Social Media Officer
Current- Spearheaded strategic social media planning for Penerbit Buku Kompas (Instagram), focusing on growing brand visibility and engagement.- Led successful social media campaigns for book releases, including "Marketing Hidup" by Henry Manampiring and Gelora Api Revolusi by Colin Wild & Peter Carey.- Created engaging content as a content creator, including storytelling videos, scriptwriting, and voice-over narration for creative content videos.- Achieved growing from 17K to 75K within one year through targeted content and audience engagement strategies.- Collaborated closely with the marketing team to promote book launches, events, and direct paid content campaigns to maximize reach and conversions.