As a Brand Manager, I was able to demonstrate skills and achievements that led my superiors to entrust me with the Marketing Manager position. As a result, I now lead a team of five. Our company has embarked on international expansion, and we are now present in nearly 20 European countries. Strengthening this presence, as well as solidifying our position in the domestic market, is our primary focus at the moment.

Vágyaim.hu is Hungary's largest sex shop, whose aim is to contribute with its expertise and products to sexual health recognized and deemed important by the WHO, as well as to the deepening of long-term relationships.As a brand manager:👉 My task is to manage the websites Vágyaim.hu and Erotikashow.hu👉 The main goal is to define the brand's message and develop its communication strategy👉 Management of social media and other digital platforms, coordination of agencies👉 Building and maintaining relationships with existing and potential partners and agencies👉 Monitoring and analyzing market trends, customer preferences and competitors' activities👉 Planning and implementation of promotional activities and sales campaigns, their measurement and optimization.👉 Preparation of regular sales and market reports and analyzes for management.👉 Managing the sending of newsletters, building flows👉 Ordering and maintaining the development of web store supervision, managing developers.👉 SEO development tasks.

Highly skilled marketing professional specializing in promoting the Zyntern.com graduate job portal among university students and young professionals. Proficient in developing and implementing B2B marketing strategies, including establishing collaborations with relevant organizations. Experienced in organizing CSR-based educational initiatives, such as career-themed lectures, and successfully executing the Zyntern EFOTT Career Zone project.Developed and executed a comprehensive marketing strategy to promote the Zyntern.com graduate job portal among university students and young professionals.Collaborated with the team to identify and establish partnerships with relevant organizations, such as universities, career centers, and student associations, to enhance brand visibility and increase user engagement.Created engaging marketing campaigns and content targeting the specific needs and aspirations of the target audience, leveraging social media, email marketing, and other digital channels.Conducted market research to understand industry trends, competitor activities, and user preferences, informing marketing initiatives and driving continuous improvement.Organized and facilitated CSR-based educational activities, including career-themed lectures and workshops, to provide valuable guidance and insights to young professionals.Led the implementation of the Zyntern EFOTT Career Zone, a dedicated area at the EFOTT Festival, promoting career opportunities and facilitating networking between students and potential employers.Collaborated with cross-functional teams, including design, content, and event management, to ensure seamless execution of marketing initiatives and events.Monitored campaign performance and user analytics, using data-driven insights to optimize strategies, improve user experience, and increase conversion rates.

Managed a portfolio of more than 3000 active and innovative hobby products, ensuring their optimal performance and profitability throughout their lifecycle.Conducted market research and analysis to identify emerging trends, customer preferences, and market demands, which informed the selection of new products for introduction.Collaborated with cross-functional teams, including design, manufacturing, and marketing, to develop and launch new products that catered to customer needs and market opportunities.Developed pricing strategies and performed cost calculations to ensure competitive pricing and profitability.Generated detailed statistics and reports to track product performance, sales trends, and customer feedback, enabling data-driven decision-making.Maintained strong relationships with suppliers and partners, negotiating favorable terms, resolving issues, and coordinating timely product deliveries.Worked closely with the sales team to provide product training, promotional materials, and support, ensuring effective product positioning and driving sales growth.Managed inventory levels, forecasting demand, and coordinating with procurement to ensure sufficient stock availability and minimize stock-outs.Conducted regular product reviews and made recommendations for product improvements or discontinuations based on sales performance, market trends, and customer feedback.

Developed and executed comprehensive marketing strategies aimed at maximizing footfall to our entertainment venue.Collaborated with employees and subcontractors to align their efforts and ensure a coordinated approach towards achieving marketing objectives.Conducted market research and analysis to identify target audiences, market trends, and competitor activities, enabling data-driven decision-making.Oversaw the implementation of various marketing initiatives, including digital marketing campaigns, social media promotions, and traditional advertising channels.Monitored campaign performance, analyzed key metrics, and made necessary adjustments to optimize results and maximize return on investment.Created engaging content and promotional materials to attract and retain customers, leveraging a mix of creativity and data-driven insights.Built strong relationships with media outlets, influencers, and partners to enhance brand visibility and secure favorable coverage.Managed marketing budgets and resources effectively, ensuring the efficient allocation of funds for maximum impact. My efforts have contributed to a significant increase in guest attendance, with our venue hosting 27,508 guests in 2017, 33,030 in 2018, and 46,289 in 2019.

