As the Project & Change Manager at Smartways, I am responsible for leading and delivering critical logistics and software projects that ensure the efficient and timely distribution of medical supplies and equipment to healthcare facilities. My role involves overseeing the full project lifecycle, from initiation and planning to execution, change, monitoring, and closure.

I help businesses streamline their operations, enhance productivity, and achieve significant cost savings through the strategic implementation of AI, digital and automation solutions. With a robust background in project management, I am also open to taking on contract roles where I can leverage my skills in driving projects to successful completion.My expertise spans across:- Developing and deploying AI-driven sales and CRM solutions- Automating business processes to optimise efficiency- Leading cross-functional teams to deliver complex projects on time and within budget- Providing strategic insights to improve operational performanceWhether you need a consultant to elevate your automation strategy or a project manager to lead your next big initiative, I bring a wealth of experience and a results-driven approach to every engagement.

Managed cross-functional teams to devise and deliver advertising products for streaming services, ensuring governance and alignment with project goals and business objectives.Managed the implementation of a Salesforce CRM solution - enhancing customer relationship management and driving product innovation.

Direct-to-consumer stationery brand sold exclusively online.

Managed a diverse portfolio of technology projects, ensuring timely delivery and alignment with project objectives and customer needs.Led the development and delivery of technology products and services for franchisees. Addressing key business challenges and driving operational excellence.Crafted effective go-to-market strategies, product marketing, and change management initiatives across the Asia Pacific region.

Founded and led a marketing consultancy, expanding services from influencer marketing to a full-service digital agency offering web design, development, social media strategy, and digital marketing solutions.Successfully managed multiple client projects, ensuring timely delivery and high-quality outcomes.

Led marketing, product and business development for the Australasian launch of Canadian ‘location based’ digital agency ‘Dot 3 Digital’.

Marketing Project Manager for the re-launch of SBS 2 on April 1, positioned as "a bold, provocative channel for younger audiences aged 16-39." And Social Media producer for SBS 2 Facebook, Twitter, YouTube, Tumblr & Instagram.Devised and implemented the launch campaign for the re-launch of youth targeted TV channel SBS 2 (now Viceland). Delivered an increase in reach of 57% of the target audience (16-39) after the first month on-air.Collaborated cross-functionally to leverage SBS-owned media platforms and maximise campaign efficiencies.

End-to-end marketing campaign management - both ATL & BTL (on-platform advertising, out of home, print, online and experiential.) Development and implementation of social media strategies and community management for Facebook, Twitter and Youtube. Organisation and management of online competitions, promotions and eDM's etc

Devised and implemented retail marketing strategies to promote hero mobile handsets, drive tactical offers and increase footfall across 74 branded retail stores. Delivered brand refresh across seventy four Virgin retail stores for the Doug Pitt “Fair Go Bro” campaign.

Territory responsibility for BBC product and brand in the New Zealand Home Entertainment market. Worked with distributor to develop and implement sales & marketing strategies for the New Zealand retail market for BBC Global Brands such as Doctor Who, Top Gear and In the Night Garden.

Developed and implemented product strategies, marketing plans, and P&L ownership for the HBO and Star Wars brands, including award-winning campaigns such as True Blood Season 2 on DVD.Managed product roadmaps, ensuring alignment with market trends and customer demands.

Responsible for developing and implementing marketing strategies & ATL media campaigns for tentpole DVD brands such as Harry Potter, The Dark Knight, The Hangover and more. I also managed the launch of Warner Bros product onto the iTunes platform - developing pricing strategies and managing the launch operationally.

Devised and implemented strategies that exploited Warner Bros rich back catalogue of product.

Devised and implemented the launch of “The Long Way Round” DVD, EMI’s most successful DVD release of the year, supported by an ATL campaign, a national talent tour and extensive PR (Sunrise, radio etc).