Syed Ali Akbar Email & Phone Number

Dha Phase 5

Head of Digital Marketing at Imlaak.comLeading digital growth for a premier investment management company specializing in high-rise buildings and smart rental solutions.Lead Generation & Media Buying ExpertiseSkilled in driving conversion-focused Meta and Google ad campaigns, consistently increasing quality leads to support Imlaak’s growth.Content Strategy & Brand PositioningDeveloping and implementing a content strategy that enhances brand visibility and positions Imlaak above competitors, ensuring a compelling digital presence across platforms.Strategic Planning & SEO OptimizationOverseeing SEO for the company website and blog, optimizing keywords for ranking success and maximizing organic reach.Analytical Reporting & Data-Driven InsightsGenerating regular analytical reports to monitor campaign effectiveness, track key metrics, and ensure steady, data-informed growth.Team Leadership & Growth MarketingManaging a talented team in executing strategic initiatives, fostering a results-driven environment, and achieving digital marketing excellence through collaborative leadership.

Dha Phase 6, Lahore

Strategic Digital Marketing for Real EstateDevelop and implement data-driven marketing strategies for residential and commercial real estate, enhancing visibility and engagement.Campaign Management Across PlatformsOversee and optimize digital ad campaigns on Facebook, Google, and LinkedIn to maximize lead generation and conversion rates.SEO & Content OptimizationLead SEO efforts, optimizing website content to ensure high search engine rankings, while crafting keyword-rich blogs and social media posts that build brand authority.Data Analysis & Performance ReportingAnalyze lead data and generate insightful reports, sharing performance metrics with the sales team for strategic adjustments.Strengthen Mocca Coffee’s Brand & Digital PresenceDrive Mocca Coffee’s brand growth through engaging social media, user-generated content, and effective digital audience-building strategies.

United Kingdom

Strategic Campaign DevelopmentAs a Social Media Marketing Consultant, I craft strategic campaigns that enhance engagement, boost brand visibility, and deliver measurable results for 14Digital's clients.Trend Analysis & InnovationI stay ahead of digital marketing trends and employ innovative tactics to help clients connect with their audience and strengthen their online presence.Comprehensive Content CreationDevelop tailored, high-quality content that aligns with each client’s brand identity, enhancing both engagement and relevance.Community ManagementBuild and nurture online communities, facilitating meaningful interactions that reinforce client loyalty and brand credibility.Paid Social AdvertisingDesign and manage paid ad campaigns across social media platforms, optimizing ad spend to maximize reach and conversion rates.Data-Driven InsightsUtilize analytics to monitor performance and provide actionable insights, continuously refining strategies to meet evolving goals and client needs.

Lahore, Punjab, Pakistan

I'm the controller of all digital properties of LEO TV Network including LTN Family, Filmazia Urdu, Punjabi & Pashto. Creating digital marketing strategy by keeping in mind different generations like; Millennials, Gen Z and Alpha.Expanding digital existence to latest platforms like ( YouTube Shorts, Facebook Reels, Insta Reels, TikTok, Snap Chat and Snack video.Building and leading the digital team to plan, create and implement a comprehensive social media strategy to increase reach, number of followers and engagement, and ultimately to drive revenue growth.Stay up-to-date with industry best practices and technologies, sharing knowledge and insights with the team.Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of digital campaigns and make data-driven decisions for optimization.Develop and maintain reports to communicate paid campaigns results and insights to leadership.

Lahore, Punjab, Pakistan

Manage content distribution to online channels (YouTube, Facebook, Instagram, TikTok, Twitter) and social media platforms to increase quality traffic, Stay up-to-date with developments and generate new ideas to draw audience’s attention, Including controlling digital assets, optimizing content for maximum revenue, enforcing copyright policies, and team management.Develop content strategy aligned with short-term and long-term marketing targets. Campaign Planning & Execution.Collaborate with marketing and design teams to plan and develop site content, style and layoutCreate and publish engaging content, Optimize content according to SEO.

Lahore, Punjab, Pakistan

In charge of the official YouTube account. Within the first three months of joining managed to increase revenue by 600% and total viewership by 300%.Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the informationBuild and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identificationSet up and optimize company pages within each platform to increase the visibility of company’s social content. Create editorial calendars and syndication schedules. Plan and execute campaigns for new programs and special events.

Lahore, Punjab, Pakistan

Develop and execute comprehensive social media strategies to increase viewership and drive engagement.Create, curate, and manage engaging content across all social media channels, including but not limited to YouTube, Facebook, Instagram, Twitter.Collaborate with the marketing team to align social media efforts with broader marketing campaigns and initiatives.Stay up-to-date with industry trends, platform updates, and emerging social media tools to continuously improve the effectiveness of our social media strategy.Plan and execute paid social media advertising campaigns to boost reach, engagement, and conversions.

Lahore, Punjab, Pakistan

Managing small businesses Facebook pagesCampaign managementCommunity managementOptimizing content for SEO