References: - Rovitex- Hungarian Chamber of Commerce and Industry- Nokia- EPAM- Opel- Lidl

In March 2016 KYAT Event & Production changed their work fields to the following: event, pr (especially employer branding) and promotion.As an account executive my main task is to coordinate the internal and external communication of my primary client, which is BT ROC Hungary. My everyday tasks are:• employer branding, • assembling media-mix,• creating and realizing action plans,• coordinating appearance at Job Fairs (HVG, Jobline Women Career's day, BME, Debrecen's area etc.)• coordinating media appearances,• organizing press conferences,• coordinating sponsorship programs (Óbudai University - IT days),• coordinating stakeholder cooperation (with universities, student organisations etc.)• editing videos,• editing photos (Photoshop, Illustrator)• providing translations,• creating brand introduction leaflets,• coordinating and re-designing internal communication (newsletter, all employee e-mail),• planning and coordinating social media communications,• popularization of corporal benefits, • planning and coordinating employee engagement campaigns.Apart from my tasks at BT ROC Hungary, I am responsible for KYAT's tender appearances. During a tender I'm an employer branding consultant and planner of the following:• internal and external communications, • image re-design,• newsletter re-design and content proposal, • social media communication,• appearance possibilities (ATL and BTL),• appearance at Job Fairs.✏ References:✔ Graphisoft,✔ Auchan, ✔ Balabit.

At KYAT Event and Production there are three divisions: event, pr and promotion.>> AT THE PR DIVISION MY TASKS WERE <<• applying for tenders, • strategical planning, • creating action plans, • creating price offers,• communication with subcontractors, • communication with clients, • organizing press conference,• key visual design planning,• graphic design planning, • writing pr articles, • social media management (post writing and PPC campaigns),• video editing, • media monitoring.✏ References:✔ BT ROC Hungary,✔ China Smart Expo,✔ Greenarchive,✔ Kulcs-Soft.>> AT THE EVENT DIVISION MY TASKS WERE <<• planning process:• • concept creation, • • creating presentations,• • communicating with subcontractors (location, catering, equipment, technics, programs), • • writing price offers, • realization process:• • building,• • coordinating the event,• • disassembly.✏ References:✔ Balabit,✔ Porsche, ✔ Porsche Bank, ✔ Coloplast.

In our company we feel the most successful during a project when all things go according to the plan. While cooperating with our clients we aim for a well-prepared and professional marketing goal, and I do my best to achieve it.I am responsible for the following areas of the job:- setting up social media platforms for the clients- up-to-date communication on these platforms- writing SEO texts- contacting the press- coordinating the process of establishing new websites or renewing old corporate stylesClients we are proud of: Diagnoscan Magyarország, Virtualcom Szoftverház, Madenta Fogászati Központ, Fingerpring Kreatív Kommunikációs Ügynökség, Kecskeméti Esküvő, Szoftvervilág, Ridikü, Szalon

Writing short and long descriptions about boardgames.

I write articles about career to the HVG Online and Jobline.

I was responsible for writing press releases, updating databases. I keep in touch with the clients and I help to organize press conference and forums.

I was responsible for leading a team of 40 people in a student organization of Budapest Business School. The organization edits the webpage of the school and won several awards lately: 2nd place of DUE, Online student media of the year 2012 and performed outstanding in the competition of best web video by Kreatív Online. I worked in the organization as writer and later became daily editor and was in charge of everything that got published during a day.

I spent my traineeship at the leading, Hungarian radio channel, Kossuth Radio, where I made interviews, edited radio shows, programs.

I spent my traineeship at the leading, Hungarian radio channel, Kossuth Radio, where I made interviews, edited radio shows, programs.

I taught 14-year-old children and was their mentor during the camp. In the meantime, I wrote a book, called „Dönci könyvet ír” ~ „Dönci writes a book”.