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Imogen Holmes is a Senior Marketing Manager at Barclays UK at Barclays UK. She possess expertise in marketing communications, copywriting, b2b marketing, social media marketing, press releases and 7 more skills.
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Senior Marketing ManagerBarclays Uk Jul 2019 - PresentLondon, London, GbLeading the performance marketing strategy and execution for the Consumer Lending programme. -
Performance Marketing ManagerBarclays Uk Mar 2015 - Jun 2019London, London, Gb
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Marketing ManagerThe Giftware Association Jun 2013 - Mar 2015I was responsible for the planning, delivery and management of all marketing activities at The Giftware Association – a not-for-profit membership organisation representing companies within the gift, home and fashion accessories industry. I developed and implemented effective marketing and recruitment strategies that supported the growth of individual member organisations, as well as increasing the overall membership base. Working with a range of companies – from SMEs to PLC’s - including importers, wholesalers, retailers and sector specialists, I delivered marketing communications using a flexible and tailored approach within a dynamic and creative industry.I worked against defined targets to generate additional income to further develop services and benefits to members. I achieved these through managing and delivering marketing initiatives such as virtual showrooms, voucher schemes as well as selling website advertising. Other areas of responsibility included:- Management of The GA’s website and associated online presence - Development and management of The GA’s corporate brand - Directing and managing all digital and direct marketing campaigns- Copywriting and delivery of all member and prospect member communication - Line management of The GA’s Marketing and Sales Assistantwww.ga-uk.org
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Marketing ExecutiveMarketing Birmingham Jan 2011 - Jun 2013Birmingham, England, GbWorking for the city's marketing partnership, I focused on its inward investment arm to promote the wider Birmingham area as a leading European business destination. I supported and delivered through-the-line B2B marketing activity concentrating on a variety of priority business sectors such as financial services, digital & ICT, food & drink and advanced engineering.I worked in a fast-paced working environment with a complex stakeholder structure, requiring excellent time management skills and a proactive approach to keep on top of project delivery.www.businessbirmingham.com -
Marketing & Project ExecutiveMarketing Birmingham Nov 2009 - Sep 2011Birmingham, England, GbRole within a region-wide partnership of business and academia to promote excellence in science, technology and innovation. - Delivery of B2C communication campaigns to enhance perception of the region and encourage young people to become the scientists of the future through national surveys, events and open days.- Development of relationships with academic and business stakeholders.- Responsible for producing a range of marketing collateral, maintaining the website, sourcing positive media stories and case studies from partners.Key achievements included:- Management of a promotional video, incorporating over seven regional partners at numerous locations across the West Midlands.- Delivery of a new website from the onset.- Key member in team delivering highly successful PR campaigns in national and regional press with a return on investment of 28:1 and a CIPR gold award in December 2011 in ‘Best Not for Profit’ category.www.birminghamsciencecity.co.uk
Imogen Holmes Skills
Imogen Holmes Education Details
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Squared OnlineDigital Marketing -
Digital Marketing Institute'Web Analytics' Module / Professional Diploma In Digital Marketing
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Cim | The Chartered Institute Of MarketingAdvanced Copywriting Skills
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Cim | The Chartered Institute Of MarketingProfessional Certificate In Marketing
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University Of BirminghamEnglish And Drama
Frequently Asked Questions about Imogen Holmes
What company does Imogen Holmes work for?
Imogen Holmes works for Barclays Uk
What is Imogen Holmes's role at the current company?
Imogen Holmes's current role is Senior Marketing Manager at Barclays UK.
What is Imogen Holmes's email address?
Imogen Holmes's email address is im****@****ays.com
What is Imogen Holmes's direct phone number?
Imogen Holmes's direct phone number is +4420711*****
What schools did Imogen Holmes attend?
Imogen Holmes attended Squared Online, Digital Marketing Institute, Cim | The Chartered Institute Of Marketing, Cim | The Chartered Institute Of Marketing, University Of Birmingham.
What skills is Imogen Holmes known for?
Imogen Holmes has skills like Marketing Communications, Copywriting, B2b Marketing, Social Media Marketing, Press Releases, Event Management, Marketing, Digital Marketing, Online Advertising, Public Relations, Direct Marketing, Management.
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