services (SMS/Voice) and Audiotex products for Cuatro, AtresMedia, Mediaset and RTVE (TV Stations).Sales of content and services to external clients MSN, PRISA Group.Business Analysis: Profit and Loss, ROI. Building bridges with technical dept. Show less
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  • Warner Music Group
    Business Development Director
    Warner Music Group Mar 2007 - Jul 2008
    Madrid
    Advising the company on new businesses opportunities.Digital Sales Team Manager.Change of operating model to a complete management of artist rights.
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  • Telefónica
    Manager Entertainment Team - Music, Games, Leisure, Infotainment
    Telefónica Sep 2004 - Feb 2007
    Madrid
    Strategic Marketing plan definition and implementation.Responsible for Product Management: product, marketing, technical evolution and results (€) of the entertainment (Music, Games and Cinema/TV) services associated with the mobile / Internet environment.On Portal advertising launch.International conference speaker explaining our success story.
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  • Telefónica Moviles
    Manager Innovation Contents Group
    Telefónica Moviles Oct 2002 - Sep 2004
    International coordination of iMode technology (Orange, O2, NTT docomo...) Handsets and content providers validation.Development of Mobile Value Added Services and adaptation to technological innovations : infotainment services, Java games downloads, real time alert services, location and map services, videostreaming, mobile pages.Business objects (SAP) On Portal implementation.e-commerce: Freemium and premium services. Subscription and pay per use.
  • Telefónica Móviles
    Value Added Services Product Manager
    Telefónica Móviles Oct 2000 - Oct 2002
    Product manager for Value Added Services:- Automotive services- Games- Location Based Services- Sports /information products (during the 2002 Japan&Corea WorldCup)
  • Repsol
    Advanced Control Engineer
    Repsol Sep 1999 - Oct 2000
    Tarragona, Spain
    Set up and optimisation of advanced new control systems for the refinery units services.Big data software implementation, results and improvements analysis.
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  • Hotel Segle Xx
    Service Responsible
    Hotel Segle Xx Jun 1998 - Sep 2000
    Tremp - Lleida
    Family Business: Responsible for the service in the Restaurant, Hotel and Sports activities.

Ignacio Tome Vilanova Skills

Mobile Devices Product Management Product Marketing Mobile Marketing Business Development Business Strategy Strategic Partnerships Digital Marketing Online Advertising Marketing Telecommunications Mobile Internet New Business Development Start Ups Mobile Advertising Mobile Technology Mobile Commerce Marketing Strategy Mobile Communications Mobile Applications Solutions Marketing Mobile Payments Digital Media Team Management Mobile Content E Commerce Vas Digital Strategy Online Marketing Marketing Management Management Negotiation Strategy Entrepreneurship Sem Product Development

Ignacio Tome Vilanova Education Details

Frequently Asked Questions about Ignacio Tome Vilanova

What company does Ignacio Tome Vilanova work for?

Ignacio Tome Vilanova works for Hearst España

What is Ignacio Tome Vilanova's role at the current company?

Ignacio Tome Vilanova's current role is Digital Sales Director (Programmatic - Direct).

What is Ignacio Tome Vilanova's email address?

Ignacio Tome Vilanova's email address is it****@****ette.es

What is Ignacio Tome Vilanova's direct phone number?

Ignacio Tome Vilanova's direct phone number is (212) 649*****

What schools did Ignacio Tome Vilanova attend?

Ignacio Tome Vilanova attended The Valley Digital Business School, Ie Business School, London School Of Economics And Political Science, Ecole Nationale Superieur De Petrole Et Des Moteurs, Universidad Politécnica De Madrid, Corazonistas.

What skills is Ignacio Tome Vilanova known for?

Ignacio Tome Vilanova has skills like Mobile Devices, Product Management, Product Marketing, Mobile Marketing, Business Development, Business Strategy, Strategic Partnerships, Digital Marketing, Online Advertising, Marketing, Telecommunications, Mobile Internet.

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