Ima Sultana Iqbal

Ima Sultana Iqbal Email and Phone Number

Founder @ IMFASource
Chattogram, Chittagong Division, BD
Ima Sultana Iqbal's Location
Chattogram, Bangladesh, Bangladesh
Ima Sultana Iqbal's Contact Details

Ima Sultana Iqbal personal email

About Ima Sultana Iqbal

I'm the founder of IMFASource, an emerging market research firm specializing in providing comprehensive market research solutions for B2C luxury clients serving High-Net-Worth Individuals (HNWIs).Our expertise extends across a wide range of market research methodologies, including qualitative and quantitative research, primary and secondary data collection, online and offline surveys, AI-powered analysis, and global, regional, cross-cultural, and niche market studies.TARGET CLIENTSAs a B2B market research agency specializing in luxury goods and services, we provide actionable insights and analytics to help luxury B2C clients optimize their strategies within the following high-end markets:o Luxury Real Estate:Prime properties, including condominiums, single-family homes, mansions, penthouses, villas, etc.o Luxury Travel and Hospitality:Exclusive travel experiences, vacation rentals, property management, etc.o Luxury Goods:High-end fashion, beauty, leather goods, eyewear, watches, jewelry, home decor, furniture, etc.o Luxury Vehicles:Luxury cars, private jets, yachts, cruises, etc.o Luxury Health and Wellness:Premium spa treatments, wellness retreats, personalized health assessments, nutrition, fitness, mindfulness, alternative therapies, etc.SERVICES FOR LUXURY B2C CLIENTS:o Market Analysis:In-depth industry and market assessments including PAM, TAM, SAM, and SOM analysis, market segmentation, trends, Value, growth rate, market forecast, demand analysis, etc.o Competitive Intelligence:Comprehensive competitive analysis, encompassing a deep dive into social media strategies, campaign effectiveness, and feature comparison matrix to identify key differentiators and competitive advantages within a specific market.o Customer Insights:Buyer persona development, customer avatar creation, CX research, etc.o Strategic Planning:Go-to-market strategy, Feasibility Studies, Customer Journey Map, etc.o Sustainability and ESG:Assessments and reporting on environmental, social, and governance factors, etc.o Market Research Automation:Automated data collection, analysis, visualization, dashboard development, etc.Our geographic coverage includes North America, Europe, Oceania, and Asia, with a particular focus on the US, UK, Caribbean Islands, Ireland, Canada, Netherlands, Australia, China, Japan, Sweden, Germany, India, UAE, Bangladesh, and more.If you're a luxury brand seeking to understand your HNWIs and make data-driven decisions, I invite you to connect with me to discuss how IMFASource can help.

