Israel Medina (Ime) Email & Phone Number

Managua, Mn, Ni

Leading the SEO Product line for HITE. I create and develop new initiatives to deliver product growth and efficiency through process improvement, training initiatives, and implementing new tools, tactics, and strategies.

Managing the team of product captains and onboarding specialists as well as ensuring the successful planning, execution, and control of learning and development initiatives, projects, and resources for our digital marketing (SEO, PPC, paid social, Creative) professionals, QA specialists, and the fulfillment team in general.

Managua, Nicaragua

In charge of providing support, discovering opportunities, improving and optimizing processes and resources across the departments of SEO, Content, Creative, Web Support, and Opportunity Generation.- Leading the SEO product line for HITE, a franchise-model agency delivering digital marketing solutions to small, medium and large businesses across the globe.- Perform assessments of processes and resources across departments to find opportunities of improvement in terms of quality, execution, pace, etc.- Provide strategies, recommendations, suggest protocols, processes, and resources to enhance HITE's product quality and delivery.- Serve as SME for primarily SEO, tracking, data analysis, and process support to management teams and their respective team members.

Managua, Managua, Nicaragua

Leading the SEO product line for Hite Digital, a franchise-model agency delivering digital marketing solutions to small, medium and large businesses across the globe (formerly a white label digital marketing agency). I'm in charge of creating, developing, and executing products, processes, and learning programs for SEO Specialists, communicators, and managers, as well as improving the implementation of new and existing SEO products, and innovating and enhancing our current service offering.- Developed and executed complete SEO training programs for new hires and existing team members.- Continued to improve current SEO processes and resources to agilize workload and improve overall quality.- Developed a centralized knowledge base to ensure uninterrupted access to resources, processes, templates, etc.

Created, developed and implemented successful SEO strategies for small, medium and large business of a variety of industries in the United States and abroad. - Managed an SEO portfolio of 30+ SMB accounts.- Created and implemented a variety of local, national, and e-commerce strategies to help improve the performance of our clients.- Reviewed and analyzed client’s site for areas that need to be improved, erased or revised.- Conducted ongoing SEO assessments to ensure best practices are being properly implemented across the site.- Handled on-site optimization (Meta Data, Copywriting, Image optimization, error checks).- Created and optimized local listings and a social presence for clients.- Provided monthly reporting using tools such as Search Console, Google Analytics, and Data Studio to effectively measure the performance of the SEO campaigns and strategies.In charge of the creation and development of a scalable and effective SEO product oriented to providing positive results to clients and partners.- Developed an improved SEO process to ensure the proper implementation of SEO best practices and strategies.- Designed the execution of said process in a CRM/Task Management software.- Created templates and resources to agilize the creation of client deliverables for SEO.

In charge of developing the content marketing project for Top Floor Marketing.- Performed research to properly determine the most potentially effective content for the brand and their product offering.- Created and developed a content creation and revision process.- Provided recommendations in terms of blog and post page design to ensure the effectiveness of the content to be published.

Responsible for maximizing our clients' organic presence via the creation and implementation of successful organic search strategies for small, medium, and large businesses from multiple industries in the United States and abroad.- Provided support and feedback during the creation and development of the SEO product for TFM.- Developed the content strategy for their new website including service and blog post content.- Provided enhanced support for large SEO accounts as well as the TFM brand's SEO.- Fully managed an SEO service portfolio of about 25 SMB-owned websites- Reviewed and analyzed client websites for improvement opportunities.- Deployed an effective local and long-tail SEO keyword strategy.- Conducted ongoing SEO assessments to ensure best practices are being properly implemented across the site.- Handled on-site optimization (Meta Data, Copywriting, Image optimization, error checks).- Created and optimized local listings and a social presence for clients.- Provided monthly reporting using tools such as Search Console, Google Analytics, and Data Studio to effectively measure the performance of the SEO campaigns and strategies.

Miami/Fort Lauderdale Area

Responsible for maximizing the volume of inbound organic traffic from search engines to our clients' websites by developing content strategies, link building, and depth keyword research to increase rankings on all major search networks.- Fully managed an SEO service portfolio of about 25 SMB-owned websites- Reviewed and analyzed client’s site for areas that need to be improved, erased or revised.- Deployed an effective local and long-tail SEO keyword strategy.- Conducted ongoing SEO assessments to ensure best practices are being properly implemented across the site.- Handled on-site optimization (Meta Data, Copywriting, Image optimization, error checks).- Created and optimized local listings and a social presence for clients.- Provided monthly reporting using tools such as Search Console, Google Analytics, and Data Studio to effectively measure the performance of the SEO campaigns and strategies.

Miami/Fort Lauderdale Area

Responsible for generating compelling and informative content about SEO tips, topics, and trends in order to expand and maintain White Shark Media's audience and leads count.- Performed research about trending topics in the digital marketing industry.- Used copywriting strategies to deliver clear, concise, and effective articles about SEO.

Nicaragua

Diagnose, report and/or resolve issues related to mobile broadband internet connection cards from customers via phone.- Provided technical support to Windows and Mac operating systems- Diagnosed and troubleshooted common connection issues.

Managua, Managua, Nicaragua

Managing an inbound stream of 40-50+ calls a day. Delivered account and technical support to English and Spanish-speaking customers across the US for a mobile cell phone carrier.- Processing mobile payments for products and services.- Offering support and troubleshooting to mobile devices.- Setup and processed portability procedures to migrate mobile carriers.