Ilan Gluckman Email & Phone Number

As the BizOps Process Analysts Manager at eToro, I lead a team of process analysts to ensure optimal performance of our systems and applications in areas such as customer service, trading, finance and more. My role involves overseeing the planning, design, and implementation of software solutions to meet our organizational goals.Key Responsibilities:* Team Leadership: Lead, mentor, and manage a team of system analysts, setting clear goals and fostering a collaborative environment.* System Analysis and Design: Oversee the analysis, design, and implementation of IT systems to ensure scalability, reliability, and efficiency.* Project Management: Manage projects from conception to delivery, ensuring they are completed on time and within budget.* Product Management: Oversee the lifecycle of products from ideation to launch, ensuring alignment with business objectives and user needs. Collaborate with cross-functional teams to define product vision and strategy.* Stakeholder Engagement: Act as a liaison between the IT department and other business units, communicating technical information to non-technical stakeholders and gathering business requirements.* Process Improvement: Continuously evaluate and enhance systems and processes to increase efficiency and reduce costs.* Change Management: Facilitate effective integration of changes, minimizing resistance and maximizing engagement.* Design Thinking: Address business needs through research, experimentation, and testing to ensure new features and capabilities are user-friendly and solve business problems.* Business Needs: Understand how users interact with the CRM (Salesforce) and document product fixes, modifications, and new feature requests.* Process Definition: Collaborate with stakeholders to define and promote best practices across business and system workflows, ensuring consistency.

Tel Aviv, Israel

The journey to a successful eCommerce business starts with taking control of your numbers. BeProfit is an all-in-one analytics dashboard to track business profits and expenses. The app provides eCommerce sellers with the tools and insights needed to get a clear picture of their business finances, helping them scale up for growth and compete for eCommerce success.

Tel Aviv Area, Israel

Become is an end-to-end financial optimization platform for SMBs. Its one-of-a-kind loan marketplace uses advanced algorithms to provide SMBs with customized funding offers to help them grow and successfully scale their business. In addition to its funding platform, Become’s BeProfit dashboard provides online SMBs with the tools and insights needed to increase their bottom line. Available to Shopify merchants, the BeProfit profit calculator enables online stores to optimize their business and maximize their profits by tracking and analyzing their most important business metrics, helping them scale up for growth and compete for eCommerce success.Become is rapidly growing with over 236,000 loyal business owners registered through its platform. The company has built an ecosystem of more than 50 leading lenders and Fintech partners including Bluevine, Fundbox, Funding Circle, Enova and Prospa, and has facilitated over $316 million in tailored SMB loans to date.

Tel Aviv Area, Israel

Lending Express is the only AI-powered marketplace for business loans. Its proprietary technology matches businesses with the most relevant lenders and provides a simple funding solution at no cost. Lending Express has partnered with more than 25 leading lenders and FinTech companies such as OnDeck, Kabbage and Fundbox, offering multiple business funding products such as unsecured business loans, lines of credit, merchant cash advances and invoice factoring.

Designed, built from scratch and lead Vinteo.tv, the company’s self-serve video ad platform.* Hired and managed 5 different outsourced developers and QA professionals.* Dealt with performance, business, customer service and financial aspects of theactivity both internally and externally.* In charge of all the promotional activity regarding the platform, some of which was: - Paid and non-paid product reviews. - PPC campaigns on AdWords. - Creation of sales videos and promoting them on YouTube. - Creating a WordPress plugin and promoting it.* Created and managed all the online presence of the brand: homepage, landing pages, WordPress plugin page, FB business page, LinkedIn profile and other profiles on different relevant forums.* Generated over 1,500 registrations with hundreds of active users which earnedover $5K in revenue on a monthly basis.

Lead product research / definition for partner integration in our mobile ad platform.Designed product analysis and competitive landscape reports and presented them to senior management.Tracked and Identified trends in the mobile advertising market through quantitative and qualitative data analysis.Responsible for product launches and measuring of business results. In addition, I worked on product strategy, road maps and feature definition.Worked closely with: R&D, QA, Account Management, Sales & Business Development teams.Growmobile, the mobile marketing division of Perion, was created to address the ever-evolving marketing needs of mobile-first companies. Our complete suite of solutions enable app marketers to acquire users from more than 100 traffic sources including Google, Facebook and Twitter, and increase spend, reduce churn and improve retention through engagement campaigns. We organize the universe of mobile marketing by giving businesses all the tools they need in one place to meet and exceed their marketing goals.Visit our website to explore our solutions: www.growmobile.com

I was responsible for the building, deployment and management of large scale mobile marketing acquisition campaigns for Plarium’s mobile games. Parts of my responsibilities also included conducting ongoing reporting and analysis of campaign's performance in order to improve and achieve set business goals, developing test plans and making recommendations based on the results of rigorous analysis and testing.Also, partnering with multiple internal teams to deliver successful end-to-end campaign definition, development and execution.

Working with the media sales community and clients to develop unique and strategically appropriate media approaches, including the exploration of venues.Also, generating leads and conversions for international online CPM, CPC, Revenue Share and CPA media campaigns.Managing and optimizing all aspects of deals through established new networks, implementing initiatives that enhance media productivity, creating new growth opportunities and increasing ROI.Creating and maintaining constant communications with partners and motivating them to provide maximum exposure and revenue.

As the Strategic Partnerships Manager I was in charge of all relations with linked partners across the platforms the company was operating on.The position included maintaining close and frequent relationships with the various partners, monitoring and optimizing both the selling and buying side on a macro and micro level of the business to maximize results all round and constantly exploring new opportunities for growth and ways of increasing numbers.

As a Campaign Manager I was in charge of initiating and running campaigns through online management systems, following campaigns, analyzing performance and optimizing them for best possible results.The position required high analytical skills, out of the box thinking, frequent multitasking along with excellent communication with clients regarding campaign performance and the exploration of new business opportunities.

As an Account Manager I was responsible for supplying traffic and growing revenues by maintaining strong relationships with various partners. Additionally, the position included identifying trends and opportunities, negotiating and closing new partnerships with websites and networks from all over the world, managing and optimizing their inventory to maximize results all round.