Ima Sultana Iqbal's Current Company Details
IMFASource

Imfasource

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Founder
Chattogram, Chittagong Division, BD
Ima Sultana Iqbal Work Experience Details
  • Imfasource
    Founder
    Imfasource
    Chattogram, Chittagong Division, Bd
  • International Science Reserve
    International Science Reserve Member
    International Science Reserve Sep 2024 - Present
    The International Science Reserve (ISR) is a premier global network of scientific communities, dedicated to preparing for and mitigating complex and urgent global crises. As a component of The New York Academy of Sciences (NYAS), the ISR leverages specialized resources from around the world to assemble diverse teams of scientists capable of addressing critical challenges.Our focus is on proactively mobilizing scientific expertise to complement existing response organizations. The ISR Member badge signifies a commitment to our mission and a willingness to contribute to global scientific solutions. The ISR Community, an open, digital platform, fosters international collaboration among scientists from various disciplines and regions. By connecting experts across borders, we aim to develop innovative approaches to address complex crises and safeguard the well-being of our planet.
  • Imfasource
    Founder
    Imfasource Apr 2021 - Present
    Chittagong, Bangladesh
    IMFASource is an emerging market research firm specializing in providing comprehensive market research solutions for B2C luxury clients serving High-Net-Worth Individuals (HNWIs).Our expertise extends across a wide range of market research methodologies, including qualitative and quantitative research, primary and secondary data collection, online and offline surveys, AI-powered analysis, and global, regional, cross-cultural, and niche market studies.Key achievements:o Founded and successfully led IMFASource, a thriving market research agency for over 3 years.o Recognized as a top 3% freelancer of Upwork for exceptional performance.o Provided services to clients with substantial business investments, often exceeding eight figures.o Recently completed a project with a significant business investment of $50 million.o Led a project with an initial investment of approximately BDT 10 million in the capacity of a Working Partner.o Executed large-scale primary market research projects involving thousands of participants.Managed and executed various projects, including international conferences and trade shows.
  • Upwork
    Freelance Market Research Professional And Business Writer
    Upwork Nov 2019 - Present
    Remote
  • Proven Partners
    Market Researcher
    Proven Partners May 2023 - Present
  • Waniya'S Kitchenette
    Co-Founder
    Waniya'S Kitchenette Jun 2017 - Present
    Chittagong
    Waniya's Kitchenette is an online-based Homemade, fresh and healthy food shop located at Chattogram. Currently, we are delivering homemade beef pickle, chicken pickle, garlic pickle, frozen Snacks and some ready to cook items. We are working to add more healthy and delicious items on our menu. • Business Analysis• Product Development• Production Management• Marketing & Sales• Social Media Promotion• Customer Service
  • East Queen Food & Beverage
    Working Partner, Head Of Marketing And Sales
    East Queen Food & Beverage Mar 2013 - Mar 2017
    Bashundhara R/A, Dhaka-1229
    • Prepared a yearlong Business Plan including an effective Marketing Plan, Budget Plan and Financial Analysis for East Queen Food and Beverage. Meat Lovers, a concern of East Queen Food and Beverage had two renowned branches in two major cities of Bangladesh. After starting from scratch, Meat Lovers had around 150 to 200 daily customers and around 50,000 likes in its two Facebook pages under my direct supervision.• Used Adobe Illustrator CC, Adobe Photoshop CC, Google Sketchup, Microsoft 365, to create and provide marketing materials including social media contents, website contents, graphic designs, 3D portfolio and project designs and to create promotional materials.• Conducted target market research and studied demographic data to scope out industry competition, to determine optimal targets, competitor offerings, tactics for persuasion etc. and to identify advantageous trends.• Monitored social media and online sources for industry trends. Optimized advertising efforts by developing content for media relations, corporate communications and Social media posts.• Improved brand awareness by monitoring all marketing campaigns and fostering membership acquisitions and business development.
  • Banglagas
    Assistant Manager-Marketing & Sales
    Banglagas Jul 2012 - Feb 2013
    Agrabad, Chittagong
    • Led the Tele-Marketing, Direct Marketing, Sales Team & Distribution supervisors independently and effectively. Positioned right after business Head and acted as Head of total Marketing and Sales department.• Prepared the Marketing Plan (2013-2014) for BanglaGas and updated the plan periodically.• Moderated a spot interview session and selected 150 surveyors by interviewing around 500 individuals within 3 days.• Supervised a team of 150 members to conduct a D2D survey in Chittagong City Corporation as well as in Chittagong District independently.• Collected household data of LPG users around 15000 from Chattogram City Corporation area and 23000 from other areas of Chattogram district. Each and every data was cross checked by Telemarketing team under my direct supervision.• Offered hands-on assistance to customers, assessing needs and maintaining current knowledge of consumer preferences.
  • Institute Of Global Management & Information System
    Lecturer Of Marketing And Management
    Institute Of Global Management & Information System May 2011 - Jun 2012
    Mehedibag, Chittagong.
    • Developed semester outlines and instructional plans for each class session to comply with stated course objectives.• Planned and managed development of standards-based curriculum, instruction, and assessment plans and strategies.• Instructed students using lectures, discussions and demonstrations in Marketing and Management.• Tracked student assignments, attendance and test scores and entered into online database to provide real-time progress monitoring.• Collaborated with Management Committee to create dynamic, ongoing curriculum development and instruction improvement program.Achievement: Elected as the Vice-President of “IGMIS Student’s Welfare Society”.
  • Chittagong Women Chamber Of Commerce & Industry
    Business Development Officer
    Chittagong Women Chamber Of Commerce & Industry Aug 2011 - Feb 2012
    Agrabad C/A, Chittagong.
    In 2011, I have worked on a short time project of Chittagong Women Chamber of Commerce & Industry named “5th International Women’s SME Expo, 2011”. The fair had generated almost 300% extra revenue from its previous fair. Our Business Development Team was appraised and rewarded by the fair committee for effective project management.
  • Global Strategy Exchange
    Marketing Executive
    Global Strategy Exchange Nov 2010 - Apr 2011
    Lovelane, Chittagong.
    Successfully coordinated 2 International Conference on “Total Quality Management” and “Mobile Banking for the unbanked”. As a Marketing Executive, I was responsible for Tele-Marketing, Tele-Sales, Email Marketing, Database creation, Training and Conference coordination, negotiation, sales closing etc.
  • Pagemark Academy
    Teacher
    Pagemark Academy Jul 2009 - Oct 2010
    Agrabad, Chittagong
    Achievement: Promoted to class teacher of Play group which is the most sensitive and labor & care based class of any school.
  • Cambridge School And College
    Teacher
    Cambridge School And College Jan 2009 - Jun 2009
    Chittagong

