Lakshmi Shivalingaiah Email & Phone Number

Santa Clara, Ca, Us

Mountain View, Ca, Us

As a Senior Product Manager for Core signals team at Google, I product manage various Machine Learning products leveraging state of the art technologies such as LLMs. These ML products are adopted by over 200+ Google teams. Our products drive impact of over ~$XX+ Bn and improve user experience for XXXM+ monthly active users across Display Ads, Youtube Ads, Gmail, workspace, GPay etc. My main contributions are:1. Driving the product strategy for taxonomic classifiers which helps teams understand the world's web content in terms of discreet 1500+ verticals to improve ad relevance and content relevance2. Driving product strategy for Modeling platform which provides subject matter experts an easy way to build classifiers using LLMs without requiring ML expertise. 3. Driving product strategy for safety ML products to help various Google teams understand sensitive content to provide a safe user experience

San Jose, Ca, Us

As a Group Product Manager for Adobe Experience Platform Data Products, I worked with advertisers and publishers to build customer focused product strategy for Data Modeling, Data Ingestion and Data science for Adobe's leading Experience Platform (AEP). In the past years, I also drove the product strategy for Data Privacy and Governance. Some of the key initiatives led by me and successfully adopted by over hundreds of leading brands such as NFL, NBC, Turner Broadcasting, Uber, Charles Schwab etc are Look-alike modeling, Trait recommendations, Predictive Audiences, GDPR and CCPA compliance and Data Governance controls, Standard Data Models for Industry Verticals, Flexible Schema Design with AI/ML recommendations, Auto Schemas, Logical/Physical Schema separation. I enjoy working closely with marketers to find innovative data driven solutions.

San Jose, Ca, Us

- Responsible for Data Science and Data Governance Product Strategy for industry leading Data Management Platform - Developed roadmap and led all aspects of GDPR related product enhancements and customer adoption plan - Partnered closely with some of the leading brands such as Credit Karma and Uber to gather advertiser perspectives for ML initiatives and several media brands such as NFL to develop a customer focused ML strategy

San Jose, Ca, Us

Led product strategy across all digital platforms for the industry leading digital video technology stack - Adobe Primetime TVSDK, used by NBC, Turner, Comcast etc, to deliver and monetize premium video content. Responsible to track market trends in the Media and Entertainment industry to maintain differentiation in video personalization and engagement. Responsible to develop business case for new products and lead from concept to product through continuous customer validation.

San Jose, Ca, Us

Authored personalization and recommendations strategy for Adobe Primetime for Media and Entertainment customers. Adobe Primetime Recommendations launched in Adobe Marketing Summit 2016. Drove pricing, competitive analysis, internal cross product alignment and go to market strategy.

San Jose, Ca, Us

Adobe primetime is the industry’s most advanced TV publishing and monetization platform for programmers and pay-TV service providers. As a Technical Account/Enablement Manager for Adobe primetime, I work with leading media companies such as Turner and largest Pay-TV providers such as Comcast enabling them with technical and operational support to successfully come on board as partners. Key responsibilities: Understanding media client's TV-Everywhere technology implementation, preparing a complete solution strategy, creating an implementation road map, tracking project timelines, providing best practices for great user experience and working with MVPDs ensuring successful product launches. Technologies: Expertise on iOS, Android, Clientless Rest APIs for Pay TV Pass authentication/authorization services, seamless Ad Insertion and tracking for live and VOD content, Token verification services for secure streaming, player apps on iOS and AndroidClients: Turner, NFL, Tennis Channel, Smithsonian, Participant, Verizon, UpEntertainmentOperators: Comcast, AT&T, Dish, DTV, Verizon, Proxies

Singapore, Sg

-Responsible for development of key mobile web video experiences for a multinational telco customer-Responsible for managing complete product development from requirements gathering to customer delivery -Responsible for monitoring and analyzing revenue impact and viewer acquisitions related to each feature development

Mountain View, Ca, Us

• Coordinated requirements development activities between client and offshore team resulting in on-time delivery and higher customer satisfaction• Handled pre-sales technical client presentations and prepared feasibility analysis documents, as a part of the client delegation team• Provided technical consulting to multiple international clients and multi-tasked ensuring maximum customer satisfaction• Handled company-wide trainings on the R&D tools usage

Mountain View, Ca, Us

• Led the product development of tools developed at R&D dept and held the responsibility of project planning, estimation and task scheduling to the team members• Held the responsibility of deriving various performance metrics to track the progress of the project• Led the development of the virtual test lab which included the set up of all tools at R&D on cloud ,decreasing the setup time and reducing the client costs for the hardware resources

Mountain View, Ca, Us

• Successfully implemented strategies for a comprehensive database management system and migration from a lower version to a higher version of the software. This was adopted by eight teams in symphony resulting in significant reduction in the testing time• Developed core features of the R&D tools • Developed interfaces and APIs to build integration with the legacy tools to enable easy migration of the data across different tools in the market making this a customer incentive during sales• Held the responsibility of conducting company wide training on the R&D tools usage, creating awareness about the benefits and usability of the products developed at R&D

Mba, Strategy And Consulting

Marketing Saas Applications To Large Enterprises, Continuing Studies

Be, Electronics And Communication

Bollywood Instructor