B2C Director
CurrentOverseeing Iberostar.com and the Americas Call Center, I lead direct sales efforts for hotels in prime destinations, including Mexico, Jamaica, the Dominican Republic, Brazil, and the USA. I foster collaborative relationships with headquarters teams and providers in Spain to maximize website conversion rates and sales. Additionally, I manage the local call center team to enhance customer satisfaction and boost sales. Achieved over $130MM in sales with an average year-over-year growth of 30%. Maintained call center service levels above 92% and an NPS score over 70.