David Wright

David Wright Email and Phone Number

Research and Analytics Leader @ Destination British Columbia
vancouver, british columbia, canada
David Wright's Location
Richmond, British Columbia, Canada, Canada
David Wright's Contact Details

David Wright work email

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About David Wright

Results-focused professional with a reputation for driving multimillion-dollar growth through strategic management and execution of marketing campaigns utilizing 20 years of experience in the Marketing, Analytics and Business Intelligence fields.Effective leader with proven ability to guarantee profitability under tight deadlines. Strong relationship management skills built upon working closely with stakeholders, business partners, suppliers and clients.Advanced skills in data analytics and business intelligence utilizing SQL, SPSS, SSRS, R, Tableau, Cognos, Google Data Studios, Simpleview and Salesforce. Expert in building, analyzing and validating statistical models that translate customer behaviors into increased positive financial results.

David Wright's Current Company Details
Destination British Columbia

Destination British Columbia

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Research and Analytics Leader
vancouver, british columbia, canada
Website:
destinationbc.ca
Employees:
126
David Wright Work Experience Details
  • Destination British Columbia
    Manager, Research Insights
    Destination British Columbia Jan 2023 - Present
    Vancouver, British Columbia, Canada
    Spearheaded performance measurement frameworks for Destination Management and Corporate Development divisions, supporting strategic initiatives and driving operational excellence.Led research projects to identify data gaps and test new methodologies, ensuring insights align with industry evolution and stakeholder needs.Guided outreach plans, enabling the tourism sector’s access to data insights for informed decision-making.Built and nurtured partnerships with key tourism stakeholders, prioritizing data security, confidentiality, and ethical standards.Mentored and managed team members, effectively allocating resources to optimize program success.
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  • First West Credit Union
    Business Partner
    First West Credit Union Aug 2021 - Jan 2023
    Langley, British Columbia, Canada
    Partnered with senior stakeholders and vendors to address business challenges, collaborating with data scientists to create data-driven strategic initiatives.Defined net membership goals and developed tracking dashboards, presenting key insights to leadership to meet annual objectives.
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  • Tourism Richmond
    Senior Manager, Digital Insights And Intelligence
    Tourism Richmond Nov 2019 - Aug 2021
    Vancouver, British Columbia, Canada
    Directed digital analytics and KPI strategies to enhance consumer journeys and optimize performance across channels.Implemented data-driven marketing strategies across multiple channels, aligning campaigns with key insights for maximum impact.Developed data governance protocols, advancing analytics platforms, segmentation models, and reporting systems.
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  • Great Canadian Gaming Corporation
    Senior Manager, Marketing & Business Intelligence
    Great Canadian Gaming Corporation Sep 2013 - Nov 2019
    Vancouver, Canada Area
    Led a team of analysts and data scientists to support leadership and business operations across 14 casinos, achieving revenue growth from $20MM to $150MM in 12 months through data-driven campaigns.Introduced an enterprise-wide reporting system, utilized daily by 300 staff, covering all operational and marketing metrics.Engaged with senior leadership across multiple locations to provide insights into customized strategies and market opportunities.Designed Salesforce platform for VIP management, enhancing customer relations and operational efficiency.
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  • Empire Marketing
    Manager Of Analytics
    Empire Marketing Sep 2003 - Sep 2013
    Vancouver, Canada Area
    Oversaw marketing campaign planning and analytics, leading a team of analysts to execute strategies that reached 36 million prospects annually, generating over $100MM in revenue.Presented senior-level recommendations on operational improvements and new market opportunities, boosting profitability by over $1MM annually.Conducted market analysis and sourced new product lines, establishing strong supplier relationships and supporting business growth.
  • Bc Progress Board
    Policy Analyst
    Bc Progress Board Nov 2001 - Apr 2003
    Vancouver, Canada Area
  • Rapid Transit Project 2000
    Freedom Of Information Researcher
    Rapid Transit Project 2000 Jun 2001 - Nov 2001
    Vancouver, Canada Area
  • Rapid Transit Project 2000
    Claims Information Coordinator
    Rapid Transit Project 2000 Jan 2001 - Jun 2001
    Vancouver, Canada Area

David Wright Skills

Marketing Strategy Analytics Analysis Data Analysis Strategic Planning Database Marketing Marketing Business Intelligence Crm Direct Marketing Sql Management Leadership Research Marketing Analytics Social Media Marketing Project Planning Market Research Six Sigma Spss Negotiation Statistics Process Optimization E Commerce Sourcing Economics Government Freedom Of Information Microsoft Office Social Networking Team Leadership Cost Benefit Nonprofits E Learning Key Performance Indicators Business Process Improvement Process Scheduler Online Marketing Access Customer Acquisition Multi Channel Marketing Predictive Modeling Customer Analysis Loyalty Marketing Conflict Resolution Scheduling Customer Segmentation Strategy Microsoft Sql Server Sql Server Reporting Services Salesforce.com

David Wright Education Details

Frequently Asked Questions about David Wright

What company does David Wright work for?

David Wright works for Destination British Columbia

What is David Wright's role at the current company?

David Wright's current role is Research and Analytics Leader.

What is David Wright's email address?

David Wright's email address is da****@****ail.com

What is David Wright's direct phone number?

David Wright's direct phone number is (604) 889*****

What schools did David Wright attend?

David Wright attended Smith School Of Business At Queen's University, University Of Northern British Columbia (Unbc).

What skills is David Wright known for?

David Wright has skills like Marketing Strategy, Analytics, Analysis, Data Analysis, Strategic Planning, Database Marketing, Marketing, Business Intelligence, Crm, Direct Marketing, Sql, Management.

Who are David Wright's colleagues?

David Wright's colleagues are Sean Mcdonald, Jasmine Wong, Evelyn C., Sonia Nanwani, Gila Engelberg Tabatchnik, Lexi Keeler, Jackie Steel.

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