As a lifelong lover of stories, I pursued my passion for English Literature at SUNY Geneseo and later started my own writing coaching business, Culture Craft By Imani. Running my business sparked a deep interest in marketing, which I’ve pursued through self-education and hands-on experience. I work as a freelance marketer for The Black Currency, creating content and managing lead-generation campaigns. Looking ahead, I’m excited to bring my creativity and customer-centric mindset to a dynamic team, and eager to grow as a marketer and contribute to meaningful connections and results.
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Data AnalystKeplerUnited States -
Founder & Content Marketing ManagerCulture Craft By Imani Apr 2021 - PresentUnited StatesSocial Media- Create 200+ engaging short videos, boosting monthly TikTok views by 33.7% and amplifying brand awareness social posts to 100k+ views.- Create content priming Culture Craft’s target audience using proven persuasion techniques, increasing sales video views to 30k+ views - Promote company services on social media accounts, growing promotional social post engagement rate to 21.6%.Email marketing- Raise conversions to 39.6% by sending targeted emails based on behavior and historical interactions across channels.- Increase click-through rate to 43.3% by developing high-converting landing pages with Mailchimp and Canva.- Generate 55% more leads by developing high-value lead magnets and managing successful lead-generation campaigns. -
Freelance Digital Marketing AssistantThe Black Currency Dec 2022 - Present- Use storytelling and marketing techniques to create content including landing pages, blog posts, articles, and email newsletters, boosting email engagement by 31.7%- Boost email newsletter open rates to 47% by crafting compelling subject lines.- Grow leads by 33% through the creation of high-value lead magnets and optimized landing pages.
Imani Williams Education Details
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Digital Marketing -
English Language And Literature, General -
High School Diploma
Frequently Asked Questions about Imani Williams
What company does Imani Williams work for?
Imani Williams works for Kepler
What is Imani Williams's role at the current company?
Imani Williams's current role is Data Analyst.
What schools did Imani Williams attend?
Imani Williams attended Coop Careers Fellowship, Suny Geneseo, High School Of Telecommunications Arts And Technology.
Who are Imani Williams's colleagues?
Imani Williams's colleagues are Del C., Jose Mario Hidalgo Lobo, Carolyn Soltz, Hemanya Sharma, Jason F., Lydia Foster-Smith, Racquel Roberts.
Not the Imani Williams you were looking for?
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Imani Williams
Accomplished Talent Acquisition Specialist | 9+ Years In Healthcare & Tech Recruitment | Expert In Strategic Sourcing, Candidate Engagement, & Diversity AdvocacyQueens, Ny -
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3popconnect.org, theliteracylab.org, mathematica-mpr.com
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Imani Williams
Undergraduate Computer Science Student | Army Combat Veteran | Cyber SecurityDowney, Ca -
1colum.edu
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