AeroLeads people directory · profile
Ilya Shereshevsky, Mba Email & Phone Number
Talent Partner - UA and Product Marketing
at
Naavik
1 work email found
@chobolabs.com
11 phones found area 510, 201, 612, 973, 415, 212, and 650
LinkedIn matched
✓ Verified August 2026
4 data sources
Profile completeness 100%
Current company
Role
Talent Partner - UA and Product Marketing
Location
Alameda, California, United States
Company size
Who is Ilya Shereshevsky, Mba? Overview
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Quick answer
Ilya Shereshevsky, Mba is listed as Talent Partner - UA and Product Marketing at Naavik, a with 24 employees, based in Alameda, California, United States. AeroLeads shows a work email signal at chobolabs.com, phone signal with area code 510, 201, 612, 973, 415, 212, 650, and a matched LinkedIn profile for Ilya Shereshevsky, Mba.
Ilya Shereshevsky, Mba previously worked as Fractional Head of Marketing at Mirai Labs and Director of Product Marketing at Mythical Games. Ilya Shereshevsky, Mba holds Master Of Business Administration (Mba), Marketing from University Of California, Berkeley, Haas School Of Business.
Company email context
Email format at Naavik
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{first}@chobolabs.com
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AeroLeads found 1 current-domain work email signal for Ilya Shereshevsky, Mba. Compare company email patterns before reaching out.
Profile bio
About Ilya Shereshevsky, Mba
WHO I AM I merge my passion for the gaming industry with my extensive marketing experience to create unique experiences that forge strong connections between audiences and innovative products.WHAT I DOI have served as director of growth marketing, head of marketing, and director of product marketing for various gaming companies, including Glu Mobile, DeNA, Chobolabs, and Big Fish Games.SELECTED ACHIEVEMENTS• Improved ROAS by 50% and achieved a 40% conversion lift at Mirai Labs.• Drove 1M+ downloads for Blankos Block Party and led team to grow community by 40% and increase NPS by 25%; achieved 300% growth and $5M+ of in-kind marketing via partner marketing.• Drove 1st ever promotion on Google Play for Big Fish Casino and Jackpot Magic Slots, achieving $1M+ in incremental revenue.• Achieved 14K+ pre-registrations, 100+ ambassadors, and 300K+ soft launch installs at Chobolabs.• Improved campaign ROI by 35% at DeNA.• Developed positioning and go-to-market strategies for World Series of Poker Hold’em Legends, Deer Hunter, and Gun Bros, driving contributions of $100M+ in global revenue at Glu Mobile.
Listed skills include Mobile Devices, Product Management, Mobile Applications, Product Marketing, and 27 others.
Current workplace
Ilya Shereshevsky, Mba's current company
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Naavik
11 roles
Ilya Shereshevsky, Mba work experience
A career timeline built from the work history available for this profile.
Fractional Head Of Marketing
Current• Lead go-to-market strategy for 2 web3 mobile games (Pegaxy, Petopia) and marketing for their B2B web3 ecosystem across all key marketing channels, including community, social, email, and paid.• Direct a 3-member team to drive all marketing efforts, game growth, and community engagement.• Partner with junior team to adjust spend and optimization strategy, improving ROAS by 50%.• Create keyword and app store product page optimization strategy, resulting in a 40% conversion lift.
Feb 2024 - Present
Director Of Product Marketing
• Spearheaded a go-to-market strategy and execution for Blankos Block Party, 1st blockchain game on Epic Games Store, driving 1M+ downloads in B2C marketing.• Led team to create content on Twitter, FB, and Discord, growing community by 40% and NPS by 25%.• Partnered with Burberry, Toho, and Amazon Prime Gaming to acquire new customers through partner marketing, achieving 300% growth and generating $5M+ of in-kind marketing.• Built marketing foundation and brand identity for 4 web3 games in development, including audience definition and positioning.• Partnered with external agencies to develop and execute marketing plan and campaigns.
Jan 2022 - Jul 2023
Product Marketing Lead – Casino & Slot Games
• Secured platform featuring (Google) to drive 1st ever promotion on Google Play for Big Fish Casino and Jackpot Magic Slots, achieving $1M+ in incremental revenue.• Improved Google Play and App Store product pages via ongoing ASO, increasing top 10 keyword rank by 45% and achieving a 40% product page conversion lift.• Managed 2 team members to execute go-to-market strategy and drive community engagement.
Mar 2020 - Jul 2021
Product Owner – Live Dating Game Show App
Hooti
• Led product development, including specs and feature prioritization for a live dating mobile game app.• Researched viability of concept via surveys and market/competitive analysis of dating & live streaming trends on mobile.
