Cross-border payments | International payments

accounts security squad

Key Achievements (Q3 and Q4 2021):- Increased in 18x the monthly TPV cashout for industries (R$8MM in Q2 to R$151MM in Q4);- Increased in 5.4x the user 1st payment activation (first 7 days), from an average of 2.5% to 13.5%;- Expanded payment methods for resellers- Implemented PIX for industries (PIX - the instant payment system launched by the Brazilian Central Bank in 2020) - Worked with Product Operations to create efficient service flow to serve the industries;- Worked with Data, FP&A, Marketing to improve our conversion funnel;

A strategy and operations overview program on:• Brazil Strategy Training;• Supply Training at Viamão Brewery - Porto Alegre, Brazil;• Tech Supply Project - using data to brew better beers;• Sales Training at São Paulo DDC- online;• SXSW 2021 - Futurism Immersion;• Technology Training at Digital house school;• Management 3.0 and OKRs Training;• Training Rotation for immersion in different departments

*Main Delivery*I was Responsible for implementing the planning and creation of the entire Digital Analytics structure of Itaú's new investment platforms (íon and Investiremque.com.br).*Responsibilities and Duties:*- Build an analytical plan for the project and for each squad involved;- Coordinate the frontend team to create a unique analytical SDK;- Coordinate and implement settings in Google Tag Manager and Google Analytics;- Create Tag Implementation and Approval Processes;- Develop tools to automate the tag creation process;- Develop automated Dashboards using Google Data Studio;- Study of potential audience for launch actions;Technologies:-Google Analytics;- Google Tag Manager- Google Data Studio-Javascript- Python- Excel- Hadoop- SAS

*Main responsibilities*- Responsible for carrying out studies and mapping opportunities through data, to impact the potential audience with contextualized investment offers (product and service offering);- Responsible for creating a partnership between the investment team and the digital analytics team (To be able to collect information on customers' digital behavior on bankline and mobile);- Responsible for building and disseminating knowledge of Navigation Analysis in digital channels (lecture to more than 100 employees in the investment team);- Dashboard creation and support tools;Technologies:- web scraping- Python- Excel- Hadoop- SAS-Google Analytics;

Heptagon was a Digital consultancy, which uses the most modern technologies on the market to solve problems and make ideas happen..We got to work with 4 projects at the same time, having 7 freelancers who helped us in the design, UX and tech development. We delivered produtcs internationally (Brazil, USA, Australia).*as a CEO, my responsabilities were:*- Participate in events;- Build networks;- Generate leads;- close contracts;- Manage each customer in a personalized way..*as Product Manager, my responsabilities were:*- Facilitate the Discovery process;- Roadmap and backlog administration (multiple products);- Coordinate sprints.

*Challenges:*Over the 24-month program, I published several digital solutions on the appstore, working in all stages of Discovery & Delivery)Some of the projects:- Education (Whiteboard, my startup and first experience with entrepreneurship);- Productivity (DO IT NOW!! - a Gamefied experience app that helps you to your day to day tasks);- Home Automation (HomeApp - Get Control of the smart products in your home easily and safely using your iPhone, iPad or Apple Watch);- Food (GourmApp - payments app, that allows you to pay restaurants with a QRCode);- Health (Vacina Eu - Vaccine registration app)..*Learnings:*I developed skills in: - iOS development; - Screen and flow prototyping (using Sketch, Figma, Marvel, Adobe XD); - Product Discovery - Product Delivery - Digital Analytics - Presentation (Pitch for investors in angel investment rounds, and also presentation at business cases challenges and hackathons);.*Awards*Olhar Digital - Second place in the Olhar Digital hackathon (Project - One-click shopping);HULT PRIZE - Second place in the Hult Prize Brazil (Project - Using 3D printing to create Prostheses);.*About Apple Academy:*Apple Developer Academy is a 24-month program by Apple in partnership with Mackenzie University, where I was trained to develop digital solutions, focused on iOS, aiming a 360 perspective (Discovery & Delivery)

Whiteboard was my first experience with entrepreneurship..*How do we start?*It all started when some friends* and I decided to develop something to solve a real problem we faced: “Can't find the photos taken in the classroom”.The application, soon after the launch, had an accelerated growth of users, mainly due to a post that the blog Catraca Livre made about our solution. And after that, more than 30 blogs posted about us. The app even ranked among “the best apps for education” for a week..*Responsibilities as Product Owner & iOS developer:*- User research;- Manage and Prioritize backlog;- Coordinate sprints;- Develop some Features in iOS (Using Swift).*Appstore link*[‎WhiteBoard on the App Store](https://apps.apple.com/br/app/whiteboard/id1013475133).*Reports*- https://catracalivre.com.br/educacao/aplicativo-gratuito-organiza-suas-fotos-tiradas-da-lousa-durante-as-aulas/- https://www.inteligenciamovel.com.br/whiteboard-te-ajuda-a-organizar-as-aulas/- https://www.terra.com.br/noticias/educacao/lokoloko/na-hora-de-estudar-conte-com-os-aplicativos,a56f52e2c79215ad7436d857f6a9e041l96ntfw6.html.*Friends - project members*Aleph Retamal, Evandro Viva, Gustavo Tiago and Rafael Belchior

*Challenges:*1) Working with the team of Electrician Technicians, in the Preventive Maintenance of the machinery that produced Diapers;.2) Working with the Production Engineers team, in the organization and planning of preventive maintenance;.*Award*Best Apprentice in the Class of 2012 and 2013 Award.