Igor B. Email & Phone Number

State Of São Paulo, Brazil

São Paulo, Brazil

• Studiofabrica105 offers strategic design services, facilitation of design sprints, demand prioritization sessions, visual design consultancy, and art direction.OUTCOMES:
• Application for smartphones and tablets for Electrolux;
• Redesign of the Vale portal;
• Design sprint session for the Fecomercio/SP Portal redesign solution;
• Design of the "Notables" Project - Fecomercio/SP;
• Among others.

São Paulo, São Paulo, Brazil

During my two years at Traive, I entered at a crucial moment of operation expansion, where I initiated the CTV app project alongside the product team, in a challenging environment.- Responsible for the entire flow of the CTV app that generated real-time user scoring (research, personas, interviews, usability tests, prototypes, and UI);- Definition of.

São Paulo, Brazil

Helping design students in understanding and applying deep Gestalt concepts and best practices from the market before easing design sprints from scratch. I help them to build their repertory with academic information about design and user experience for creating criticism mass to head their challenges in the future understanding of user needs and.

Sao Paulo, Brazil

• Iniciei na AvenueCode para trabalhar dentro da Cargill, maior trader de grãos no mundo. Alí fui responsável pela implementação da cultura de design através da introdução de design sprints como parte do processo de.
• Contratação e gerenciamento de um time de designers composto por 2 UX researchers, 5 UX designers distribuídos entre Brasil, Argentina e México;
• Aumento na escalabilidade de antigos e novos projetos em cerca de… Show more Iniciei na AvenueCode para trabalhar dentro da Cargill, maior trader de grãos no mundo. Alí fui responsável pela implementação da cultura de.
• Aumento na escalabilidade de antigos e novos projetos em cerca de 75% por conta de implementação de frameworks de criação e desenvolvimento desde o MVP;
• Responsável pela introdução de etapas de pesquisa, entrevistas e testes antes da aplicação do design propriamente dito;
• Aumento na qualidade visual das aplicações que resultou num aumento de quase 80% no engajamento do uso das novas ferramentas digitais;

São Paulo Area, Brazil

• Fui promovido em um momento de crescimento da empresa e por conta da necessidade de escalar um pouco mais rápido o desenvolvimento dos produtos desenvolvidos e consequentemente o time de design.Meu trabalho consistia.
• Escalei o produto que trabalhávamos (MedLife) para o mercado norte-americano e com isso transicionei, junto com o corpo médico e de negócios da UHG, para outra etapa mais robusta que foi o desenvolvimento de uma AI que.
• Realização de entrevistas e testes com usuários (Pesquisa Etnográfica, Qualitativa, Quantitativa e Contextual);
• Trabalho em parceria direta com o time de dados (engenheiros, analistas e cientistas de dados)
• Condução e liderança da equipe de design;
• Facilitação de sessões de design estratégico/design thinking

São Paulo, São Paulo, Brazil

• Iniciei na posição em um momento em que a empresa estava precisando escalar o time de design devido às demandas que também estavam crescendo, relacionado a um cliente específico: UHG, que tinha um projeto bem grande em.
• Entreguei uma plataforma de acompanhamento e mapeamento de pacientes durante toda a jornada que ia desde o agendamento da consulta até o acompanhamento pós-consulta. A ferramenta ficou mais intuitiva e houve uma.
• Entreguei uma plataforma de acompanhamento e mapeamento de pacientes durante toda a jornada que ia desde o agendamento da consulta até o acompanhamento pós-consulta. A ferramenta ficou mais intuitiva e houve uma.
• Prototipagem (validação de hipóteses + análise de dados);
• Entrevistas e testes de usabilidade (quali, quanti e etnografia)
• User Interface (UI) e Direção de Arte;

São Paulo Area, Brazil

My first experience as an entrepreneur.At this moment, I was eager to put into practice some ideas I had about the market that I hadn't had the opportunity to apply in previous experiences. This came about through specific access to management tools I used to track the project progress, while also maintaining an open channel for questions throughout this.

Santos, São Paulo

I started my journey at MKT Digital at a time when the company was implementing new work fronts like UX to expand the portfolio of services offered to clients, in addition to advertising services.OUTCOMES:- Facilitation of design sprints and immersion in client problems;- Discovery (research and data collection, definition of personas and user journeys).

São Paulo, São Paulo, Brazil

I joined Vetor Zero to work at a new business unit focused on designing and developing high-quality mobile applications to explore a new market.OUTCOMES:Some outcomes in 7 months as head of the UX department:- Increased base of CRM for strategic projects, also increasing the number of conversions and +10,000 downloads in the first month available on Google.

Sao Paulo

Iniciei minha passagem pela empresa em Outubro de 2013 quando a Kanamobi (atual Go-K) tinha apenas 3 integrantes. Neste momento a empresa era focada apenas em venda de mídia (commodity) e gostaria de ampliar o portfolio de produtos e serviços.Fui contratado para implementar uma cultura de design e criação e, além disso, fui responsável pela contratação e.

São Paulo E Região, Brasil

• I started my journey as an art director but within 7 months I was promoted to creative director and started to lead and direct the creation and development of campaigns and digital products for the clients in our.
• Leader of a creative team made up of 12 professionals including art directors, writers and UX designers.RESULTS:
• During this period I was one of those responsible for bringing home the accounts for New Balance, Rico (home broker), Adidas and… Show more I started my journey as an art director but within 7 months I was promoted to.
• During this period I was one of those responsible for bringing home the accounts for New Balance, Rico (home broker), Adidas and Amil.
• I managed the creation of products and services for these clients with the team that was under my leadership and we were responsible for increasing the agency's visibility in the market, gaining, in addition, the.

São Paulo E Região, Brasil

As the project lead, I was responsible for conceptualizing the project and bringing it to life through the visual, typographic, and conceptual aspects. I led a team of talented designers, assistants, 3D modelers, and illustrators, providing guidance and direction to ensure that the project met our client's requirements. Additionally, I managed remote.

São Paulo

• During a certain period, I worked as an art director in various advertising agencies. My job involved creating campaigns, websites, hot sites, and other digital experiences that were popular at that time. Through these.
• Samsung: Hotsites and digital advertising campaigns
• Coca-Cola: Banner campaigns and other formats
• Bradesco: Advertising campaigns and seasonal product hotsites
• TIM: Hotsite… Show more During a certain period, I worked as an art director in various advertising agencies. My job involved creating campaigns, websites, hot sites, and other digital experiences that were popular at.
• TIM: Hotsite and advertising campaigns

Postgraduate Degree, Product

Product management from scratch to market; Market analysis; benchmarking; business model, UX, research and user tests; time management.

Specialization In Ux/Ui Design, Industrial And Product Design

The UI/UX Design Specialization brings a design-centric approach to user interface and user experience design, and offers practical.

Pós-Graduação, Tecnologias Da Inteligência E Design Digital

Activities and Societies: Especialização em UX Design/Arquitetura de Informação

Bacharel, Desenho Industrial

Activities and Societies: design, visual concept, typography, art, architecture, product

Specialization, Data Science

Fundamentos de Ciência de Dados - Estrutura, conceitos, ferramentas, entre outros.

Technical, Entrepreneurship/Entrepreneurial Studies, Specialization For The Life

Activities and Societies: How to create good business using the whole potential obtained into the internet's universe; Create business.

Ensino Medio Técnico, Engenharia, Arquitetura, Técnico