• Conceptualise new brands and proposal for pitch, to advance expansion plans• Develop strong marketing strategies, plans and management of the marketing mix and success measures across the iconic concepts• Design effective digital campaigns, including social media plans, manage and execute strategies and content aligned with the brand DNA across social media accounts and digital communications platforms• Develop, propose and manage marketing budgets across 12 concepts, including expenditures• Monitor and optimise marketing KPI’s and evaluate activation performance across touch points and target markets

• Provision of support to Associate Director with business strategies, budgets and controls• Design and plan business strategies in accordance with the company's vision and goals • Spearhead the development of partnerships and outreach • Develop and implement overarching marketing and promotional strategies • Work in tandem with the Operational Team and provide alignment in SOPs • Develop positive working relationships to promote successful department collaboration• Collaborate with the Sales Team to increase the revenue growth for private events

• Marketing lead for 1-Altitude and nightlife programmes across 1-Group's venues and concepts• Develop, negotiate and maintain key partnerships to deepen engagement and growth• Onboard, coordinate and support stakeholders to generate new leads and drive revenue• Conceptualization of activations and activities from pre to post launch through identifying of market potential, development of value propositions and key messaging to execution

• Analyze market trends, research and identify upcoming designer brands to engage, develop and expand the business portfolio • Align PR strategies, toolkits, program support, evaluation and consolidation of performance• Develop marketing strategies, content and execute advertising and social media plans• Manage membership programme • Partnerships and promotions • Visual merchandising

• Marketing representative across 6 brands in 3 venues• Sucessfully spearheaded the proposal and tender for new restaurant• Plan and formalize advertising and promotion strategies across all venues • Organize and execute monthly promotional events• Research, copywriting, proof-reading, copy-editing for all marketing collaterals• Responsible for maintaining cordial working relationship with advertisement agencies, media owners, design houses, printers and suppliers• Plan and organize blogger events and tastings• Plan, execute and manage social media marketing campaigns and platforms

• Plan, recommend, execute advertising plans, public relations and annual marketing budgets• Organize and execute all promotional events• Research, copywriting, proof-reading, copy-editing for all marketing collaterals (ATL/BTL)• Point of contact for public relations and correspondence with media• Liaison with banks and malls for tactical promotions• Plan and execute company’s social media marketing campaigns• Content planning and social media management