• Develop and execute marketing strategies in line with OEM Hyundai, Genesis, Subaru, Acura co-op standards for sales and service to drive market awareness and increase traffic across multiple channels• Lead cross-functional teams of 5-10 members in project management from concept to completion, ensuring timely delivery and adherence to client expectations• Build and maintain strong client relationships through strategic planning, regular assessments, and proactive support to address all marketing needs• Manage budgets of up to $5MM, ensure compliance, and foster vendor relationships, oversee the execution of campaigns across traditional, digital, and social media platforms• Conduct market analysis, industry trends and performance measurement to refine strategies and maximize ROI for dealers

• Steered the creation of a unified customer care strategy for brands VW PKW, NFZ, and SKODA, optimizing processes, expediting decision-making, and achieving a 24% reduction in personnel costs• Responsible for processing $220MM in annual legal claims across 250+ dealerships. Led Customer Experience Management (CEM/NPS) study, ensuring dealers adherence to sales and fixed ops standards.• Directed omnichannel Contact Center and Roadside Assistance for Group brands (Audi, Bentley, Lambo), guaranteeing seamless customer support. Secured a 38% cost reduction by negotiating with vendors.• Guided a team of 9 through task delegation, coaching, and fostering teamwork. Boosted efficiency by 79% in 6 months, by training in time management, prioritization in multi-task environment, and problem-solving.• Implemented predictive analytics by articulating objectives, gathering data, and conducting exploratory data analysis, reducing claim settlement expenses by 21% within 9 months

• Managed a $166 Million sales budget for 120+ dealerships, using strong math, analytical, and forecasting skills, in line with financial performance (P&L) and brand image, incl. brand protection • Revamped B2B and B2C brand sales strategy with differentiated bonuses and smart pricing, influenced other brands to adopt a common bonus, doubling parts wholesale revenue by 112% and oil sales by 115% within a year. Awarded 2nd in the worldwide "Engine Oil Challenge" by Volkswagen AG.• Took leadership in innovating dealers' inventory supply, by automating supply chain and elevating auto replenishment share (Autopart) to 28% within 2 years, which optimized operations and mitigated lost sales• Created 40+ promo campaigns for 1MM end customers, and developed 260+ new accessories with local suppliers, using Front-to-Back approach, achieving global TOP-3 in accessories sales ($320+ PNVR) • Presented at 70+ conferences, captivating audiences of up to 300 people with public speaking skills• Consistently surpassed MBO targets and demonstrated top competencies for 10 consecutive years. • 1st place in VW Group's "New Horizons" innovations contest for Big Data and Connected Car use cases

• Managed sales and marketing across 20+ dealerships by ensuring standards (DOS), analyzing market data, exploring sales potential, setting up sales and model mix plans, and providing forecasts• Conducted dealer visits to uphold customer service standards, coached sales staff, assessed and certified dealer’s sales force skills, implemented action plans based on visit outcomes• Introduced package trims with the product team, by leveraging customer feedback, leading to a +19% brand share growth in 2 years. Streamlined disposition process, cutting aged inventory by 27% in 5 months.• "Best Regional Sales Manager 2012" for exceeding sales targets and ensuring customer satisfaction

• Implemented comprehensive dealer sales and marketing strategies, encompassing target setting, forecasting, action plans, and assuring adherence to company KPIs and standards• Initiated promo campaigns and sales incentives, using best market practices, leading to a dead stock reduction of 52% in 3 months

• Coordinated marketing activities across 50+ dealerships, by implementing co-op standards, establishing budgets, providing staff trainings, and controlling CI to contribute to brand image and sales performance• Recovered media test drive fleet, initiated test drives by liaising with journalists for timely publications, which boosted PR coverage by X7 in 1 year

• Sold new and used cars• Trade‑in, test‑drive, price negotiations• Cold calls