As an SEO Specialist Intern at Niais.org, I focus on enhancing website visibility and driving organic traffic through strategic SEO techniques. My primary responsibilities include:Conducting thorough keyword research to identify high-impact keywords and phrases, aiming to boost content relevance and search engine rankings.Optimizing on-page SEO elements such as titles, meta descriptions, and internal linking to improve search engine indexing and site visibility.We are utilizing SEO tools (e.g., Google Analytics, SEMrush, to analyze traffic patterns, user engagement, and keyword performance, developing actionable insights for continuous improvement.Collaborating on content strategies that align with target audience interests, crafting SEO-friendly copy, and supporting blog post optimization to attract and retain website visitors.I monitor and analyse competitor strategies, enabling us to adjust SEO tactics and maintain a competitive edge.This experience has strengthened my ability to craft data-driven SEO strategies, improved my understanding of search engine algorithms, and built my proficiency in tools that enhance online visibility.

As an MCH Technician Lady Health Visitor (LHV) with the Primary & Secondary Healthcare Department in Govt Hospital Lahore District, I have been committed to providing comprehensive maternal and child healthcare services to the community since March 2018. My primary responsibilities include:Conducting antenatal and postnatal care, ensuring mothers and newborns receive essential health education and preventive care.Providing immunization services to infants, children, and mothers, contributing to public health efforts against preventable diseases.Assisting with safe childbirth practices and performing regular health checkups for mothers and children, ensuring both preventative and acute care.Educating the community on family planning, nutrition, and child development, promoting healthier families and enhancing community wellbeing.Participating in outreach programs and collaborating with healthcare teams to identify health needs within the community, improving service access and healthcare outcomes.This experience has solidified my passion for community health and patient-centred care, helping me build strong skills in maternal and child healthcare, community engagement, and health education.