Ilona Komar Email & Phone Number

Trade-marketing, event-marketing and PR-activity Development and implementation of new communication strategy Media-planning, evaluation of promotional campaigns’ effectiveness and reporting to Top management Complete advertising support: POS materials - layouts development and production, ads placement in Mass media – content and image formation, price negotiations and contractingKey accounts management: work with agents (advertising, PR, printing houses, publishers etc) and sales team Staff management: hiring, coaching and supervising

Business start-up: registration, conception, marketing mix Staff management: hiring, coaching and supervisingSupply management: finding and contracting reliable suppliers on long-term basisStrategic planning and operational management: budgeting, sales plan performance - analysis and revision; regional development, promotion activity, reportingKey accounts managementTrade marketing activity: develop and supervise promo actions and media-planning in co-operation with mass-media and BTL agencies

Identify and qualify new sales opportunities within designated areaBusiness initiation: negotiating and contractingContracts fulfillment monitoring: delivery, payments, maintenance, reclamations National Key accounts management: building productive relationships and searching for profitable business expansion Regular reporting to HQ and suppliers Launched new items (up to 20) to regular import / export - textile (incl. kids garments), chemicals, plastics;Sales plans fulfillment (30% of the total branch figures) and revenues sharp increase; Managed Key accounts (over 50) efficiently - provided on-time payments and complete deliveries to parties satisfaction, developed package sales and frame contracts;Regular attendance in training programs including corporate traineeship in HQ (Tokyo)

Assortment list building (FMCG - food, drinks and cosmetics)Developed Supply chain in accordance with sales cycling and safety stock policy. Selected reliable suppliers and transporters; agreed on long-term contracts at fruitful conditions. Provided on-time consolidated deliveries

Set up Kiev branch (wholesale of fashionable clothes TM). Developed efficient supply chain and distribution network.

Administrative and secretarial duties

Certificate, Pmd Course

Diploma In Languages, Linguistics