Ilona De Bok Email & Phone Number

's-Hertogenbosch, NB, NL

's-Hertogenbosch

Freelance consultancy in branding, marketing and communications. Offering strategic and creative advice and planning, delivering content and hands-on support where needed. Clients include: - Kempenhaeghe - content and social media strategy and process planning, training in writing for social media- The Fountain Academy: branding, proposition building.

Amsterdam Area

Responsible for social media strategy and execution, PR and media outreach and strategy, content, influencer marketing and advertising

Netherlands

- Developing Communication and Dissemination strategy- Coordination of Communication and dissemination activities

- Offering training on-site and online in marketing, writing en presentation skills. - Developed Digital Marketing and Content Marketing Training for SUAS- Developed Content Marketing and Copywriting digital course for New Heroes

Eindhoven, North Brabant, Netherlands

- Hybrid teacher, teaching Content Marketing, English, professional writing and marketing communications and reporting - Tutoring professional AD and BSc students- Assessor for professional products AD and BSc- Intern coaching

Zaltbommel, Gelderland, Netherlands

Developing online training modules for Content Marketing and Copywriting. Writing all course materials, developing cases and examination questions so people can study the subject in their own time and at their own pace.

Eindhoven

Responsible for:- End-to-end Social Always On-strategy and execution. Ensuring constant flow of measurable storylines to help increase brand perception and attract leads through storytelling. - Content production and adaptation for social media and blogs. Devise storylines and themes to create maximum engagement and thoughtleadership on social media..

Eindhoven Area, Netherlands

- Responsible for corporate and product PR strategy and execution for Benelux and Europe. PR lead for IFA in 2016 and 2017 ensuring maximum media coverage. - Brand management: strong focus on storytelling to ensure brand awareness and brand likeability. Resulting in win of Grand Prix Content Marketing for Best Online Magazine and nominations for Dutch.

Tilburg Area, Netherlands

• Strategically and creatively responsible for online campaign management (website, social media and e-mailings) and digimagazines (window-dressing, floors, garden)
• Together with offline colleague: draft, brief and develop all brand communications
• Drafting commercial year planning and campaign, and briefing both to agencies and traffic colleagues
• Responsible for activation and communication of loyalty programme ‘Verdien met je kassabon’
• Drafting strategic plans for social media, content/ blog and reviews/ loyalty in line with new marketing and ecommerce plans
• Writing content for online and offline communication

's-Hertogenbosch

• Responsible for all marketing and communication from strategy to execution (content, PR, SEO, SEA, social media etc)
• Project management for re-design website and corporate identity, restyling office and launch of co-creation platform
• Communitymanager and blogger for Workimprovers.nl: finding bloggers, training them and keeping them engaged with the platform
• Event organisation for yearly event

Utrecht Area, Netherlands

• Responsible for strategy and execution of PR and social media strategy
• Project management for marketing department at product introductions (oa Plaza, Belgium)
• Writing content for blog
• Strategy and execution of review programme
• Milestones: number 1 in Social Media Monitor, Nominated NIMA online Award

Senior strategic consultancy in client and account management focusing on social media and its adoption into PR campaigns. Run trainings to ensure knowledge is broadly known and also business development role

Client facing role where I manage accounts and manage a team of two (junior) consultants. Responsible for direction of client campaigns, managing client expectations, crisis communications, guarding budgets, drafting press material and devising communication strategies. Additional role involves business development work and the expansion of our new media.

Freelance reporter for radio program ‘Dutch Horizons’. Produce English language features about current events and cultural news in the Netherlands that will interest people worldwide.

Breda Area, Netherlands

Freelance reporter for local newsdesk, art/culture pages.Writing about nightlife and youth culture mostly.

Msc Journalism, Journalism

Medium Kwalificatie Onderwijs (Mko), Student Coaching

Brand Management, Brand Management

Mini Mba, Marketing

Course, New Media Management

Journalism, Periodicals, Radio, Internet

Education record