Igor Vinicius Email and Phone Number

• Gerencio campanhas digitais com foco em controle de orçamento e alocação eficiente de recursos, garantindo a execução das iniciativas conforme o planejamento e maximizando o impacto das campanhas.• Desenvolvo estratégias de performance personalizadas, baseadas em dados, para otimizar os resultados das contas sob minha responsabilidade.• Proporciono suporte pós-venda aos clientes, oferecendo consultoria estratégica e estreitando parcerias com as equipes de Key Account Managers (KAMs).• Crio relatórios detalhados de performance e apresentações de insights, fornecendo dados acionáveis para clientes e equipes internas, para aprimorar decisões de negócios.• Acompanho a execução das campanhas, assegurando a entrega pontual de resultados e a eficiência em todas as ações de monetização na plataforma.• Participo de reuniões de performance com clientes, fornecendo análises e recomendações para otimização contínua das campanhas.

- Performance optimization in campaigns and ads on Google Ads and Meta Business.- Content creation, media development and briefing preparation.- Communicating and managing partnerships on platforms such as Roi Hunter.- Development of reports and presentations to identify and map growth opportunities.

• Integrating new partners and maintaining ongoing communication, strengthening relationships and ensuring alignment with project objectives, resulting in successful long-term partnerships.• Managing the preparation and arrival of exchange students, coordinating multiple activities simultaneously and ensuring a positive experience for all involved.• Collecting feedback from partners to improve processes and deliver customized solutions, increasing partner satisfaction and operational efficiency.• Keeping the CRM up to date, ensuring data accuracy and facilitating strategic decision-making based on reliable information.

• Assisting in the creation and execution of digital marketing campaigns on platforms such as Google Ads, Facebook Ads, Instagram Ads, Tiktok Ads, among others;• Carrying out campaign performance analysis, using tools such as Google Analytics, AppsFlyer and Adobe Analytics to identify opportunities for improvement;• Assisting in the creation and implementation of digital marketing campaigns, including keyword research, ad creation, segmentation configuration and budget definition.• Tracking and analyzing performance metrics such as click-through rate, conversion rate and return on investment (ROAS).

• Overseeing billing and carrying out performance analyses for small and medium-sized accounts, optimizing sales results by more than 15%.• Creating and executing strategic campaigns, applying effective conversion methods that significantly increased impressions and conversions in the Cornershop application.• Collaborating with account managers to ensure the successful execution of projects, promoting client success and achieving shared goals.• Maintaining regular contact with clients via emails, weekly meetings, chat and WhatsApp, providing updates and customized solutions.• Developing and implementing JBPs and upselling and cross-selling strategies, increasing revenue and strengthening long-term partnerships.

• Managing seasonal marketing campaigns, ensuring execution according to plan and maximizing the impact of promotional initiatives.• Analyzing operational processes and proposing improvements to optimize the efficiency of the sales team, resulting in more agile and effective operations.• Ensuring the integrity and accuracy of CRM data, supporting decision-making based on reliable and up-to-date data, improving the performance of campaigns and sales strategies.