With over 25 years of publicity experience in the entertainment industry, Jojo Pada opened the doors to the newly formed public relations firm, IGNITION PR, in 2006. IGNITION PR believes that publicity, production and marketing ‘is the start of something’ (something new, something inspired, something special …)! The company’s goal is to pioneer cutting-edge faith-based projects that will spread the Gospel of Jesus Christ to the mass media, through creative production ideas; national press campaigns and strategic partnerships with key industry and media outlets. Previously the VP of Publicity at Light Records and Sr. Director of Publicity at Zomba Gospel, Pada has spent 9 years learning, dominating and crafting press campaigns in the Gospel industry. She has worked with a number of superstars such as Donnie McClurkin, Erica Campbell, John P. Kee, Fred Hammond, Marvin Sapp, Deitrick Haddon, Hezekiah Walker, VIRTUE, Commissioned, Smokie Norful, Mary Mary, Richard Smallwood, Anthony Brown, Shirley Caesar, Brian Courtney Wilson and a host of others. She brings a wealth of practical experience and an acute awareness of the Gospel/faith-based marketplace to her new venture.Specialties: Publicity, promotions and marketing for faith-based music properties.