Imran Masood

Imran Masood Email and Phone Number

Vice President - ANZ at DoubleVerify (NYSE:DV)| Advisory Board Member @ Astus Australia
Sydney, NSW, AU
Imran Masood's Location
Sydney, New South Wales, Australia, Australia
Imran Masood's Contact Details

Imran Masood work email

Imran Masood personal email

About Imran Masood

I am a commercial leader with experience across Ad Technology and programmatic advertising, TV & Digital sales, TV & Film Production, Branded Content. My experience across multiple sectors within the industry has provided clients with an excellent cross-functional understanding of media businesses and emerging technology whilst driving commercial outcomes.I have delivered effective business transformation strategies; launched an adtech firm from start up, to market leader in Australia, lead high performance sales teams focused on delivering client outcomes and business results. This has enabled companies I represent to overachieve on revenue targets and deliver annual budgets and growth for investors. Honored to be part of a leadership team in Australia that helped guide a culture that was acknowledged in BRW’s top 10 best places to work on 2 occasions, and a member of award winning national sales teams in UK & Ireland on 5 occasions.

Imran Masood's Current Company Details
Astus Australia

Astus Australia

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Vice President - ANZ at DoubleVerify (NYSE:DV)| Advisory Board Member
Sydney, NSW, AU
Employees:
21
Imran Masood Work Experience Details
  • Astus Australia
    Astus Australia
    Sydney, Nsw, Au
  • Doubleverify
    Vice President & Country Manager, Anz
    Doubleverify Mar 2024 - Present
    New York, Ny, Us
  • Doubleverify
    Country Manager Aunz
    Doubleverify Dec 2019 - Mar 2024
    New York, Ny, Us
    NYSE:DV
  • Ashton Media
    Advisory Board Member - #Futuremediaforum
    Ashton Media Apr 2024 - Present
    Darlinghurst, New South Wales, Au
  • Ashton Media
    Advisory Board Member - Programmatic Summit
    Ashton Media Sep 2023 - Oct 2024
    Darlinghurst, New South Wales, Au
  • Iab Australia
    Exec Tech Council
    Iab Australia Mar 2021 - Dec 2023
    Surry Hills, Nsw, Au
  • Groupm Australia & New Zealand
    Managing Director - Programmatic Services
    Groupm Australia & New Zealand Apr 2019 - Dec 2019
    North Sydney, New South Wales, Au
    • Launched the ‘Single View of Programmatic’ strategy at GroupM connecting all 4 business units to enable consistency in communication, knowledge sharing, operational excellence and delivery for our agency and brand partners. Within my 1st 12 months this resulted in the company delivering against annual revenue targets and exceeding market investment trends • Launched GroupM Commerce division in market driving incremental investment • Contributed to defining the high level company strategy locally and regionally, as a member of the GroupM AUNZ and Xaxis Apac executive teams
  • Groupm Australia & New Zealand
    Managing Director - Xaxis & Plista Au
    Groupm Australia & New Zealand Apr 2018 - Dec 2019
    North Sydney, New South Wales, Au
    • Focused on a phase of redevelopment for the Xaxis and Plista brands in market. I lead a team that redesigned the bus dev strategy and reset our operations, focused on delivering ‘Operational Excellence’. We evolved our product strategy to deliver outcomes directly correlating to client business growth targets, not only media metrics. This resulted in commercial growth for brand partners and the Xaxis & Plista businesses. • Key responsibilities include P&L management, business development, and revenue growth for Xaxis & Plista• Oversee development of strategic client account plans across major industries such as Travel, Auto, retail and Government• Build and strengthen relationships with c-level marketers & media agencies
  • Sizmek
    Country Manager Anz
    Sizmek May 2016 - Jan 2018
    New York, Ny, Us
    • Redesigned the Sizmek AUNZ commercial strategy enabling growth in new long-term commercial partnerships with agency holding groups and brands direct. • Lead the product road map in AUNZ driving growth in technology and creative solutions for brands enabling revenue growth for Sizmek over a 2-year period. • Launched the ‘Sizmek Dynamic Creative Optimization’ strategy and narrative. Our team experienced over 600% growth in usage of the platform solutions delivering revenue growth for the business.
  • Sizmek
    Sales Director - Anz
    Sizmek Jan 2016 - May 2016
    New York, Ny, Us
    Coach and Develop national sales team whilst leading ‘go to market’ strategy• Collaborate and consult with Holding Groups, Media Agency and Direct Advertisers to extend relationships, deliver client growth and lead commercial success• Strengthen client relationships from executive C-Level to client teams• Own and strengthen internal stakeholder relationships, both local and global to ensure Sizmek solutions offer best in market experiences for advertisers, partners and the Sizmek team• Guide and mentor an ANZ leadership team supporting cross functional business initiatives to maintain high performance levels throughout the company
  • Iab Australia
    Iab Technology Council
    Iab Australia Mar 2016 - Jun 2017
    Surry Hills, Nsw, Au
  • Amobee
    Sales Director Nsw & Qld (Formerly Adconion Media Group)
    Amobee Sep 2015 - Jan 2016
    Redwood City, Ca, Us
    • Amobee is a division of Singtel’s Digital L!fe Group, which is focused on creating new digital growth engines to delight customers and disrupt adjacent industries• Lead team of high performing media sales experts offering support and mentorship whilst focusing on revenue growth, client development and deal closure• Lead deal negotiations to drive all commercial opportunities• Develop sales strategies to design and deliver best value solutions for current and new partnerships• Budget management and reporting to Amobee executive team in APAC • Consult with partners ensuring excellent customer experiences and business development opportunities
  • Amobee
    Group Sales Manager (Formerly Adconion Media Group)
    Amobee Jul 2013 - Sep 2015
    Redwood City, Ca, Us
    • Lead team of high performing media sales experts offering support and mentorship whilst focusing on revenue growth, client development and deal closure• Lead deal negotiations to drive all commercial opportunities• Develop sales strategies to design and deliver best value solutions for current and new partnerships• Budget management and reporting to Amobee executive team in APAC • Consult with partners ensuring excellent customer experiences and business development opportunities
  • Amobee
    Head Of Brand Solutions
    Amobee Jan 2013 - Jun 2013
    Redwood City, Ca, Us
    • Develop creative marketing solutions that directly address our clients' branding and content needs and demonstrate the value of associating with Amobee content creation team• Drive new investment streams through media agencies and direct advertisers• Report into national sales director on all revenue and new business opportunities
  • Amobee
    Business Development Manager
    Amobee May 2012 - Jan 2013
    Redwood City, Ca, Us
  • Ignite Media Brands
    Sales Manager (Mtv Networks)
    Ignite Media Brands May 2011 - May 2012
    Darlinghurst, Nsw, Au
    • Lead deal negotiations to secure new business, contract renewals and drive investment growth• Provide leadership and training for a team of executives• Report into an Investment Director on a wide ranging portfolio of media agencies• Lead relationship growth and development with agencies and clients, ensuring full awareness of Ignite brands
  • Network 10
    Advertising Sales Executive
    Network 10 Dec 2009 - May 2011
    Pyrmont, Nsw, Au
    • Manage growth across a portfolio of media agencies including OMD, Aegis and Ikon Communications• Lead deal negotiations in line with the company's sales strategy in order to secure new business, contract renewals and investment growth from existing clients• Manage relationships with internal stakeholders ensuring• Provide guidance for executives as well as day-to-day management of their business• Selling sponsorships of premium properties across the Network Ten portfolio
  • Viacom
    Sales Executive (Mtv Networks)
    Viacom Jul 2005 - Jun 2009
    New York, Ny, Us
    While at Viacom, I was honored to be part of a team recognized as Campaigns’ Sales Team of the Year 4 times in 6 years, and also won Media Weeks’ Sales Team of the Year in 2008 and 2009.• Report into an Investment Director on a wide ranging portfolio of media agencies including Aegis, Group M• Provide leadership and training for a team of Executives• Manage relationships with key agencies clients, ensuring excellent customer experiences• Develop creative marketing solutions that directly address t needs
  • Tyrone Productions
    Production Manager & Cameraman
    Tyrone Productions Sep 2003 - Feb 2005
    Dublin, County Dublin, Ie
    Tyrone Productions is a subsidiary of Abhann Marketing, creator of productions such as Riverdance• Provided effective administrative assistance for directors on programs such as Riverdance• Production managing for crews while filming across the globe, USA, UK and Ireland

