• Strategy Development for digital outreach of non-profit organization worldwide• Development and implementation of Fundraising campaigns for digital platforms worldwide e.g. For Pakistan Floods 2022 campaign, raised more than $ 10 million through digital platforms, Turkiye / Syria Earthquake Emergency Appeal, Afghanistan Relief, Zakat/Sadqah Campaign for Sponsorship of 20,000+ orphans, Climate Change, Clean Water Campaign• A/B Testing, Audience Sentiment Analysis• Hands on experience on Meta Ads Manager, Google Ads for Search, Video and Display, Tiktok Ads, Twitter Ads, LinkedIn Ads• Digital PR campaigns to onboard influencers of all levels• Revamping of Digital Products e.g; Website using next .js , App • Relationships with external media & digital orgs., such as Google, Meta, Tiktok including digital marketing & web dev. agencies, third-party digital platforms, payment service providers, and data agencies.• Supervised more than 20 employees and led a team of 2000+ Volunteers• More than 20 successful Hashtag Campaigns • Supervision of Production Desk; Events Coverage, Campaign Content, TVC/DVC, and Donors' Video Reporting• Planning and Execution of Live Telethons on National and International Television and Social Media for Fundraising • Development of SOPs for the Department, Content moderation, Recruitment of Team• Performance marketing Tools: SEO, SMS, Email (Mailchimp, Constant Contact)• Hootsuite for Community Management• Support to Alkhidmat's sister organizations; Aghosh Alkhidmat US, Aghosh UK, Charity Australia, Alkhidmat Germany• Campaign Performance Analytics (Tableau)• Team onboarding on Jira Work Management

I have operated a digital marketing agency with a fully experienced team of 8 employees to provide digital marketing services to businesses/organizations from all industries, where I have hands-on experience regarding Business Strategy Client Handling, Project Management, and Creative Strategy Development. During my job as a CEO, we provided services to more than 50 corporate clients, from education, non-profit, food, retail, fashion, real estate, and many other sectors. Additionally, as a part of training individuals and in-house teams, we have conducted more than 30 training social media workshops where we covered Facebook, Instagram, Twitter, YouTube, email marketing and Content Management.

I have worked as a Marketing Manager with a local startup. This experience let me to explore marketing pratices of food industry in more details.

• Collaborated with philanthropists to raise funding for more than 23 schools• Advocacy Campaign in slum areas regarding Education of Girls• Project Management (Development of New Schools in Slums)• Content Development for Donors' Reporting and Digital Platforms• Volunteer Management (University's students' onboarding)

• Plan, direct and evaluate the activities of a youth organization that develops and implements social media campaigns to promote the agenda of the organization with the support of hundreds of social media activists from all over the country.• Handling Social Media Accounts with the cooperation of a country-wide team.• Supervised Content Development including branding, and digital banners.• Launched and organized 3 Social Media Summits for the training of employees and volunteers

To organize International Conferences regarding 'Startups'