Ivan Kosmynin Email & Phone Number

Lisboa, Portugal

Moscow, Moscow City, Russia

• Launch of “iHerb” (health supplements) cross-border sales category on the marketplace, including full logistics solution USA to Russia• M2M integration of Joom marketplace into AliExpress (“super-stores” project); • Private brands / white labels launch and development (cross-category)• Onboarding and key accounting of EU, Turkish and Asian 3P sellers onto the platform• Introduction of a new payout solution via PingPong for the international sellers• KA growth initiatives and instruments development, incl. with external marketing partners• Operations efficiency to improve click to delivery (C2D) metric and buyer experience

Moscow, Russia

• Analysis and strategic planning for Health sub-categories development (health food, medical devices, sex toys; cross-border and local; 3P and 1P)• Target-setting and accomplishment (GMV, active sellers, orders, AOV, profitability)• Launch of new products and business streams (e-pharmacy)• Cross-functional work with PD, Marketing, Compliance, Finance in Russia and ChinaAchievements:• Redefined Health categories on local platform: set rules, sub-categories, onboarded first key accounts, hired team, launched 1P business• Launched new product: pharmacies aggregator (click & collect model, partnership with VK service Vse Apteki) • Achieved x20 GMV annual growth

Moscow, Russian Federation

Business process efficiency in Marketing, Sales Force and Pharmacy chains departments:1. Completed image recognition implementation to control and increase shelf presence of products:• Implemented new KPI system for MRs• Created reporting on dynamics of shelf presence of products• Automated competitions for best shelf integration of products for MRs• Automated complaints reporting2. Improved UI and functionality of ETMS (CRM):• Implemented statistics mechanism to track presentation of marketing materials with distribution of FTE among brands• Launched profiling of HCPs• Added promo materials pharmacy check module• Integrated IP phone calls for further machine transcription and analysis3. Defined anti-crisis work scope for FF while on lock-down:• Remote work on e-com sites• Televisits to HCPs• Reputational marketing• Competitors’ activities analysis on HCP platforms• Shelf monitoring in pharmacies around homes of MRs4. Consolidated requirements and defined goals for audit of medical representatives’ quality of workMultichannel communications with HCPs1. Launched and marketed multichannel HCP communications in the company, created new role, found a specialist for that role with whom prepared and launched projects plan for the 2020-20212. Launched pilot project for in-house online media campaign targeted at doctors3. Initiated joint project with sister company aimed to merge doctors’ data bases and co-promotion of both companies’ products in Medicina360 service Other projects1. Automation of active customer base management for pharmacy field force, creation of marketing matrix with FTE distribution, evaluation of MRs skills by training center, organization of offline HCP events, HCP surveys2. Speech recognition aimed to improve skills of MRs and correct distribution of FTE3. Territory reorganization and efficiency improvement of field force structure 4. Joint project with Mail.ru group on crating voice chat-bot for Marussia voice assistant

Moscow, Russian Federation

Moscow, Russian Federation

Optimization of business processes and knowledge managementProject managementEstablished and deployed process and project offices (methodology, documentation, procedures, metrics, monitoring) Prepared company business processes catalogue based on APQC PCF model, implemented BPMN 2.0 modelling notationInitiated corporate web portal implementation as part of task to improve corporate culture, cross-functional cooperation, staff motivation and knowledge managementLaunched training courses aimed to improve computer literacy and quality of documentation Completed projects:Supervised company 1C ERP massive update to the next gen version assuring data integrity and seamless transition and prepared technical specifications for automation of• Inventory purchase planning• Materials stocks report and stage-to-stage production daily report• Workforce KPIs plan / fact approval and employee’s time-sheets report• Piece-work remuneration system accounting• Accounts receivable reportsImplemented FLEX DATABASES pharmacovigilance management systemLaunched drug registration dossier management system (Alfresco based)Integrated external travel management system (Continent Express) into company 1C ERPOther projects:LIMS (laboratory information management system) integration with further validation according to GхP principles, including ERP integration (expected completion – Dec 2018)QMS (quality management system) integration, including• Incidents and deviations management• Change management• Controlled staff training• Documentation management

Moscow, Russian Federation

SELVE GmbHConsulting project on product launch on the Russian market for a German manufacturer Apartator.ruE-commerce: online short-term apartment rentals (Airbnb like) Starbox.clubConcept / technical development and launch of a new social media photo printing service

Moscow, Russian Federation

Project managerImproved field promotion efficiency • Analysis of existing promo-materials and techniques, improvement recommendations• Re-evaluation of purchase volumes of hospitals and adjustment of contact frequencies with decision makers • Events with customers (round tables, conferences, KOLs reports)Increased territory sales by 30%, for the first time in history achieved first place in procurement of company drug with major customer (among competitors’ drugs)Developed a set of instruments on internal communication of compensations and benefits, aimed to improve personnel motivation and turnover metrics (HR dept.): • Analysis, preparation, presentation and approval of proposed measures• Prototypes and mock-ups creation (corporate brochure, internal sub-portal, individual salary notes) The project was deemed successful in Russia and recommended for implementation in other territories of AMERASIA region

Moscow, Russian Federation

Wholesale of sea-ground frozen fish for Mauritania, Morocco, Chile and Namibia zones • Contracting of existing and new customers• Marine logistics and operations management• International exhibitions preparation and participation • New business development, side projects analysis Changed contracting routines from FOB to CIF basis by getting control over transportation which reduced idle time for vessels by more than 75% Switched from spot to long-term contracts with several key buyers to decrease seasonality impactIntroduced Letter of Credit with Swiss and German banks to eliminate risks of non-payment (especially from the African customers) to deal directly with final customers, getting rid of sub-dealersThese new approaches resulted in double margins over the next 3 years and allowed to reach over USD 130 Mio in annual sales

Mba, General Management, 3,58 (Top 10%)

Specialist, Economics