Imran Masood Skills

Digital Media Advertising Media Planning Media Strategy Online Advertising Digital Strategy Media Buying Brand Advertising Advertising Sales Marketing Strategy Broadcast Television Integrated Marketing Television Sponsorship Account Management New Media Marketing Communications Broadcast Social Media Change Management Cross Functional Team Leadership Sales And Marketing Leadership Contract Negotiation Establishing Strategic Partnerships Marketing Broadcasting

Imran Masood Education Details

  • Ballyfermot College, Dublin
    Ballyfermot College, Dublin
    Television And Media Operation
  • The High School Rathgar, Dublin
    The High School Rathgar, Dublin

Frequently Asked Questions about Imran Masood

What company does Imran Masood work for?

Imran Masood works for Astus Australia

What is Imran Masood's role at the current company?

Imran Masood's current role is Vice President - ANZ at DoubleVerify (NYSE:DV)| Advisory Board Member.

What is Imran Masood's email address?

Imran Masood's email address is im****@****ail.com

What schools did Imran Masood attend?

Imran Masood attended Ballyfermot College, Dublin, The High School Rathgar, Dublin.

What skills is Imran Masood known for?

Imran Masood has skills like Digital Media, Advertising, Media Planning, Media Strategy, Online Advertising, Digital Strategy, Media Buying, Brand Advertising, Advertising Sales, Marketing Strategy, Broadcast Television, Integrated Marketing.

Who are Imran Masood's colleagues?

Imran Masood's colleagues are Ramona Simikic, Chow Simon, Simon Turner, Laura Ashdown, Belinda Williams, Emily Feltham, Seth Tulloch.

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