Ima Sultana Iqbal Skills

Leadership Marketing Management Direct Marketing Product Marketing Cross Cultural Communication Skills Online Marketing Business Relationship Management Digital Strategy Database Management Relationship Marketing Tele Marketing Market Planning Sales Operations Customer Support/client Service Business Development Market Research Content Marketing Business Analysis Negotiation Marketing Plan Team Management Public Relation Digital Marketing Customer Relationship Management Article/blog Writing Media Planning Corporate Marketing Business Planning Microsoft Office Market/customer Research Pr Strategy Business To Business Marketing Event/campaign Coordination Business Process Market Survey Financial Analysis Social Media Marketing Media Management Business Strategy Adobe Illustrator Project Management Public Relations Analytical Skills B2c Marketing Marketing Strategy Brand Management Written Communication Linkedin Erp Software

Ima Sultana Iqbal Education Details

  • Independent University Bangladesh (Iub)
    Independent University Bangladesh (Iub)
    Marketing
  • Government Commerce College Chittagong
    Government Commerce College Chittagong
    Management

Frequently Asked Questions about Ima Sultana Iqbal

What company does Ima Sultana Iqbal work for?

Ima Sultana Iqbal works for Imfasource

What is Ima Sultana Iqbal's role at the current company?

Ima Sultana Iqbal's current role is Founder.

What is Ima Sultana Iqbal's email address?

Ima Sultana Iqbal's email address is im****@****hoo.com

What schools did Ima Sultana Iqbal attend?

Ima Sultana Iqbal attended Independent University Bangladesh (Iub), Government Commerce College Chittagong.

What are some of Ima Sultana Iqbal's interests?

Ima Sultana Iqbal has interest in Social Services, Children, Economic Empowerment, Civil Rights And Social Action, Education, Environment, Poverty Alleviation, Disaster And Humanitarian Relief, Human Rights, Arts And Culture.

What skills is Ima Sultana Iqbal known for?

Ima Sultana Iqbal has skills like Leadership, Marketing Management, Direct Marketing, Product Marketing, Cross Cultural Communication Skills, Online Marketing, Business Relationship Management, Digital Strategy, Database Management, Relationship Marketing, Tele Marketing, Market Planning.

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