Chief Technology Officer
CurrentSilvercrest (B2B, SaaS) provides media planning and marketing strategies automation across social, digital, and print media using optimal targeted marketing and customer segmentation models integrated with Machine Learning and Advanced Data & Analytics solutions.• Spearheading the Cloud & data Infrastructure transformation program and evangelizing the next-generation computing adoption throughout the organization. It includes design, Implementation & operational control while leading & managing agile teams in accelerating digital infrastructure capabilities across the enterprise.• Leading multiple cross-functional teams on a large-scale media management platform using technologies such as Single Page Applications, Node.js, ReactJS, MongoDB, Python, AWS, PHP, RDS, and DynamoDB.• Directing the cloud-based development and the migration from a monolithic legacy system to a microservices architecture. Implemented predictive data modeling, advanced consumer analytics, data lake, data orchestration, data pipeline, data warehouse, and reporting capabilities to ingest TBs of data and billions of transactions.• As a Data Architect, driving the enterprise data platform strategy and adoption by partnering with the business leadership team, BU heads & IT leads. Driving integration with leading marketing data providers to create cost-effective and optimal targeted marketing solutions and customer segmentation to generate better ROI.• Launched clickstream analysis with interactive visualization to track customer browsing patterns and interests using high-speed ingestion and real-time analytics for large volumes of streaming data.• Directed the migration of legacy systems by developing solutions and reusable frameworks for data migration. Led the platform certifications with USPS and enabled yearly savings of millions of dollars with in-house data processing.• Created an open-source mapping solution to display 145M+ data points with real-time postal mail flow status.