Nov 2017 - Feb 2020
Head Of Marketing
• Grew pre-launch awareness via ambassador and pre-registration programs, resulting in 14K+ pre-registrations, 100+ ambassadors, and 300K+ soft launch installs.• Ran ad asset A/B tests and paid media optimization to lower cost of acquisition by 70%.• Developed product specs for in-game features, including VIP subscription tiers, friend invites, event system, Twitch/streaming integration, leagues, and seasons, increasing organic installs by 30%.• Led a 3-member team to drive product marketing, growth marketing, and product management.
Feb 2016 - Oct 2017
Consultant - Go-To-Market Strategy And Growth Marketing
• Served as Head of Marketing at ANE (Publisher of Hello Kitty World of Friends).• Served as Head of Marketing at FreshFeed to support funnel optimization, and paid acquisition.• Developed GTM strategy to support 1st mobile game for Spooky Cool Labs (Wizard of Oz city builder mobile game).
Sep 2014 - Jan 2016
Director Of Performance Marketing
• Owned a $80M annual user acquisition budget for global portfolio of mobile games.• Created a new process for user acquisition optimization that improved campaign ROI by 35%.• Managed a 9-member team to create marketing assets and optimize ROI on paid advertising campaigns across app icons, ad creative and trailers for digital storefronts and ad channels (Google AdWords, Facebook, Twitter).
Nov 2013 - Aug 2014
Senior Manager Of Growth Marketing
• Negotiated discounts on multi-million-dollar insertion orders, saving $2M+ annually.• Optimized campaigns across ad networks, including Google Adwords, Facebook, and Unity for Transformers Legends.
Dec 2012 - Oct 2013
Senior Product Marketing Manager
• Developed positioning and go-to-market strategies for Glu’s top games (World Series of Poker Hold’em Legends, Deer Hunter, and Gun Bros), driving contributions of $100M+ in global revenue.• Crafted brand strategy for original IP and licensed games, resulting in 1M+ downloads in launch week for multiple games.
Apr 2007 - Feb 2010
Product Marketing Manager
• Led launch of social promotions, viral videos, and UGC marketing, including ‘I Dominate YouTube’ video; achieved 1M+ views.• Used licensor relationships for partnership marketing with MS Game Studios, Activision, Harrah’s Entertainment, and Warner Brothers.
Sep 2005 - Mar 2007
3 education records
Ilya Shereshevsky, Mba education
Master Of Business Administration (Mba), Marketing
University Of California, Berkeley, Haas School Of Business
Bachelor Of Arts - Ba, Psychology
Rutgers University
Bachelor Of Science - Bs, Accounting
Rutgers University–New Brunswick
FAQ
Frequently asked questions about Ilya Shereshevsky, Mba
Quick answers generated from the profile data available on this page.
What company does Ilya Shereshevsky, Mba work for?
Ilya Shereshevsky, Mba works for Naavik.
What is Ilya Shereshevsky, Mba's role at Naavik?
Ilya Shereshevsky, Mba is listed as Talent Partner - UA and Product Marketing at Naavik.
What is Ilya Shereshevsky, Mba's email address?
AeroLeads has found 1 work email signal at @chobolabs.com for Ilya Shereshevsky, Mba at Naavik.
What is Ilya Shereshevsky, Mba's phone number?
AeroLeads has found 11 phone signal(s) with area code 510, 201, 612, 973, 415, 212, 650 for Ilya Shereshevsky, Mba at Naavik.
Where is Ilya Shereshevsky, Mba based?
Ilya Shereshevsky, Mba is based in Alameda, California, United States while working with Naavik.
What companies has Ilya Shereshevsky, Mba worked for?
Ilya Shereshevsky, Mba has worked for Naavik, Mirai Labs, Mythical Games, Big Fish Games, and Hooti.
How can I contact Ilya Shereshevsky, Mba?
You can use AeroLeads to view verified contact signals for Ilya Shereshevsky, Mba at Naavik, including work email, phone, and LinkedIn data when available.
What schools did Ilya Shereshevsky, Mba attend?
Ilya Shereshevsky, Mba holds Master Of Business Administration (Mba), Marketing from University Of California, Berkeley, Haas School Of Business.
What skills is Ilya Shereshevsky, Mba known for?
Ilya Shereshevsky, Mba is listed with skills including Mobile Devices, Product Management, Mobile Applications, Product Marketing, Digital Media, Mobile Marketing, Video Games, and Marketing.
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