Imran Wahid Email & Phone Number

Dhaka, Bd

Dhaka, Bangladesh

• Planning, executing, monitoring and evaluating digital advertising campaigns targeted for Bangladesh and Australia markets.• Tracking conversions with GTM and monitoring web analytics.• Maintaining the company’s WordPress-built website: Content updating, optimizing for Search Engines, fixing design issues and liaising with developers when necessary.• Ensuring Search Engine visibility of the site and Google Business Profile.• Web content planning, proofreading, and uploading on site.• Redesigning the lead management process.• Designing with Canva, writing text for social media and posting.• Reporting to the CEO about traffic, engagement and conversions.ACHIEVEMENTS / MILESTONES• Got Dhaka office’s Google Business Profile verified through Google’s “video verification” and collected reviews, and updated all the necessary info.• Ensured Google Business Profile’s visibility in the top 3 search results against highly valuable local searches ( aprox. 10 keywords)• Successfully set up Google Ads, Analytics and Hotjar conversion tags with GTM and defined 8+ conversions such as Thank You page view, click on “Tel” and “Mailto” html tags etc.• Prepared a 20-page report for the “Website Renovation Project” and started solving the issues one by one myself.• Managed the developed of a single page website for the company’s sister concern and delivered it in only 3 days. Also managing the 2nd phase of development.• Prepared SEO-friendly content for 10+ new pages so far including 4 blog posts (as of 10 May, 2022)

Mirpur Dohs

• Formulating marketing strategy for an IT start-up like this one after discussing with the CEO • Running Google Search and Facebook campaigns worldwide.• Writing SEO-friendly blog posts to drive relevant traffic to the website• Blogger outreach and link building.• Regular email marketing with enticing copy and creatives.• Continuously look for ways to improve website visit experience and instruct designers and developers accordingly.• Set up necessary tracking tools and tags for getting precise data on traffic and conversions.• Observing and taking inferences from web analytics and traffic flow.• Maintain company’s social media pages and channels• Generate ideas and continuously seeking new ways to promote company’s products.• Negotiate the terms of partnership with influencers, affiliates and other parties.• Managing a small team of writers and graphic designers.ACHIEVEMENTS / MILESTONES• Increased website traffic by around 40%• Increased sales by around 35%• Got many affiliates sign up with the company’s affiliate program• Got couple of industry influencers to make product review videos on YouTube.• Made deals with other parties who sell the lifetime plans of our products at discounted rates.• Redesigned the websites to a large extent to make them look good and inspiring.

Dhaka, Bangladesh

• Strategizing, executing, monitoring, and evaluating advertising campaigns for both Bangladesh and Australia markets. • Preparing Ad performance reports, calculating ROI and reporting directly to the Managing director.• Helping the team understand the goals and distributing works among the team members.• Training team members on lead management and followup.• Observing and taking inferences from web analytics and traffic flow.• Writing SEO friendly web content, meta title and meta description for better Search Engine visibility and better user engagement.• Text and HTML modification on the site and instructing developers for major functionality change.• Writing blog post and managing the WP-based company blog. • Managing social media pages and running multiple advertising campaigns every month for both Australia and Bangladesh markets. • Generating leads continuously and nurturing them persistently to drive conversions. • SMS marketing to existing and collected leads.• Email Marketing with paid tool such as MailerLite.• Taking initiative to be a member of different association in the industry.• Arranging seminars and taking part in expositions. • Visual thinking and sketch-noting in order to create easy-to-understand creative briefs for the creative team. • Print media advertising, i.e. on The Daily Prothom Alo• Making deals, planning the ad-creative for digital banner ads with different high traffic sites i.e. Prothom Alo, Bdjobs and chakri.com (now obsolete).• Managing roadside billboard advertisement, i.e. with TCL Optoelectronics.• At times, calling or chatting with prospective clients.ACHIEVEMENTS/MILESTONES• Established Immi Visa’s brand as one of the top Australian immigration agencies in Bangladesh.• Brought its website and Google My Business profile among the top 5 search engine results against most of the industry’s hot keywords in Bangladesh market.• Generated 8,000+ leads in 3.67 years• Arranged lots of events including seminars

32/1,Road No: 3, Shamoly, Mirpur Road, Dhaka 1207

• Writing SEO-friendly web content under various projects as assigned.• Email and content marketing.• Reaching out to potential clients and offering company services.• Meeting with clients and noting down instructions.• Drafting Expression of Interest (EOI) document for potential contracts.• Preparing website and web application wireframes for various projects.• Handing over the new project to developers with comprehensive written and verbal instruction.• Following up leads and prospects.• Content planning of the company website or social media pages.

Internationally Renowned Staffing Platform

Used to write persuasive sales letters, sales pages, landing pages, video scripts, web content, press release and at times research articles.

Bachelor Of Business Administration (Bba), Marketing

Activities and Societies: Studying, Playing, Stock Trading and Freelancing

Master Of Development Studies, Development Economics

Ssc And Hsc, Science

Activities and Societies: Studying, Playing, Acting and Writing