I'm a passionate and data-driven Digital Marketing professional with over 11+ years of experience in crafting successful campaigns across diverse industries. My expertise lies in maximizing ROI through strategic initiatives in areas like Performance Marketing, Lead Generation, Branding, and AI-powered strategies.Recently, I completed a Post Graduation Certificate in Digital Marketing from IIM Bangalore, further sharpening my skills. Currently, I lead digital marketing efforts as Deputy Manager at Shyam Steel Industries Ltd., a renowned industry leader.Previously, I played a pivotal role in driving digital marketing success for the esteemed Siddha Group, a leading real estate company. This experience has equipped me with a deep understanding of B2B and B2C marketing nuances.My Strengths:Strategic Thinking: I excel at developing innovative campaigns that capture target audiences, enhance brand visibility, and generate high-quality leads.Data-Driven Approach: I leverage data analytics to optimize conversions and drive measurable business growth.Proven Track Record: I possess a successful history of delivering exceptional ROI for my employers.Broad Expertise: My skillset encompasses Performance Marketing, Digital Marketing Strategy, Branding, Lead Generation, Video Content Creation, Media Buying, SEO, Social Media Marketing, and AI-powered marketing.Beyond Work:Outside of work, I'm an adventurous traveler who enjoys connecting with new people over a cup of coffee. I also maintain a keen interest in Public Relations (PR) strategies. Feel free to connect with me at aniruddha.ghosh@shyamsteel.com#DigitalMarketing #DigitalMarketingStrategy #LeadGeneration #MediaBuying #ResultsDriven #facebookAds #GoogleAds #AI
Listed skills include Corel Draw, Photoshop, Social Media Marketing, Seo, and 46 others.