Fredrick Imbo Email & Phone Number

Sub Sahara Africa

- Collaborate with the CEO and the board to set and drive the company vision and mission- Strategy Implementation: Translating the company’s strategic plans into operational policies and strategies.- Operations Management: Overseeing the day-to-day operations of the company to ensure efficiency and effectiveness. Projects, Marketing, Sales, Operations, BD - Team Leadership and Development: recruit, coach, support and mentor talent- Innovation and Process Improvement: Driving innovation and continuous improvement within the company’s operations- Risk Management: Identifying operational risks and implementing risk management strategies to protect the company's interests. This includes ensuring compliance with laws and regulations, as well as overseeing health and safety standards- Stakeholder Management: Communicating with stakeholders, including employees, customers, investors, and partners, to ensure they are informed, involved and satisfied with the company's operations. This may involve representing the company at public events or in negotiations- Crisis Management: Acting swiftly in crisis situations to protect the company's interests and maintain its operations. This includes developing and implementing contingency plans.- P&L: Financial Management

Africa

Hand's on leadership/ cheerleader on:-Regional growth and expansion-Research & Development (R&D)-Business Development-Strategic projects lead-Capacity building-Sales & Marketing

Sub Sahara - Africa

A leader, research specialist and Programs lead task with:-Market and Business Intelligence-Research and Strategy-Training and Capacity building-Business Development-Strategic Projects lead-Spearheading Africa expansion initiatives

Africa

A trained market, media and social researcher with expertise in Strategy, research and business development.Managing multiple projects across Africa thus acting as a prime source of market information services that enhance planning and decision making in the Private, NGO and Public Sectors in Africa.Currently charged with initiating and facilitating business growth through developing, implementing and maintaining business strategies. In research, I'm involved in providing evidence and insights which inform and advise on a wide range of business and social issues.

Nairobi, Kenya

Strategy formulation: develop business development/sales strategies for Market and Social Research, Media Monitoring and Media Research, Opinion polling and Special Projects. Strategy implementation: responsible for the execution of business development activities as specified in the company strategic plan. Revenue generation: to ensure a continuous revenue stream from local and international clients making sure that the annual group revenue target is achieved through; new clients, preparing proposals/ quotations and make follow up, identifying new revenue sources and opportunities for repeat business. This include the following in detail;1. Creation of new businessa) Assesses potential sales opportunities and develops value propositions for current and potential clientsb) Plans, facilitates and conducts multifaceted, extended negotiations for long term or multi-year contracts.c) Ensures solution value drivers are reflected in the client value proposition.2. Developing and maintaining of key accountsa) Develops new accounts and/or expands existing accounts.b) Utilizes advanced knowledge of Ipsos Synovate research services and understanding of the customer's business to develop customized proposals that present creative solutions that successfully sell the organization's capabilities.3. Maintaining and building customer relationshipsa) Maintains effective customer relationships with key senior-level decision makers and influencers in order to understand the customer's requirements, match them with theorganization's solutions, and close the deal.b) Collaborates with delivery teams such as research and operations to ensure that delivery capability matches the proposed solution.Reporting: provide updates on BD issues covering - contacts made, proposals/quotes sent, revenue generated, and any progress on target clients. Brand building initiatives: ensure interaction with target market e.g through articles, speaking opportunities, interactive sessions

A trained market and social researcher with acquired expertise in Strategy and business development. Currently charged with initiating and facilitating business growth through developing, implementing and maintaining business strategies that meet the company's objectives.Tasked with a two thronged duty. First to my employer and secondly to my employer’s clients as outlined below;Internally:• Marketing the service offerings • Initiating and Ensuring customer delight• Negotiating and making deals/contracts on behalf of the company• Designing and implementing business strategies that meet the firms targetsTo our Clientele:• Analyzing the clients business vis-à-vis research oriented solutions• Advising brand managers on Marketing and brand positioning• Carrying out feasibility studies on prospective business ventures• Carrying out Employee/Customers Satisfaction Studies to optimize profitability and productivity

Nairobi, Kenya

My key roles included:Project ExecutionExecuting a field brief and supervising the process until the deliverables like a draft report , data or transcripts.Specifically:• Preparation of draft project documents with guidance of the executive in charge that includes project instruments or quotations• Project’s desk research• Briefing of project teams together with the executive in charge• Update project references• Project budgeting and expenditure controlsQuality ControlReview and ensure that high quality standards of work are maintained on all:• Project documents • Draft study materials• Project plans • Draft reports• Field execution • Data for quantitative studies or transcripts for qualitative studiesClient Relationship Management & Business Development• Ensuring that the Client is informed regarding the progress of projects.• Identifying new opportunities for research in Kenya & the region• Providing input into proposalsResearch Design• Providing input into the design of relevant research instruments (questionnaires, discussion guides, interviewer briefs, sampling plans, etc)Report Writing• Write accurate and insightful reports keeping proposal requirements and objectives in mind and adhere to relevant Ipsos Synovate Sub Saharan Africa standards Presentations• Ensure that a presentation review meeting is set up with Senior Research Executive/Research Manager/ Senior Research Manager• Design presentation according to client and Ipsos Synovate Sub Saharan Africa standardsTeam and people management• Responsible for coaching / on the job training for junior team members• Proactively responsible for their own learning & development• Promote team spirit

Master Of Science In Marketing, Marketing Research

Mathematics (Statistics)& Computer Science

Activities and Societies: Exploring; Marketing & Social Research Association (MSRA)